The marketing of products and services is an important aspect of any business. Understanding consumers’ needs and effectively delivering a company’s offer are key to its success. This program provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective. You will learn about the latest developments in e-marketing strategies, advertising and media to prepare you for a career in international marketing.

EU’s international marketing MBA graduates are sought after by high-profile corporations and global agencies for both their knowledge and international experience. Throughout the program, students are exposed to a practical curriculum that includes distribution channel management, integrated communications, and consumer behavior.

The MBA in Marketing Management at UE is designed to prepare you for the challenges and opportunities facing marketers today. Our practical teaching methods, complemented by case studies and interactive projects, ensure that you not only gain theoretical knowledge but also develop the practical skills that are required in the real business world.

MBA International Management - Data-Driven Marketing. The ESB MBA at Reutlingen University offers an engaging blend of theoretical knowledge and practical skills to equip future marketing leaders. Students are taught a wide range of topics from the fundamentals of digital marketing to applications of artificial intelligence through interactive teaching methods, project collaboration, and real-world case studies.

Have you been in professional life for some time and would like to achieve more? The Marketing MBA prepares you for a challenging position in an agency, a public authority or a company. Or you choose the path to self-employment and become your own boss – the Marketing MBA gives you the tools to do so.

The Global MBA focuses on developing an individual’s business skills and preparing them for working in an international environment. By pursuing a Global MBA, students learn to seek out business opportunities across the globe and the ability to manage the complexities involved. Students have the option to study the programme in either Barcelona, Spain, or Hamburg, Germany.

Our MBA in Green Marketing & Innovation merges in-depth know-how in innovation, marketing, and sustainability. This program equips learners to lead market-driven innovations and apply truly green marketing strategies, fostering sustainable brands and consumer behavior change. This program is designed for business and MarComms professionals ready to pioneer the transition to truly green and holistic brand building.

As a student of the IBSA Dual Degree Master's Program with a specialization in International Marketing, you will take the core modules at the IGC in Bremen. In the second semester, you will build on your marketing knowledge at the University of València in Spain. The study program at the University’s Faculty of Economics considers theoretical aspects of contemporary issues from a global perspective, and applies strategic marketing and management techniques in practice. In addition, your learning process will be supplemented with diverse teaching methods including but not limited to discussion rounds, group project phases and visits to companies of strategic importance.

IU's MBA in International Marketing curriculum gives students a competitive advantage in today's rapidly changing and diversified business environment by providing a foundation for understanding markets, rivals, product portfolios, and customer behavior from an international and strong management viewpoint. Students will hone their entrepreneurial skills and learn about the most recent advancements in digital marketing techniques, advertising, and media from industry professionals with at least 3 years of experience, preparing them for a future in international marketing.

Arden University Berlin’s Master of Business Administration (MBA) course gives you the advanced leadership skills and business acumen needed to enter positions at senior management levels. During the course, you’ll learn the latest management and leadership practices from academics who possess a wealth of real-world industry experience, covering essential management functions such as leadership, marketing, human resource management, finance, and more. Arden University Berlin’s MBA programme will provide you with a wealth of knowledge and expertise, making you a highly sought after candidate on the job market.