The MBA Digital Marketing will prepare students with the skills needed to engage with customers via digital media and effectively market businesses across digital networks, by enhancing the classic MBA with modules on Digital Marketing, Information Management and Data Analytics.

The Master of Business Administration (MBA) is a program taught fully in English designed especially for industry professionals wanting to advance their careers. The program is taught in blocked seminars, two to four days on campus or online once a month. The program concentrates on strategic analysis and planning, interdisciplinary skills, value-based management, and critical thinking. Students will advance their knowledge in core business disciplines including human resource management, organizational behavior, accounting and finance, marketing and operations, innovation, and entrepreneurship. Out-of-the-box thinking challenges existing limits and thought patterns.

Digital marketing has become a predominant component of many marketing mixes in recent years. And now it is critical that multiple marketing channels and disciplines are leveraged together to remain relevant to the always-on, always-connected customer lifecycle. To achieve the true potential of digital marketing, this program enables marketers to dig deep into today’s vast and intricate cross-channel world to discover strategies that make an impact through engagement marketing. The programs This course takes an in-depth look at the relationship between media and human behavior and examines how organizations capitalize on social media, and these consumer-to-consumer interactions, to support their marketing efforts. Students will get hands-on experience creating comprehensive social media strategies for active brands.

The marketing of products and services is an important aspect of any business. Understanding consumers’ needs and effectively delivering a company’s offer are key to its success. This program provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective. You will learn about the latest developments in e-marketing strategies, advertising and media to prepare you for a career in international marketing.

The marketing of products and services is an important aspect of any business. Effective delivery of a company’s offerings is key to success in today’s constantly evolving and diverse business world. This program provides the framework for understanding markets, competitors, product portfolios, and consumer behavior from an international perspective. Students will learn about the latest developments in digital marketing strategies, advertising, and media, preparing them for a career in international marketing.

EU’s international marketing MBA graduates are sought after by high-profile corporations and global agencies for both their knowledge and international experience. Throughout the program, students are exposed to a practical curriculum that includes distribution channel management, integrated communications, and consumer behavior.

The marketing of products and services is an important aspect of any business. Effective delivery of a company’s offerings is key to success in today’s constantly evolving and diverse business world. This MBA in International Marketing program provides the framework for understanding markets, competitors, product portfolios and consumer behaviour from an international perspective.

The MBA with a concentration in marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. This option is ideal for grooming students for a senior marketing role. The specialist subjects build on the core subjects to provide comprehensive marketing knowledge.

The MBA in Marketing Management at UE is designed to prepare you for the challenges and opportunities facing marketers today. Our practical teaching methods, complemented by case studies and interactive projects, ensure that you not only gain theoretical knowledge but also develop the practical skills that are required in the real business world.

The GBSB Global MBA with Customer Experience in Digital Environment Track in Barcelona is a pioneering program designed to blend traditional business education with advanced concepts in customer experience and digital environments. Accredited internationally and recognized among the top MBA programs in Spain, it emphasizes sustainable practices, ethical business, entrepreneurship, leadership, and innovative problem-solving. Using cutting-edge teaching methods and real-world projects, this program offers a comprehensive, hands-on learning experience that equips students with the skills and knowledge necessary to excel in the global business environment.

MBA International Management - Data-Driven Marketing. The ESB MBA at Reutlingen University offers an engaging blend of theoretical knowledge and practical skills to equip future marketing leaders. Students are taught a wide range of topics from the fundamentals of digital marketing to applications of artificial intelligence through interactive teaching methods, project collaboration, and real-world case studies.

Have you been in professional life for some time and would like to achieve more? The Marketing MBA prepares you for a challenging position in an agency, a public authority or a company. Or you choose the path to self-employment and become your own boss – the Marketing MBA gives you the tools to do so.

The Global MBA focuses on developing an individual’s business skills and preparing them for working in an international environment. By pursuing a Global MBA, students learn to seek out business opportunities across the globe and the ability to manage the complexities involved. Students have the option to study the programme in either Barcelona, Spain, or Hamburg, Germany.

How do our students’ LinkedIn profiles achieve uniqueness? This is how we designed this world-class Global Online MBA program. The courses focus on Digital Transformation, Leadership, Strategy, Entrepreneurship, Finance, Digital Marketing, and Soft Skills like communication, stress management, teamwork, problem-solving, decision making and other practical skills. The Real-World Skills MBA program is UK accredited and belongs to the top 10 MBA programs in Europe. Students from 30 countries and 4 continents attend the Real-World Skills MBA so you will become member of an Exclusive Global Business Lounge that will help you boost your career.

The Digital MBA is designed to fit the needs of real companies, giving you practical and up-to-date skills. Prepare for the future by exploring key concepts such as Blockchain, the Metaverse, and Machine Learning, which are essential tools that will make sure you stand out in today's job market. These resources will be your gateway to new opportunities, making sure you are positioned as an ever-evolving leader. Take steps to success with the Digital MBA!