MBA in
MBA in Sports Events SMS - Sports Management School
Introduction
The 2nd year MBA in sports events is intended for future experts in the world of events. Following the MBA's first year in sports management, which is a core curriculum based on the expertise of sport business, the MBA's second year in sports events is aimed at professional integration. It provides the skills necessary to practice in the universe of this option and to gain the understanding and implementation of an event.
This program has many advantages:
- Basic courses addressing all the main points of the Event
- Specific courses to be at the forefront of the Event
- Construction of a professional project
- Professional memory in support of the construction of the professional project
- Opening to the world of events
Program Outcome
Through this program, you will be able to acquire the following skills:
- Become an expert professional in the event industry as a whole
- A general knowledge of the world of events
- A mastery of tools and strategies
- A mastery of strategic and operational communication techniques with mastery of DTP tools.
- Seasoned business skills
- Management skills (financial, accounting, budgetary) as well as a mastery of office automation tools.
- An ability to manage a project or a group (project management and HR management)
- Ability to organize and plan a sporting event
- Ability to start a business
- Have a mastery of professional English
- Increased self-awareness and professional profile
- The fulfillment of his professional and personal project
Career Opportunities
- Event manager
- Sports federations and clubs
- Event coordinator, site manager
- Advertisers and corporate event departments
- Event and hospitality manager
- Companies organizing sporting events
- Technical director, logistics manager, project manager, stage manager, communication manager, media coordinator, hospitality, sponsorship, management of VIP areas
- Project manager
- Local and regional authorities
- Sports director of a municipality, regional or departmental councils, sports project manager, events coordinator
- Fitness, well-being and sports recreation sector
Curriculum
Middle Knowledge
- From strategy to production of an event
- Event planning and logistics
- Administration and legislation of the event
* Non-exhaustive list
Communication - Events
- Communication and media coverage of a sporting event
- Event project management
- Exploitation and activation of the media around a sporting event
* Non-exhaustive list
Professional Tools - Complementary Activities
Professional tools
- Reflective and professional approach to his project
- Build your image through social networks
- DTP tools
- Public speaking
- Professional thesis around a marketing issue
Complementary activities
- Travel to discover the sport of yesterday and today.
- Sport business conferences with recognized experts in the world of sport on different themes. (PR, community management, organization of events, volunteering in sport). Feedback from world events.
- Business focus (Intervention of an executive, general manager, marketing / communication director of a federation, a club, a brand)