The GBSB Global MBA with Customer Experience in Digital Environment Track in Barcelona is a pioneering program designed to blend traditional business education with advanced concepts in customer experience and digital environments. Accredited internationally and recognized among the top MBA programs in Spain, it emphasizes sustainable practices, ethical business, entrepreneurship, leadership, and innovative problem-solving. Using cutting-edge teaching methods and real-world projects, this program offers a comprehensive, hands-on learning experience that equips students with the skills and knowledge necessary to excel in the global business environment.

The Digital MBA is designed to fit the needs of real companies, giving you practical and up-to-date skills. Prepare for the future by exploring key concepts such as Blockchain, the Metaverse, and Machine Learning, which are essential tools that will make sure you stand out in today's job market. These resources will be your gateway to new opportunities, making sure you are positioned as an ever-evolving leader. Take steps to success with the Digital MBA!

Digital marketing offers a powerful approach to engage and interact with customers across online channels such as the web, social media and mobile apps. As a result, businesses can increase their online visibility, increase their web traffic, and build brand recognition.

The Master of Business Administration (MBA) is tailored for managers, entrepreneurs, and consultants who aim to boost their careers through high-level training and obtain an MBA Degree with international accreditation. Executives are now expected to lead impactful transformations for responsible businesses and a better society. Empowering you to rise to this challenge is the aim of the Executive track.

Delivered in the vibrant and cosmopolitan city of Paris, the full-time MBA is a one-year program of intensive learning and practical application with corporate partners. AMBA & AACB Accredited. To successfully navigate your MBA journey, you will exchange with talented academics through core courses, lab immersion, and capstone projects. These different ways of learning will allow you to create new visions for change, acquire emotional intelligence to lead high-performance teams, and develop your entrepreneurial spirit to anticipate change and lead digital transformation in any company. Having your MBA classroom in Paris, in Europe’s premier fast-moving business hub, will offer you unparalleled opportunities in an international context.

The ACBSP and NCMA-accredited Master of Business Administration (MBA) program from UCW will prepare you for success on a global level. You will learn how to take challenging situations in a stride, apply pragmatic solutions to problems, and ultimately drive the success of your organization through intelligent decision-making.

While traditional marketing still has its place in the world, digital marketing is experiencing hyper-growth and quickly taking over thanks to affordability and analytics. It is getting a further impetus due to Covid-19. The internet penetration has become phenomenally high, thereby extending its positive digital footprint to the grassroots level including the rural areas.

The Master of Business Administration (MBA) is tailored for managers, entrepreneurs, and consultants who aim to boost their career through high-level training and obtain an MBA Degree with international accreditation. Executives are now expected to lead impactful transformations for responsible businesses and a better society. Empowering you to rise to this challenge is the aim of the Executive track. This EMBA Digital Marketing aims to train ethical managers in digital marketing capable of combining skills in digital marketing, business development and data in a resolutely entrepreneurial and start-up approach. they will be able to lead digital marketing campaigns from strategy definition to implementation.

MBA Digital Marketing / Communication and Social Media allow you to seize the opportunities of the professions offered by the web, social media, and more generally to understand the digital world's evolutions that influence the brand strategies, their identity, and their communication with the public.

An MBA in Marketing provides students with an opportunity to ascend to leadership positions in general management, med, and management consulting.

Our MBA program combines quality, convenience, and flexibility into an affordable package that's tailored to you. All MBA courses are offered one evening a week in 8-week sessions. The program requires 30 credits for completion: eight 2-credit core courses and seven 2-credit specialty courses in areas such as Business Analytics; Digital Marketing & Innovation; Leadership & Managerial Skills; and Investments & Applied Portfolio Management.

The marketing expertise and skills you will acquire in this specialization are designed for lifelong value both domestically and globally.

Graduates of the E-marketing concentration can pursue careers in e-commerce, online marketing, and social media marketing. According to ONET Online, positions in the field of E-marketing, such as internet marketing specialists and e-commerce marketing managers, have bright outlooks with strong job growth and high median salaries. The E-marketing curriculum includes coursework in SEO/SEM, social media marketing, and e-commerce. Marketing over mobile devices is also a focus.