Mba Communication And Public Relations Abroad

ISCID-CO : Institut Supérieur de Commerce International de Dunkerque - Côte d’Opale

Program Description

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Mba Communication And Public Relations Abroad

ISCID-CO : Institut Supérieur de Commerce International de Dunkerque - Côte d’Opale

The ICPR MBA Cycle offers the opportunity to develop expertise over the past two years in the fields of internal and external communications, both in SMEs and in large international groups.

After a few years of experience, you will become responsible for communication, public relations manager, external communication manager, project manager in an agency or in a community ...

STRONG POINTS

  • A journey integrating the strategic and operational aspects of the communication function in the company;
  • Versatile training, largely provided by communication professionals, enabling a very good integration into the company;
  • The possibility of starting two semesters abroad on the entire MBA program;
  • Co-graduation with the MCI Master (Management and International Trade) MMI course (Management and International Marketing);
  • Implementation of what has been achieved through numerous large-scale associative projects

TRAINING CONTENT

MBA 1:

  • Geopolitical Market Approach: East and South-East Asia
  • Consumer and Communication Law
  • Internal Communication
  • International communication strategy
  • Strategic Marketing
  • DTP software videos
  • Public relations
  • Event communication
  • Communication Workshop

MBA 2

  • Geopolitical market approach: Africa and the Middle East
  • Media and non-media strategy
  • Crisis Communication and Conflict Management
  • Institutional communication
  • Brand image and visual identity
  • Design of communication spaces
  • Journalism and press relations
  • Communication strategy and social networks
  • Introduction to Web SEO Strategies

This curriculum is offered in classical and alternating training (contract of professionalisation or internship agreement) **

CONDITIONS OF ADMISSION

Open to holders of a BAC + 3 (Bachelor's Degree in Management Science, Management of Sport ...) BAC +4 (Master 1 Sport Management, International Affairs ...). Dossier (transcripts, letter of recommendation, cover letter) + interview.

** The opening of the courses in initial or alternate training is conditioned by the number of students enrolled

This school offers programs in:
  • French


Last updated August 23, 2017
Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2018
Duration
Duration
2 - 4 semesters
Part time
Full time
Price
Price
Information
Deadline
Locations
France - Dunkirk, Nord-Pas de Calais
Start date: Sept. 2018
Application deadline Request Info
End date Request Info
France - Longuenesse, Nord-Pas de Calais
Start date: Sept. 2018
Application deadline Request Info
End date Request Info
Dates
Sept. 2018
France - Dunkirk, Nord-Pas de Calais
Application deadline Request Info
End date Request Info
France - Longuenesse, Nord-Pas de Calais
Application deadline Request Info
End date Request Info