Master's Degree in Business Administration - MBA

General

Program Description

Get a 30% discount on reservation if you register before May 31.

He knows the different areas of a company and understands their management with a global vision in collaboration with IBM.

The master's degree is aimed at equipping students with the ability to assume positions of responsibility.

You will have the opportunity to learn about and use IBM tools, applied to business, such as Watson, Cognos Analytics, Blue Works Live, Planning Analytics. And to participate in practical sessions of Design Thinking, Agile methodology or understand how Neuromanagement & Mindfulness can help you in directive work. You will know the different areas of a company: finance, marketing, sales, people management, operations, strategy and technology and innovation; to operate in a real and global work environment through first level real cases.

In addition to the general itinerary, you will have the possibility of specializing in sectors such as: Digital Technologies, Retail and E-Commerce, or Health and Well-being; performing two specific modules (Analysis of the environment and strategy; and Operations Management).

That makes us different?

Challenge-Based Learning You will learn through real cases of top-level multinationals, using tools such as Watson or Cognos. Thanks to simulations or role plays, you will prepare yourself to be a global professional.
International stay You will acquire a global vision of the company through an international stay at one of IBM's executive business centers, such as the Global Industry Solution Center (GISC) in Paris.
Tech Experience You will master planning or management tools that companies use in their daily activities. In addition, you will have masterclasses given by IBM professionals at the Client Center in Madrid.

Addressed to

Our students come from university degrees in Engineering, Law, Health Sciences, Business Administration, Economics, as well as other degrees; and who want to complete their training and / or professional experience to acquire a global, integrated and strategic vision of the company.

Practices

The master has 6 ECTS of professional practices in companies. These practices are part of the academic content of the program and are evaluated as part of the student's business management training. A unique opportunity to transfer the content and skills developed in the master's degree to daily work in a company.

Methodology

  • Challenge Based Learning: with the MBA Master in Business Administration you will learn through real cases of top-level multinationals, using tools such as Watson or Cognos. Thanks to simulations or role plays, you will prepare yourself to be a global professional.
  • International Stay: you will acquire a global vision of the company through a two-day stay in Paris, where you will visit the IBM Global Industry Solution Center.
  • Tech Experience: you will master planning or management tools that companies use in their activity, and you will be prepared to respond to the needs of your business. In addition, you will have master classes taught by IBM professionals at the Client Center in Madrid.
  • Employability: you will have the opportunity to have access to the selection processes, both to carry out professional internships and to access the IBM job bank or associated companies.

Clean work

Curriculum

Module 1. General Management
9 ECTS
Module 2. Analysis of the Environment and Strategy
6 ECTS
Module 3. Accounting and Finance
9 ECTS
Module 4. Marketing and Communication
6 ECTS
Module 5. Operations Management
6 ECTS
  • Management Skills.
  • Organizational structures and people management.
  • Global vision, entrepreneurial spirit and decision making.
  • Business ethics and corporate social responsibility.
  • Economic environment.
  • Legal environment.
  • Introduction to strategic analysis.
  • Sectorial analysis.
  • Internal analisis.
  • Expansion and internationalization strategies.
  • Accounting to direct.
  • Advanced accountancy.
  • Management control.
  • Business diagnosis and design of sustainable financial strategies.
  • Investment valuation.
  • Sources of funding.
  • Valuation of companies.
  • Strategic marketing.
  • The product.
  • The price.
  • Commercial distribution.
  • The communication.
  • Market research.
  • General aspects of operations management.
  • Trading strategies.
  • Operation management.
  • Materials management.
  • Planning of activities.
  • Operations improvement system.
Module 6. Commercial Management
6 ECTS
Module 7. Technology and Innovation
6 ECTS
Module 8. Professional Practices
6 ECTS
Module 9. Master's Final Project
6 ECTS
  • Introduction to Commercial Management.
  • Sale in complex environments.
  • Sales organization.
  • Management of sales teams.
  • Sales channels.
  • Technological environment, systems and information technology.
  • Strategic role of information systems.
  • Innovation and business change.
  • Tools for innovative management.
  • The information society and e-Business.
  • New tendencies.
You will perform professional tasks under the tutelage of a supervisor in the company, and an academic tutor, who will guide you in the practical application of your skills. Comprehensive and global evaluation of the use of the contents and skills of the program. By completing this module, you will be able to implement a business plan.

Connection with the company

In the Master's Degree in Business Management - MBA we have executives and ex-executives of important companies who participate by teaching in the master's degree, bringing the professional reality to the student through the analysis of real cases; such as:

  • IBM
  • PepsiCo
  • Bank province
  • SOS- Cuetara
  • Indra
  • Santander Bank
  • The Sensory Lab

Professional practices

You will carry out your professional internships in companies. These practices are part of the academic content of the program and are evaluated as part of the student's business management training. Professional internships are a unique opportunity to transfer the content and skills developed in the master's degree to the daily work in a company.

We put at your disposal a job bank made up of a wide selection of companies, and from the Professional Careers department you will have all the advice and resources necessary so that you can get the professional practices appropriate to your profile and expectations.

Professional outings

Students who study the Master's Degree in Business Administration - MBA from the European University, expand their level of employability thanks to a broader knowledge of the company as a whole, and its role in the current socio-economic environment. These management professionals are key to the successful performance of business activity. Therefore, their professional development possibilities include the following:

  • Work in any department of the company, providing a strategic vision of the business, of how the department can contribute to the success of the company.
  • Work in analysis and / or strategic development departments, helping the company to improve its impact on the market and on society.
  • To be able to develop their work in any department in a more transversal and integrated way with the rest of the company's areas, improving their performance and positive impact on the company.
  • Start your own business.

In specific cases where the student has chosen one of the specialties offered in - Health and Wellbeing, Retail and e-Commerce, or Digital Technologies-, their employability in these sectors will be increased by having more specific knowledge of this type. of business.

Admission process

The admission process for the programs of the Graduate School of the European University is open throughout the year, although enrollment in any of the programs is subject to the existence of vacancies.

If you want personalized advice from the Postgraduate admissions team, you can go to any of our campuses located in Alcobendas or Villaviciosa de Odón (Madrid), or contact us through:

Telephone (+34) 91 740 72 72 or by e-mail postgrado@universidadeuropea.es

After informing you, you must provide the required documentation:

  • Admission request
  • Copy of DNI or NIE
  • Copy of university degree
  • CV

The admissions team will guide you in your professional future and will arrange an interview with the director of your degree to evaluate your candidacy.

Testimonial

“The experience of sharing tools for the professional and personal life of MBA students is invaluable. The new VUCA environments require us to become agile learners to adapt to new realities. The combination of theory and Master-class with company managers, allows students to ground their knowledge to the reality of the market and its practical application. This combination is unique in this postgraduate course. "

“The European University program has undoubtedly marked a turning point in my entrepreneurial activity, since the competencies developed during these studies have helped me to better focus my company and have driven me to continue growing. I would like to highlight the role of nexus between people that the European University produces, in this institution I met like-minded minds and ready to work together. I am currently building two companies together with three other former students from this university. "

Antonio Angulo Ortega
Former student of the Master's Degree in Business Administration - MBA. Entrepreneur and founder of the company Venticuatrosiete, Crocode

Last updated Aug 2020

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About the School

Born after an extensive analysis of the profiles that companies look for today and what they will demand tomorrow, Universidad Europea Postgraduate School with IBM launched in 2019 with the aim to edu ... Read More

Born after an extensive analysis of the profiles that companies look for today and what they will demand tomorrow, Universidad Europea Postgraduate School with IBM launched in 2019 with the aim to educate professionals with a background combining business and technology. Read less