Master in Business Administration in Marketing in USA

See MBA Programs in Marketing in USA 2017/2018

Marketing

A master of business administration (MBA) is a professional degree given to those who study business management at a business school. Various forms of analysis and strategy are covered including operations, marketing, finance, and accounting.

The USA remains the world’s most popular destination for international students. Universities in the US dominate the world rankings and the country also offers a wide variety of exciting study locations. State university systems are partially subsidized by state governments, and may have many campuses spread around the state, with hundreds of thousands of students.

Top MBA Programs in Marketing in USA 2017/2018

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MBA in Marketing

Northwest Missouri State University
Campus Full time Part time 1 - 2 years January 2018 USA Maryville + 1 more

Northwest’s MBA program gives you an opportunity to be a business leader by developing skills in ethical decision making, financial planning, quantitative analysis, policy formulation and interpersonal relationships, as well as an understanding of the emerging global economy. The program focuses on developing business foundations and then applying this background to business problems in functional areas. You will discover how management skills are applied in achieving business and organizational goals. By learning how to recognize and solve operational problems, the MBA graduate obtains the maximum flexibility vital in today’s dynamic society and multinational environment. [+]

Best MBAs in Marketing in USA 2017/2018. A master’s degree in Business Administration involves the study of management – that is, the process of organizing and directing resources, which includes people, finances, materials and information. Managers must not only understand these functions and their interrelationships, but also how a rapidly changing marketplace affects them. As described by the Graduate Management Admissions Council, “the modern manager is part forecaster, part problem-solver, part supervisor, and part personal example to others.” Northwest’s MBA program will help you prepare for the challenges you will face in the new millennium. Northwest’s MBA program gives you an opportunity to be a business leader by developing skills in ethical decision making, financial planning, quantitative analysis, policy formulation and interpersonal relationships, as well as an understanding of the emerging global economy. The program focuses on developing business foundations and then applying this background to business problems in functional areas. You will discover how management skills are applied in achieving business and organizational goals. By learning how to recognize and solve operational problems, the MBA graduate obtains the maximum flexibility vital in today’s dynamic society and multinational environment. Northwest’s MBA program, accredited by the Accreditation Council for Business Schools and Programs, offers a comprehensive and innovative curriculum that is continuously reviewed to ensure that our mission reflects the changing responsibilities of business leaders, especially within the global context the nation increasingly faces. Preparing future business leaders requires novel and imaginative responses along with a commitment to continual quality improvement.... [-]

MBA in Marketing

HOFSTRA UNIVERSITY
Campus Full time Part time September 2017 USA Hempstead

The MBA program prepares students for managerial positions in various types of organizations. The program builds on core business competencies and functional specialization to impart to its students decision analysis skills and a strategic perspective of business problems. [+]

Objectives of the MBA Program The MBA program prepares students for managerial positions in various types of organizations. The program builds on core business competencies and functional specialization to impart to its students decision analysis skills and a strategic perspective of business problems. Admission Criteria Applicants for admission to the MBA program must hold a baccalaureate degree from an accredited institution. No specific undergraduate course of study is required for admission, nor is any specific course of undergraduate study recommended for those students planning to pursue these degrees. Undergraduate majors represented in the MBA program include, but are not limited to, business, education, the natural and social sciences, engineering, the humanities, and nursing. All applications for admission are considered on the basis of their own merits, with weight given to the strength of a student's previous academic performance, scores obtained on the GMAT, professional experiences indicating increasing levels of responsibility, and any other pertinent information which the candidate for admission may provide to the Committee on Admissions. Applicants for admission are required to take the Graduate Management Admission Test (GMAT), which is administered by the Graduate Management Admission Council (GMAC). Applicants are encouraged to take the GMAT well in advance of applying to a graduate program. To schedule an appointment to take the GMAT, applicants may call 1-800-462-8669 or visit the GMAC website at www.mba.com. Scores obtained on the GRE or LSAT are also acceptable in lieu of the GMAT. In addition, the Test of English as a Foreign Language... [-]

Penn State Smeal MBA - Marketing

Smeal College of Business, Penn State
Campus Full time 2 years September 2017 USA University Park

The Penn State Smeal marketing concentration features a set of courses designed to enhance your knowledge of consumer behavior, brand development and equity, frameworks for strategic management and communications, as well as technologies that enhance marketing functions and processes. [+]

Best MBAs in Marketing in USA 2017/2018. Penn State Smeal MBA - Marketing The Penn State Smeal marketing concentration features a set of courses designed to enhance your knowledge of consumer behavior, brand development and equity, frameworks for strategic management and communications, as well as technologies that enhance marketing functions and processes. Marketing Course Highlights New Product Development and Management: Identify business opportunity, understand potential customer needs, and develop a new product from concept to virtual prototype. Consumer Behavior: Gain knowledge on theories and concepts from psychology, sociology, economics, and other disciplines that are useful in understanding and marketing to consumers. Brand Management: Examine and understand the process of building, designing, measuring, and maintaining brand equity. Marketing Faculty Highlights Smeal Marketing faculty members are well respected in the field, and the department itself is consistently ranked among the top 10 worldwide for research productivity according to the University of Texas at Dallas Research Rankings. Smeal Marketing faculty who teach in the MBA Program include: Ralph Oliva: Longtime marketing executive at Texas Instruments and former executive director of the Institute for the Study of Business Markets. Meg Meloy: Former faculty member at Cornell with research exploring how moods influence consumer behavior. Wayne DeSarbo: Marketing research consultant to firms such as Pfizer, Merck, and Motorola, with expertise in areas such as positioning, consumer choice, and market segmentation. IN FOCUS: INSTITUTE FOR THE STUDY OF BUSINESS MARKETS ISBM is a research center headquartered at Penn State featuring a global network of researchers and... [-]

Master of Business Administration (MBA)

Humboldt International University
Online Part time 18 months March 2018 USA USA Online

The Master of Business Administration program enables students to contribute to the business profession and fosters independent learning. Through a conceptual understanding, apply managerial leadership skills, marketing strategies and/or international business concepts, theory, and research to critically analyze and solve problems in unpredictable environments. [+]

The Master of Business Administration program enables students to contribute to the business profession and fosters independent learning. Upon completion of this program, students are able to: Evaluate an organization’s financial position through financial statement analysis and/or forecasting. Summarize and discuss the ethical and legal responsibilities of organizations. Apply selected methods of quantitative analysis to enhance business decisions. Compare economic environments and markets and their impact on business. Through a conceptual understanding, apply managerial leadership skills, marketing strategies and/or international business concepts, theory, and research to critically analyze and solve problems in unpredictable environments. The Master of Business Administration offers an intensive graduate program that educates students in theories and practices of the modern business world. The MBA program fosters independent learning and enables students to contribute intellectually to the business profession. MBA students complete general coursework in valuable areas such as accounting, finance, management, marketing and business research methods. Graduates demonstrate a conceptual understanding of advanced business strategies and critically analyze and solve problems based on applied research methods. There are four concentrations in the MBA: Marketing The concentration in Marketing is designed to provide students with a basic marketing background to prepare them for positions in business and government. International Business (IB) International business is an important aspect of the business world today. This concentration prepares graduates for employment in positions with companies engaged in international commerce. Entrepreneurship This concentration analyzes business entrepreneurship in an entirely new way. It is designed to inspire and expand the way business... [-]

MBA Concentration in Marketing

William Paterson University of New Jersey
Campus Full time September 2017 USA Wayne

The Marketing concentration will combine the leading-edge marketing principles wih modern technology and tools to prepare our graduates to become a marketing leader... [+]

Best MBAs in Marketing in USA 2017/2018. William Paterson University in New Jersey invites you to meet with  Amo- Augustus Kubeyinje, Director of Graduate Admissions and Enrollment Services during our 2017 Africa Recruitment Tour. Learn about our undergraduate and graduate degree program. Ask about available scholarship  opportunities. Abuja, Nigeria - Date:  September 22nd 2017 Lagos, Nigeria - Date:  September 26th and 27th Accra, Ghana - Date: September 28th Kumasi, Ghana - Date: September 30th Abidjan, Ivory Coast - Date:  October 1st  and 2nd Kigali, Rwanda - Date:  October 3rd Nairobi, Kenya - Date:  October 5th  and 6th Harare, Zimbabwe - Date:  October 7th Johannesburg, South Africa - Date: October 9th and 10th MBA Concentration in Marketing The Marketing concentration will combine the leading-edge marketing principles wih modern technology and tools to prepare our graduates to become a marketing leader. The Master of Business Administration (MBA) program features a cross-functional pedagogical approach. As such, textural components embodied within the business environment are interwoven throughout the curriculum. These components, or perspectives, include but are not limited to ethical, political, regulatory and social influences on organizations. An emphasis is placed on the acquisition of and/or refinement of communication skills, quantitative analysis, and technological applications within the context of business. Areas of core competency are emphasized in the eighteen lower core credit hours: these areas include financial reporting, analysis and markets, domestic and global economic environments of organizations, management information systems, and human behavior in organizations. The upper core courses (either 15 credit hours... [-]

MBA in Management

Ana G. Méndez University System, Florida
Campus Full time September 2017 USA Orlando Miramar

The Graduate Program in Business Administration of the School of Business Administration at Universidad Metropolitana offers a Master of Business Administration Degree with specializations in Management. The Metro Orlando/South Florida campuses offer this major in management. The program offers an outstanding curriculum which prepares students to effectively and efficiently assume management responsibilities required by today’s organizations. [+]

The Graduate Program in Business Administration of the School of Business Administration at Universidad Metropolitana offers a Master of Business Administration Degree with specializations in Management. The Metro Orlando/South Florida campuses offer this major in management. The program offers an outstanding curriculum which prepares students to effectively and efficiently assume management responsibilities required by today’s organizations. The academic experience in the program allows students to develop the necessary competencies in the area of Business Administration which will enable them to assume managerial and leadership positions in the public and private sectors. The program also contributes to the student’s formation as persons who are educated and skilled, capable of meeting person and professional goals. Program Objectives/ Outcomes: Upon completion of this program students will have: advanced concepts in the different management areas, such as: accounting, marketing, production, statistics, finance, organizational behavior, management information systems, and others which will help him/her in the performance of administrative positions skills in decision-making, planning, organization, supervision and managerial controls conceptual, psychomotor and affective skills, related with the new managerial technology written and verbal skills SUAGM attitudes, work habits and skills for interpersonal relations which guarantee personal and professional success ethic and social conscience, such as to be a competent professional and exemplary citizen skills in the research process and in the solution of administrative problems communicate adequately in English and Spanish both orally and in writing [-]

MBA Marketing

California Miramar University
Online & Campus Combined Full time 8 weeks September 2017 USA San Diego

CMU offers the best online MBA programs for students looking to earn their MBA in Marketing. Our competitive marketing MBA program consists of 13 courses, 9 required, and 4 emphasis courses. CMU has worked dilligently to shape the best online MBA program possible for its distance learning students. Learn more about our marketing MBA program below. [+]

Best MBAs in Marketing in USA 2017/2018. CMU offers the best online MBA programs for students looking to earn their MBA in Marketing. Our competitive marketing MBA program consists of 13 courses, 9 required, and 4 emphasis courses. CMU has worked dilligently to shape the best online MBA program possible for its distance learning students. Learn more about our marketing MBA program below. The MBA Curriculum consists of 13 courses: 9 Required Core Classes, including the Business Strategy Capstone 4 Area of Emphasis Courses MBA Marketing students at California Miramar University choose 4 Marketing courses from the following list: MKT 6001 Consumer Behavior and Decision Models MKT 6002 Product Management Strategy MKT 6003 International Marketing MKT 6004 Pricing Strategy MKT 6005 Internet Marketing/Bridge Gap Marketing MKT 6006 Strategic Brand Management MKT 6007 Service Marketing MARKETING EMPHASIS COURSE DESCRIPTIONS MKT 6001 Consumer Behavior and Decision Models Describes how socio-psychological factors influence the decision-making process of consumers. Students will study and compare various consumer behaviors and the major decision models used in developing social marketing communications and interventions. (3 credit hours) MKT 6002Product Management Strategy Focuses on the development and introduction of new products, concept testing, product-life cycle, portfolio analysis, targeting and positioning, branding issues, product-line extension, pricing policies and the management of existing products. Topics also include product positioning, screening, concept development, test marketing, and branding strategies. (3 credit hours) MKT 6003International Marketing Provides thorough coverage of international marketing, with a strong emphasis on the issues confronting companies that market across... [-]

Bradley MBA

Bradley University
Campus Full time September 2017 USA Peoria

In an increasingly competitive job market, an MBA can get you that "second look." Be more than they bargained for with an MBA from Bradley University. [+]

In an increasingly competitive job market, an MBA can get you that "second look." Be more than they bargained for with an MBA from Bradley University. OUR PROGRAM The Bradley MBA program is 33 semester hours. Twenty-four of these hours satisfy a set of required core courses. The remaining nine hours of coursework are designated for electives, which may be chosen within one of three areas of concentration (finance, management, and marketing) or across concentrations as a customized elective selection. APPLIED LEARNING ENVIRONMENT You’ll focus on transferring theory into professional practice, putting your knowledge to work in your current position and beyond. Extensive case analysis will sharpen your analytical, written, and verbal communication skills. REAL-TIME PROBLEM SOLVING Your MBA experience culminates with a Capstone Course, which focuses on strategic planning and problem solving. You’ll integrate concepts of business planning and strategy with knowledge gained from previous coursework to solve an actual business or organizational problem.\ INTERNATIONAL EXPERIENCE Travel abroad with fellow Bradley MBA students and gain first-hand experience in business practice, economy, and culture outside the United States. Each spring, week-long international study tours visit locales in South America, Asia, or the Pacific Rim. An international study tour offers cultural, historical, economic, and business insights to expand your perspective on current issues and opportunities within domestic and global markets. [-]

Full-Time MBA

University of Illinois at Urbana Champaign, College of Business
Campus Full time 2 years August 2018 USA Champaign

Somewhere amid the top recruiters and world class talents who come to the Illinois campus, and amid the emerging and established markets around the globe that are home to the world's [+]

Best MBAs in Marketing in USA 2017/2018. Why choose the Illinois MBA? Customizable Curriculum After taking extensive coursework in business fundamentals during their first year, second year MBA students at Illinois are encouraged to customize their MBA by taking elective classes both inside and outside the College of Business. Experiential Learning At Illinois, we believe in augmenting class work with numerous opportunities for additional enrichment. From study abroad trips to case competitions to working at the world's largest student-run consultancy, Illinois MBA students have the opportunity to excel both inside and outside the classroom. Joint Degrees At Illinois, you can combine an MBA degree with any Master's or PhD program on campus. As a joint degree student, you will be able to increase your marketability by adding a comprehensive business skill set to your resume. High-Impact Scholarships Top students at Illinois can earn substantial scholarships, up to and including full tuition. We also offer a Scholarship Case Competition where students compete for scholarships to the program. Global Consulting Program As the world becomes more interconnected, so should your MBA education. The Illinois MBA provides many opportunities to both study and complete projects in places like India, China, Brazil and South Africa. In addition, the diverse nature of our program attracts students from over 20 counties, providing you with a truly global professional network. Student Experience While your MBA courses will provide you with the core business skills that you need to be successful in the workforce, there is a wealth... [-]

MBA in Marketing

Tiffin University
Campus or Online Full time Part time 5 semesters September 2017 USA Tiffin + 1 more

The Marketing concentration provides students with the advanced knowledge in marketing products and services. Students will explore the practices and techniques [+]

MBA in Marketing

The Marketing concentration provides students with the advanced knowledge in marketing products and services.  Students will explore the practices and techniques commonly used to increase exposure and market positions. Challenges and benefits in negotiating sponsorships and endorsements allow the students to develop competencies to potentially maximize revenue for organizations and individuals.  Students will also be exposed to marketing in an international arena.

 

 

Tiffin University’s Accreditations:

Tiffin University is authorized by the Board of Regents of the State of Ohio to award the MBA degree. The program is regionally accredited by the North Central Association of Colleges and Schools. The program has also received a national and international stamp of approval with an accreditation by the Accreditation Council for Business Schools and Programs.... [-]


MBA with Marketing Concentration

DeSales University
Campus or Online Part time 2 years September 2017 USA Center Valley Lehigh + 1 more

The DeSales MBA Program provides you with more than theories and tools for a successful career. It provides you opportunities to discuss and apply what you have learned. [+]

In addition to developing an understanding of the sophisticated nature and inter-relationship among the basic functional areas of business, the MBA Program will emphasize executive skills development. The primary areas include Leadership, Communications, Decision Making, Self-awareness, Analysis and Synthesis and Critical Thinking.

 

 

Program Overview

 

The Program will utilize a holistic and strategic approach in dealing with organizational problems. Thus, functional areas of business will be considered in the context of the organizational whole, while maintaining an external and international perspective and providing a multi-stakeholder rather than a single-interest advocacy approach.... [-]