Master in Business Administration in Marketing in North America

Compare MBA Programs in Marketing in North America 2018

Masters of Business Administration (MBA) are postgraduate degree programs in management, in their own league. The MBA is the traditional academic offer for management education. The universities answer to questions from business for a precise and profound qualification for the future and modern managers based on a standardized title. It is frequently shortened as MBA or M.B.A. and in opposition to the Master of Science (MSc) or the Master of Arts (MA) it without a doubt points to one program solely.

From indigenous civilizations to modern day empires, North America has plenty of hands-on educational opportunities to offer scholars. Filled with a range of distinct cultures, students can educate themselves in well-rounded way.

View all MBA Programs in Marketing in North America 2018

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MBA in Management

Ana G. Méndez University System, Continental U.S. Campuses
Campus Full time September 2018 USA Orlando Miramar Dallas + 1 more

The Graduate Program in Business Administration of the School of Business Administration at Universidad Metropolitana offers a Master of Business Administration Degree with specializations in Management. The Metro Orlando/South Florida campuses offer this major in management. The program offers an outstanding curriculum which prepares students to effectively and efficiently assume management responsibilities required by today’s organizations. [+]

Program Description

The Graduate Program in Business Administration of the School of Business Administration at Universidad Metropolitana offers a Master of Business Administration Degree with specializations in Management. The Metro Orlando/South Florida campuses offer this major in management. The program offers an outstanding curriculum which prepares students to effectively and efficiently assume management responsibilities required by today’s organizations.

The academic experience in the program allows students to develop the necessary competencies in the area of Business Administration which will enable them to assume managerial and leadership positions in the public and private sectors. The program also contributes to the student’s formation as persons who are educated and skilled, capable of meeting a person and professional goals.... [-]


Master of Business Administration (MBA): Emphasis E-Marketing

National American University
Campus Full time Part time September 2018 USA Austin

Graduates of the E-marketing concentration can pursue careers in e-commerce, online marketing, and social media marketing. According to ONET Online, positions in the field of E-marketing, such as internet marketing specialists and e-commerce marketing managers, have bright outlooks with strong job growth and high median salaries. The E-marketing curriculum includes coursework in SEO/SEM, social media marketing, and e-commerce. Marketing over mobile devices is also a focus. [+]

The Master of Business Administration program provides students with the opportunity to advance their knowledge and skills in the field of business. Students may come from a business undergraduate degree or may elect to complete the foundational courses in order to ensure that all students enter the program with a solid background in the field of business. The core program courses provide students with an opportunity to enhance their analytical and practical skills in the areas of accounting, finance, economics, information systems, marketing, quantitative methods, and leadership. The emphasis areas provide students with an opportunity to tailor the program to help them to meet their specific career goals.... [-]


MBA in Marketing

Northwest Missouri State University
Campus Full time Part time 1 - 2 years June 2018 USA Maryville + 1 more

Northwest’s MBA program gives you an opportunity to be a business leader by developing skills in ethical decision making, financial planning, quantitative analysis, policy formulation and interpersonal relationships, as well as an understanding of the emerging global economy. The program focuses on developing business foundations and then applying this background to business problems in functional areas. You will discover how management skills are applied to achieving business and organizational goals. By learning how to recognize and solve operational problems, the MBA graduate obtains the maximum flexibility vital in today’s dynamic society and multinational environment. [+]

A master’s degree in Business Administration involves the study of management – that is, the process of organizing and directing resources, which includes people, finances, materials, and information.

Managers must not only understand these functions and their interrelationships but also how a rapidly changing marketplace affects them. As described by the Graduate Management Admissions Council, “the modern manager is a part forecaster, part problem-solver, part supervisor, and part personal example to others.” Northwest’s MBA program will help you prepare for the challenges you will face in the new millennium.

Northwest’s MBA program gives you an opportunity to be a business leader by developing skills in ethical decision making, financial planning, quantitative analysis, policy formulation and interpersonal relationships, as well as an understanding of the emerging global economy. The program focuses on developing business foundations and then applying this background to business problems in functional areas. You will discover how management skills are applied to achieving business and organizational goals. By learning how to recognize and solve operational problems, the MBA graduate obtains the maximum flexibility vital in today’s dynamic society and multinational environment. ... [-]


Penn State Smeal MBA - Marketing

Smeal College of Business, Penn State
Campus Full time 2 years September 2018 USA University Park

The Penn State Smeal marketing concentration features a set of courses designed to enhance your knowledge of consumer behavior, brand development, and equity, frameworks for strategic management and communications, as well as technologies that enhance marketing functions and processes. [+]

Penn State Smeal MBA - Marketing

The Penn State Smeal marketing concentration features a set of courses designed to enhance your knowledge of consumer behavior, brand development, and equity, frameworks for strategic management and communications, as well as technologies that enhance marketing functions and processes.

Marketing Course Highlights New Product Development and Management: Identify business opportunity, understand potential customer needs, and develop a new product from concept to virtual prototype. Consumer Behavior: Gain knowledge on theories and concepts from psychology, sociology, economics, and other disciplines that are useful in understanding and marketing to consumers. Brand Management: Examine and understand the process of building, designing, measuring, and maintaining brand equity. Marketing Faculty Highlights ... [-]

MBA Concentration in Marketing

William Paterson University of New Jersey
Campus Full time September 2018 USA Wayne

The Marketing concentration will combine the leading-edge marketing principles with modern technology and tools to prepare our graduates to become a marketing leader. [+]

MBA Concentration in Marketing

The Marketing concentration will combine the leading-edge marketing principles with modern technology and tools to prepare our graduates to become a marketing leader. The Master of Business Administration (MBA) program features a cross-functional pedagogical approach. As such, textural components embodied within the business environment are interwoven throughout the curriculum. These components, or perspectives, include but are not limited to ethical, political, regulatory and social influences on organizations. An emphasis is placed on the acquisition of and/or refinement of communication skills, quantitative analysis, and technological applications within the context of business. Areas of core competency are emphasized in the eighteen lower core credit hours: these areas include financial reporting, analysis, and markets, domestic and global economic environments of organizations, management information systems, and human behavior in organizations. The upper core courses (either 15 credit hours or 12 credit hours depending on your choice of concentration) focus on the integration of the lower core areas with the application of cross-functional approaches into organizational issues.... [-]


Marketing MBA

Lynn University
Online Campus Part time 1 - 4 years September 2018 USA Boca Raton + 1 more

By pursuing a marketing MBA, you’ll learn the latest trends in international marketing techniques and strategies. At the same time, you’ll gain knowledge of the newest and most effective integrated marketing approaches to bring new products and brands to the forefront of any industry. You’ll also learn how to participate in the global economy, examining how best to establish product lines overseas and manage expansions into new markets. [+]

In the ever-changing age of digital media, the ability to properly manage a company’s marketing campaigns, brand identity, and adapt to new market challenges on a global scale is a valuable, highly sought-after skill set.

By pursuing a marketing MBA, you’ll learn the latest trends in international marketing techniques and strategies. At the same time, you’ll gain knowledge of the newest and most effective integrated marketing approaches to bring new products and brands to the forefront of any industry. You’ll also learn how to participate in the global economy, examining how best to establish product lines overseas and manage expansions into new markets.

You’ll learn the best practices in:... [-]


MBA in Digital Marketing Specialization

Concordia University Chicago
Online Full time Open Enrollment USA Chicago

The future of marketing is undeniably digital. Today's rapidly advancing technologies are transforming the business landscape in a way that requires a shift in the marketing paradigm. Marketing budgets are increasingly shifting from traditional marketing and advertising to digital as mobile, social media and video spending continue to increase and change the face of the media market. [+]

The future of marketing is undeniably digital. Today's rapidly advancing technologies are transforming the business landscape in a way that requires a shift in the marketing paradigm. Marketing budgets are increasingly shifting from traditional marketing and advertising to digital as mobile, social media and video spending continue to increase and change the face of the media market.

Learning Objectives

Concordia University Chicago's MBA specialization in digital marketing provides you with the strategic and analytical skills to guide organizations in a digital world that is overflowing with data on customers, products, and interactions. The four courses within this specialization are designed to help you understand digital marketing strategy and planning, mobile marketing and social media strategies as well as digital marketing analytics. Your organizations are demanding that you understand important and appropriate digital metrics and how to use them to analyze and improve digital marketing initiatives and marketing ROI. Graduates will successfully champion digital marketing campaigns while achieving their organization’s growth initiatives.... [-]


Masters in Business Administration – Fort Hays State University

Exeed School of Business and Finance
Online Campus Full time September 2018 United Arab Emirates Sharjah Oman Oman Online Saudi Arabia Saudi Arabia Online Singapore Singapore Online Bahrain Bahrain Online India India Online Dubai Canada Canada Online Nigeria Nigeria Online Mumbai Bangalore Abu Dhabi Malaysia Malaysia Online United Kingdom London + 22 more

A globally accredited MBA program from a top US university. The flexibility of selecting multiple specializations and a choice of selecting the specialization among marketing, finance, operations, health care, education, and technology. [+]

Masters in Business Administration

A dual certification Masters in Business Administration Program from a leading US University.

A globally accredited MBA program from a top US university. The flexibility of selecting multiple specializations and a choice of selecting the specialization among marketing, finance, operations, health care, education, and technology.

MBA/MSc/Postgraduate Diploma

In order to prepare you for a professional transformation, Exceed School of Business and Finance brought in uniquely blended academic programs, in partnership with a leading US University. These programs are designed to equip you in realizing your management and leadership potential.

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MBA in Marketing

HOFSTRA UNIVERSITY
Campus Full time Part time September 2018 USA Hempstead

The MBA program prepares students for managerial positions in various types of organizations. The program builds on core business competencies and functional specialization to impart to its student's decision analysis skills and a strategic perspective of business problems. [+]

Objectives of the MBA Program

The MBA program prepares students for managerial positions in various types of organizations. The program builds on core business competencies and functional specialization to impart to its student's decision analysis skills and a strategic perspective of business problems.

Admission Criteria

Applicants for admission to the MBA program must hold a baccalaureate degree from an accredited institution. No specific undergraduate course of study is required for admission, nor is any specific course of undergraduate study recommended for those students planning to pursue these degrees. Undergraduate majors represented in the MBA program include, but are not limited to, business, education, the natural and social sciences, engineering, the humanities, and nursing.... [-]


MBA - Marketing Online

Averett University Online
Online Full time September 2018 USA Danville

Elevate your marketing skills to keep pace with today’s global business challenges with an online MBA in Marketing. Earn a Master of Business Administration with a concentration in Marketing (MBA-MKT). [+]

MBA — Marketing Concentration

Elevate your marketing skills to keep pace with today’s global business challenges with an online MBA in Marketing. Earn a Master of Business Administration with a concentration in Marketing (MBA-MKT). The online MBA in Marketing degree will prepare you to take the next step in your marketing management career.

Goals and Course Topics

If your job involves identifying new product opportunities, analyzing consumer behavior and/or communicating your company’s products and services, the Marketing MBA program will take your expertise to the next level and allow you to take online marketing courses. Marketing MBA graduates have the skills to develop evidence-based marketing strategies for global audiences.... [-]


MBA in Marketing

Montclair State University
Online Full time USA USA Online

In 2015, nearly $570 billion was spent worldwide on advertising. It’s no wonder that marketing positions are in demand across all industries. Montclair State University will offer an Online MBA with a Marketing Specialization that not only builds on fundamental marketing concepts, but also enables students to develop the communication skills needed to effectively reach target markets in a contemporary setting. [+]

In 2015, nearly $570 billion was spent worldwide on advertising. It’s no wonder that marketing positions are in demand across all industries. Montclair State University will offer an Online MBA with a Marketing Specialization that not only builds on fundamental marketing concepts but also enables students to develop the communication skills needed to effectively reach target markets in a contemporary setting. Become the inspirational marketing leader at your organization and tackle new advertising challenges by pursuing an Online MBA with a Marketing Specialization from the Feliciano School of Business at Montclair State University. Montclair State University is quickly becoming the best place to earn an online MBA in New Jersey.... [-]


Master of Business Administration – Marketing

Liberty University Online
Online Full time September 2018 USA Lynchburg

Liberty University’s Master of Business Administration in Marketing program will advance your proficiency in business skills relevant to leadership positions in the field of marketing within the domestic and global marketplace. [+]

Liberty University’s Master of Business Administration in Marketing program will advance your proficiency in business skills relevant to leadership positions in the field of marketing within the domestic and global marketplace. You will be equipped to serve successfully as an expert in the modern business world, while sharpening your understanding of consumer behavior, critical thinking, market research, advertising, and promotional skills. Gain knowledge on how to advance your comprehension of contemporary issues related to the field, equipping you with an in-depth understanding of marketing practices. Courses will emphasize the importance of applying ethics to marketing practices and integrating faith with learning in a professional atmosphere. Potential Career Options: Marketing Researcher, Product Manager, Marketing Manager, Sales, Promotion, Brand Manager, Account Executive, Merchandiser, Store Manager Non-Discrimination Policy... [-]


MBA Marketing

California Miramar University
Online & Campus Combined Full time 8 weeks September 2018 USA San Diego

CMU offers the best online MBA programs for students looking to earn their MBA in Marketing. Our competitive marketing MBA program consists of 13 courses, 9 required, and 4 emphasis courses. CMU has worked diligently to shape the best online MBA program possible for its distance learning students. Learn more about our marketing MBA program below. [+]

CMU offers the best online MBA programs for students looking to earn their MBA in Marketing. Our competitive marketing MBA program consists of 13 courses, 9 required, and 4 emphasis courses. CMU has worked diligently to shape the best online MBA program possible for its distance learning students. Learn more about our marketing MBA program below.

The MBA Curriculum consists of 13 courses:

9 Required Core Classes, including the Business Strategy Capstone 4 Area of Emphasis Courses

MBA Marketing students at California Miramar University choose 4 Marketing courses from the following list:

MKT 6001 Consumer Behavior and Decision Models MKT 6002 Product Management Strategy MKT 6003 International Marketing MKT 6004 Pricing Strategy MKT 6005 Internet Marketing/Bridge Gap Marketing MKT 6006 Strategic Brand Management MKT 6007 Service Marketing MARKETING EMPHASIS COURSE DESCRIPTIONS ... [-]

One year MBA in Sales and Marketing (Online)

Pebble Hills University
Online Part time 1 - 3 years Open Enrollment USA USA Online

The MBA is recognized internationally as the most suitable qualification to prepare business people for successful careers within the senior cadres of their organizations. An MBA improves the management skills of participants and innovative study themes unlock new knowledge that guides developing leaders in a creative way to play a definite value-adding role within their organizations.

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The MBA is recognized internationally as the most suitable qualification to prepare business people for successful careers within the senior cadres of their organizations. An MBA improves the management skills of participants and innovative study themes unlock new knowledge that guides developing leaders in a creative way to play a definite value-adding role within their organizations.

Admission Requirement Applicants must possess an appropriate Undergraduate University or College degree from a recognized institution Applicants who do not hold a university or college degree will be considered for admissions if they have professional certification/diploma AND minimum three years full-time appropriate work experience Professional Recognition ... [-]

Marketing Online MBA

Alliant International Univeristy School of Management
Online Full time September 2018 USA San Diego

This program extends the marketing research and messaging topics covered in the Online MBA core with targeted content that prepares you to lead in this challenging, fast-changing industry. [+]

Marketing Online MBA Online MBA Concentrations: Marketing

Gain advanced skills for connecting consumers to products with our concentration in Marketing. This program extends the marketing research and messaging topics covered in the Online MBA core with targeted content that prepares you to lead in this challenging, fast-changing industry. This program covers advanced knowledge of:

Branding and brand management Developing and presenting marketing plans Establishing sales strategies that work Conducting market research Evaluating consumer behavior, especially within multi-cultural or international contexts What You Can Do with This Concentration

The Online MBA with a concentration in Marketing prepares you to lead in a wide range of industries as well as within marketing agencies. Relevant job titles may include marketing manager, marketing coordinator, market research consultant, or (depending upon your prior experience) chief marketing officer or director of marketing.... [-]