MBA Programs in International Marketing

Compare 33 MBA Programs in International Marketing

International Marketing

An MBA is an advanced degree that is highly regarded for its applications and marketability. Programs provide in-depth instruction in general management or a specialized area of business. An undergraduate degree is usually required as a prerequisite to admission.

What is an MBA in International Marketing? This dynamic field deals with production, trade, consumerism, and competition on a worldwide scale, analyzing trends and creating innovative strategies for market management. Graduates will be able to provide leadership in the global marketplace. Courses include managing processes, research methods, international communication, global integration processes, finance and funding, consumer behavior, and digital marketing. Students learn about supply chain management and organization, study foreign marketing, and develop skills in adapting to cultural differences. Emphasis is placed on strategic thinking and problem solving. Some programs offer specialization in management of luxury sectors such as fashion, beauty, jewelry, oenology, gastronomy, tourism, and hospitality.

Among the advantages of the program are increased salary and career advancement. Personal growth can also be realized in the areas of leadership and problem solving. Students learn to apply creative thinking in developing strategies and addressing difficulties.

Opportunities for studies in international marketing are available worldwide. Cost varies according to location and course requirements. Students should research their options to determine the best curriculum to meet their personal goals.

Graduates can expect plentiful career possibilities on a global scale. Marketing managers, business researchers, and corporate leaders are employed in both domestic and foreign sectors. Governments, organizations, and regulatory agencies require experts in areas such as customs and international commerce. Consultants are needed to provide professional advice and guidance on marketing issues. Students receive a solid basis of knowledge and skills to start their own businesses. The degree also lays the groundwork for continuation of studies at the doctoral level.

Your career could take a giant step forward with an MBA in International Marketing. For entry into this growing field, search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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MBA in International Marketing

EU Business School
Campus Full time Part time 1 - 2 years October 2017 Spain Barcelona Switzerland Geneva Montreux Germany Munich + 6 more

This program provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective. This program covers current developments in e-marketing strategies along with changes in advertising and media, preparing you for a career in international marketing. [+]

MBAs in International Marketing. The marketing of products and services is an important aspect of any business. Effective delivery of a company’s offerings is key to success in today’s constantly evolving and diverse business world. This program provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective. This program covers current developments in e-marketing strategies along with changes in advertising and media, preparing you for a career in international marketing.

Duration: Three terms Credits: 68 CH/90 ECTS Start Dates: October, January, March Locations: Barcelona, Geneva, Montreux Teaching Language: English Degree Awarded: EU Switzerland private accredited MBA degree Dual Degree On Campus MSc in International Management For students who have less than two years of work experience Duration: Three terms Dual qualification: EU Switzerland private accredited MBA + an official MSc in International Management awarded by the University of Roehampton in London MBA For students who have two or more years of work experience Duration: Three terms Dual qualification: EU Switzerland private accredited MBA + an official MBA awarded by the University of Roehampton in London ... [-]

Master of Business Administration (M.B.A.) Marketing Management

Stamford International University
Campus Full time Part time 12 - 18 months July 2017 Thailand Bangkok + 1 more

Industry Developed Curriculum. Real world experience and interactive academic approach. [+]

- Industry Developed Curriculum. - Real world experience and interactive academic approach. - Fast Track MBA Program with flexible study options: Study in the Full-Time MBA Program and graduate in 12 months. Study in the Part-Time Weekend MBA Program -- only 1 day per week and graduate in 18 months. - Modern Block Course System. - Dedicated local and international faculty members with strong academic background and professional experience. - International Opportunities – Double Degree Programs, Study Abroad Opportunities and Study Tours. - Corporate socialization and networking. - Career Service Guaranteed. Subject List MKT 545 Consumer Behaviors MKT 568 Integrated Marketing Communications MKT 570 Strategic Marketing MKT 533 Innovative Marketing MKT 560 Digital Marketing MKT 573 Brand Management MKT 574 Product Management MKT 575 Current Issues in Marketing Management MKT 578 International Marketing in ASEAN [-]

MBA International Business SMART ENTRY - International Marketing (90 ECTS)

IUBH School of Business and Management (for non-EU students)
Online & Campus Combined Full time 3 semesters Open Enrollment Germany Berlin Bad Honnef + 1 more

By focusing on the multinational and global challenges of managing a market- and customer oriented company, the international marketing specialisation deepens your understanding of the sales and marketing issues and gives you the necessary leadership skills to take your career to the next level. [+]

MBAs in International Marketing. Career branding: increase your marketing expertise In the context of globalisation and the international orientation of companies, the career prospects for MBA graduates are excellent. This programme offers both business and non-business graduates the opportunity to extend their managerial skills. With an MBA in International Business you will therefore develop and strengthen your entrepreneurial mind-set and gain the leadership skills required to increase your value in the job market and future proof your career. The MBA International Business – Marketing can be a very beneficial qualification to take as it enhances both skills and knowledge in the marketing sector. By focusing on the multinational and global challenges of managing a market- and customer oriented company, the international marketing specialisation deepens your understanding of the sales and marketing issues and gives you the necessary leadership skills to take your career to the next level. Use our SMART ENTRY option for greater flexibility No need to put your career on hold for 1 year or more to do an MBA: With our flexible Smart Entry study model you can benefit from both online and on campus interaction. After starting your first semester online, and once you are ready to relocate, you take your studies to Berlin - Germany’s hot spot n° 1 and the leading European city in terms of innovation and start-ups. On our recently opened Campus Berlin you will study in state-of-the-art classrooms, network with other international students and dive into the local culture of one... [-]

MBA Concentration in Marketing

William Paterson University of New Jersey
Campus Full time September 2017 USA Wayne

The Marketing concentration will combine the leading-edge marketing principles wih modern technology and tools to prepare our graduates to become a marketing leader... [+]

MBA Concentration in Marketing The Marketing concentration will combine the leading-edge marketing principles wih modern technology and tools to prepare our graduates to become a marketing leader. The Master of Business Administration (MBA) program features a cross-functional pedagogical approach. As such, textural components embodied within the business environment are interwoven throughout the curriculum. These components, or perspectives, include but are not limited to ethical, political, regulatory and social influences on organizations. An emphasis is placed on the acquisition of and/or refinement of communication skills, quantitative analysis, and technological applications within the context of business. Areas of core competency are emphasized in the eighteen lower core credit hours: these areas include financial reporting, analysis and markets, domestic and global economic environments of organizations, management information systems, and human behavior in organizations. The upper core courses (either 15 credit hours or 12 credit hours depending on your choice of concentration) focus on the integration of the lower core areas with the application of cross-functional approaches into organizational issues. The MBA curriculum also offers a broad range of elective courses in each of the schools’ four departments: Accounting and Law; Economics, Finance, and Global Business; Marketing and Management Sciences, and Professional Sales. The program’s rigorous coursework requires a familiarity with requisite quantitative and technological concepts. Upon enrollment, students are encouraged to take screening examinations in 1) quantitative analysis and 2) technology, and are advised on taking introductory courses in those areas if necessary. The Cotsakos College of Business has received accreditation from AACSB... [-]

Master of Business Administration (MBA)

Ritsumeikan Asia Pacific University (APU)
Campus Full time 2 years September 2017 Japan Beppu Germany Birkenfeld + 2 more

The Graduate School of Management offers a case method education focused on Japanese business and management with a strong foundation in established management techniques and opportunities for independent research. Classes are conducted entirely in English and in a multicultural environment, giving students the chance to benefit from the experiences of experts in the field and learn the skills and sensibilities required for a successful career in international business. [+]

MBAs in International Marketing. Master of Business Administration (MBA) The MBA program at APU is conducted entirely in English in a culturally diverse learning environment. It offers a strong foundation in established management techniques, interactive classes with faculty and fellow students from around the world as well as opportunities for independent research and internships in the university’s extended network with Japanese companies and organizations. International Accreditation — As of August 2016 — Ritsumeikan Asia Pacific University is an accredited member of AACSB international — The Association to Advance Collegiate Schools of Business (http://AACSB.edu/) Ritsumeikan Asia Pacific University is one of only three institutions in Japan to achieve this accreditation. Out of these institutions, we are the only one offering an undergraduate business curriculum in both English and Japanese and have the only AACSB-accredited English language MBA program in Japan. Areas of Specialization Accounting and Finance The Accounting and Finance (AF) specialization discusses theories and concepts of corporate finance, financial engineering, financial institutions and financial and managerial accounting. This provides students with the skills to understand and interpret financial and accounting information. With advanced knowledge and tools in these areas, students will be able to formulate strategies, design control systems and evaluate the impact of corporate strategies on various stakeholders. Marketing and Management The Marketing and Management (MM) specialization focuses on understanding and managing the human dimension of organizations and markets. In business organizations, some of the most important actors are managers, employees and customers, whose decisions and actions are guided... [-]

Mba Marketing & Energy

Ionis School of Technology and Management
Campus Full time 2 years September 2017 France Le Kremlin-Bicêtre

The energy sector is an enormous market characterized by colossal turnovers. Understanding the different types of energy and knowing how to position them in a market is a complex issue in this environment that opens up to competition. The marketing and commercial approach can only be understood by controlling the energy dimension, the characteristics of the sector, its players and, of course, its technological dimension. [+]

Formation's goal The energy sector is an enormous market characterized by colossal turnovers. Understanding the different types of energy and knowing how to position them in a market is a complex issue in this environment that opens up to competition. The marketing and commercial approach can only be understood by controlling the energy dimension, the characteristics of the sector, its players and, of course, its technological dimension. The MBA Marketing & Energy takes up this challenge by training these profiles with dual competence. Careers crafts Responsible for studies, business engineer, marketing manager, communication manager, product manager, consultant ... Missions Technological and competitive intelligence, definition of the offer and its positioning, development and implementation of communication tools, drafting of technical files, monitoring of energy policies, events. Required qualities Meaning of relationship, listening and diplomacy, negotiation skills, creativity, concern for customer satisfaction, good knowledge of products and the market, rigor, autonomy, public performance. [-]

MBA in Luxury Marketing: Cosmetics & Perfume

EIML Paris Ecole Internationale de Marketing du Luxe
Campus Full time September 2017 France Paris

Luxury cosmetics and perfume make people feel better about themselves. [+]

MBAs in International Marketing. Luxury cosmetics and perfume make people feel better about themselves. But how do you create and manage a cosmetic or perfume range of products? Learn how to innovate in cosmetic strategies, how to package, distribute and promote perfumes in this specific volume industry where the issue is to retain customers. Luxury codes and market players Luxury brands and cosmetics industry Luxury codes and brand identity History of perfumes History of arts Marketing and digital marketing Luxury marketing Brand management in cosmetics and perfume sector Selling techniques Retail management in cosmetics and perfume industry Customer relationship management Public relations, communication and advertising E business and digital marketing Social media and e reputation Mediaplanning and KPI Management Starting your own label Building a business plan Forecasting and logistics in cosmetics Corporate strategy Human resources, team Building and leadership Intellectual property law and licensing Ethics and sustainability Cosmetic and perfume skills Packaging and design Innovations and trends New product development Rules and regulation, production and quality Material workshop: recognize fragrances, olfaction and creation Workshop in cosmetics: make-up and skin care Consulting project [-]

MBA with a Concentration in Marketing

University of New York in Prague (UNYP)
Campus Full time 18 months September 2017 Czech Republic Prague

The MBA with a concentration in Marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. [+]

MBA with a Concentration in Marketing The MBA with a concentration in Marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. This option is ideal for grooming students for a senior marketing role. The specialist subjects build on the core subjects to provide comprehensive marketing knowledge. This 18-month lifelong education MBA program of weekend study (2 weekends per month)* leads to an IACBE-accredited Master's of Business Administration (MBA) degree from the University of New York in Prague. You will take a core set of 10 courses providing you with a solid foundation in international business and then 4 additional courses in Marketing. *UNYP provides light refreshments during the breaks to students on this program Prior to the start of the MBA program, UNYP provides, free of charge, a pre-MBA workshop in the principles of finance, accounting, marketing and management to ensure that you begin your studies well-prepared and on an equitable level with your fellow classmates. We are accepting applications now. MBA core courses: Organizational Behavior & Leadership International Marketing Management Financial Accounting Managerial Accounting Operations & Project Management Legal & Ethical Decision Making in Business Negotiation & Mediation Financial Management Innovations in Management Entrepreneurship Research Methods Seminar Economics & Development Workshops Apart from the core subjects, students complete courses in the following focus areas. Marketing Research Consumer Behavior & Neuromarketing Strategic Marketing Management Brand Management Consultancy Project... [-]

Master of Business Administration in International Marketing (Awarded by Bangor University, UK)

Management Development Institute of Singapore (MDIS)
Campus Full time Part time 12 - 18 months August 2017 Singapore

The programme will also develop students’ knowledge and skills across a broader range of business and management subjects, including organisations, their management and the changing external environment in which they operate and develop students’ ability to take a strategic overview of business and organisational issues... [+]

MBAs in International Marketing. This degree is designed for graduates wishing to start, or further develop, careers in marketing. It explores the principles, theoretical concepts and practice of marketing within the context of business and management and will focus on developing academic and applied skills in Marketing including advertising, brand management and loyalty, customer service, public relations and market research. The programme will also develop students’ knowledge and skills across a broader range of business and management subjects, including organisations, their management and the changing external environment in which they operate and develop students’ ability to take a strategic overview of business and organisational issues. An important objective is to provide relevant analytical training in the latest strategic, managerial and industrial developments in Marketing both the public and private sectors. We look at marketing at local, national and global levels developing skills in strategic analysis, problem-solving and decision making. Award Students who successfully complete the programme will be awarded the Master of Business Administration in International Marketing from Bangor University, UK. Modules Organisations and People (15 credits) Marketing Strategy (15 credits) International Strategic Management (15 credits) Management Research (15 credits) Finance for Managers (15 credits) International Marketing Communication (15 credits) Consumer Behaviour in a Global & Digital World (15 credits) International Marketing (15 credits) Applied Business Projects (60 credits) Admission Requirements All applicants must be of age 21 and above At least a Lower Second Class Honours degree or higher Equivalent overseas qualification and grade A suitable professional qualification and... [-]

MBA in Digital Marketing

Geneva Business School (GBS)
Campus Full time Part time 18 months September 2017 Switzerland Geneva Spain Barcelona + 3 more

This program will teach students a technological approach to marketing, achieving high levels of innovation and creativity. Working with key industry professionals, students will have the opportunity to create marketing campaigns and apply their knowledge and skills in real life settings. [+]

This program will teach students a technological approach to marketing, achieving high levels of innovation and creativity. Working with key industry professionals, students will have the opportunity to create marketing campaigns and apply their knowledge and skills in real life settings. Facts Duration: 18 months Credits: 90 ECTS Language: English Intakes: February and September Degree Awarded: Master of Business Administration Major in Digital Business. Exchange Program: Rotate between Geneva and Barcelona campuses. We offer the opportunity of studying in both campuses during the 18 month master program. Internships: Students have internship opportunities with important companies. Location: Geneva and Barcelona Program The international nature of GBS has led to the development of a system that combines the European approach of using ECTS credits with a curriculum structure that is commonly implemented in the United States. Each program major allows students to study general education, core and elective subjects which cover 80% of all curriculums, 20% dedicated to orientation subjects related to their specific major, these subjects are unique for each Program. Orientation Subjects Applied Digital Marketing Strategies Digital Revolution Digital Marketing Channels E-commerce: Micro-to Multinationals Persuasion & Customer Decision Making Conversion Optimization Career Opportunities Community Manager E-CRM Manager Web Project Manager E-Marketing Manager Digital Communication Manager E-Commerce Manager Search Engine Optimization Manager Affiliates manager Web Designer Selection Criteria GBS’s selection process emphasizes leadership potential, academic ability, personal qualities and competencies. We are looking for candidates with managerial experience, people skills and a proven academic record. Admission Requirements Bachelor degree or equivalent... [-]

MBA in Luxury Brand Management

IPAG Business School
Campus Full time 1 year October 2017 France Paris Nice + 1 more

Ipag’s MBA programmes offer a valued opportunity for students and professionals to learn and enrich their knowledge in the fields of business and management in order to improve their prospects in today’s dynamic and competitive world. [+]

MBAs in International Marketing. Ipag’s MBA programmes offer a valued opportunity for students and professionals to learn and enrich their knowledge in the fields of business and management in order to improve their prospects in today’s dynamic and competitive world. These international MBA programmes, all in English, suit students and professionals who either already possess general knowledge in business or intend to start and pursue their career in business and management. Aims of programme Reviewing the development of luxury brand goods and services Understanding and assessing various communications, advertising and marketing approaches in the industry Focusing on the practices relevant to the pricing, distribution and retailing of luxury brand products Examining the rise and fall of the counterfeit industry [-]

MBA in Digital Marketing Strategy

Leonard de Vinci Group
Campus Full time 1 year September 2017 France Paris

The MBA in Digital Marketing strategy aims to give the students the necessary skills to achieve a successful career in the digital sector. The core courses of the MBA are focused on digital marketing and communication: digital and social media marketing strategy, Web-marketing, cross canal marketing, digital communication, e-business of internet of Things. [+]

The MBA in Digital Marketing strategy aims to give the students the necessary skills to achieve a successful career in the digital sector. The core courses of the MBA are focused on digital marketing and communication: digital and social media marketing strategy, Web-marketing, cross canal marketing, digital communication, e-business of internet of Things. Read more on the school's website: MBA Digital Marketing Strategy General objective MBA graduates of today prioritise task diversity, intellectual challenge and a work-life balance in their careers. The MBA in Digital Marketing Strategy aims to give the students the necessary skills to path their way to a successful career in the digital sector Learning outcomes The students will develop the expertise required to evaluate, analyse and create digital marketing and digital communication campaigns, digital advertising, e-business and marketing of loT, websites, web projects and web startups. They will learn how to anticipate on the evolution of the digital economy, e-business and digital marketing. We propose innovative courses on mobile and IoT marketing that are really challenging today. Blended Learning One of our pedagogical approaches will be the use of case studies in the different courses. Students will be given the opportunity to work on real business problems with companies whilst working on their junior consultant project. They will also be encouraged to follow specific MOOC’s on digital marketing, web marketing and digital communication. Program Overview At the end of the programme, you will be required to do a 6-month mission in a company of your choice... [-]

Master of Business Administration (MBA)

University of the Potomac
Campus or Online Full time Part time September 2017 USA Washington DC

Potomac’s Master of Business Administration Degree builds on the high quality academic programs offered by the college for more than twenty years. It gives students the opportunity to acquire important and relevant business knowledge and leadership skills. [+]

MBAs in International Marketing. Earn Your MBA Degree Online, in DC or Virginia Potomac’s Master of Business Administration Degree builds on the high quality academic programs offered by the college for more than twenty years. It gives students the opportunity to acquire important and relevant business knowledge and leadership skills. The knowledge gain can be directly applied in the workplace. Under Potomac’s MBA program guidelines, professionals with any type of Bachelors degree can earn their MBA. The program covers a wide range of relevant topics which give students added value in the marketplace, and great flexibility. Online MBA Degree – An MBA Program for All Professionals For the ultimate in flexibility, Potomac students can take all their courses for the MBA online – anytime, anywhere. They will work with the same great faculty, strong curriculum and assignments with real world application. Our online MBA degree offers the convenience of time, location and program pace. These are factors that we see contribute to the overall success of our institution and help our students balance their life with their education. MBA Degree for DC and Virginia Students Potomac also offers the full MBA degree curriculum at two convenient locations. Besides the online MBA courses, students can also choose to take their courses in the heart of Washington DC or at the Vienna, Virginia campuses. The Potomac faculty and staff work individually with each of our students to establish an academic pathway that best satisfies his or her needs, and how these needs... [-]

MBA International Marketing, Coventry University, UK

INTI International University & Colleges, Malaysia
Campus Full time Part time 1 - 2 years September 2017 Malaysia Subang Jaya Batu Pahat + 2 more

The MBA in International Marketing has been designed for students to undertake the academic modules along with either an individual project based on internship, consultancy or an academic dissertation. We equips graduates with profound knowledge in strategy, marketing, leadership, finance, global business and creativity. [+]

Highlights Identical award from Coventry University(cU), UK Teaching and learning materials used are from Coventry University, UK Coursework are moderated by the faculty members from the UK to ensure the graduate outcome quality Focused on developing employability skills Dedicated modules focused on building essential soft skills for better career prospects Gain real work experience through INTI employer’s project Professional workshop series Industry engagements via employer projects Guaranteed internships placement* Flexible programme structure 100% coursework Options to complete with dissertations, internship or consulting project Global exposure via option to transfer to Coventry University London campus for degree completion Overview The MBA in International Marketing has been designed for students to undertake the academic modules along with either an individual project based on internship, consultancy or an academic dissertation. We equips graduates with profound knowledge in strategy, marketing, leadership, finance, global business and creativity. We emphasise on the application of knowledge through teamwork, case studies, simulations and real life projects. Programme Structure Term 1 Academic and Professional Skills Sustainable Strategy from Planning to Implemention Market in a Global Age Leading in a Changing World Finance, Funding and Legislative Frameworks for Success Term 2 Employability and Consulting Skills Retail and Service Marketing Business and Management Research Methods Digital Marketing Buyer Behavior Analysis - The Psychology of Buying Term 3 Creativity Organisation Internship or Consulting Project or Dissertation [-]

MBA in International Marketing

Horizons University
Campus or Online Part time 2 years September 2017 France Paris

This program addresses the interface of marketing logistics and cultural phenomena as they exist in a contemporary global environment. [+]

MBA in International Marketing

 

The MBA Program at Horizons University prepares students for leadership positions in global organizations and for careers as independent consultants, entrepreneurs, and business researchers.

This program addresses the interface of marketing logistics and cultural phenomena as they exist in a contemporary global environment. Students completing this specialization may seek careers in marketing management, research, consultation, or corporate leadership.Core Courses

Leadership of Contemporary Business Organizations Global Integration Processes Financial Resource Management Business Research Application

 

Specialized Courses... [-]