A Master of Business Administration is a degree awarded to students who complete a postgraduate program in business management. The MBA is a traditional offering for those who wish to pursue a career in the business world.
What is an MBA in Marketing? Individuals who pursue an MBA with a concentration in marketing can expect to learn how to plan, develop and implement innovative and strategic marketing strategies. Additionally, students may walk away equipped with the knowledge necessary to analyze their efforts and to make changes as necessary. Marketing is about agility, which is something that courses in the program may focus on developing in students. Instructors might gear their courses towards teaching individuals about applying proven marketing processes and practices, consumer behavior and customer loyalty, and market segmentation. Courses may also delve in depth into the marketing lifecycle, from the research and development phases all the way through to the selling stage.
Those who graduate with a degree in marketing tend to possess strong creative and strategic thinking capabilities, exceptional communication skills and superior analytical mindsets. Each of these traits is desirable in just about any position in any field.
The cost of an MBA varies greatly. Factors such as the duration of a program and where a student decides to attend school can affect the overall cost of his or her education.
A degree in marketing can open the door to many exciting careers. Most businesses need marketing to stay competitive, so graduates may find their professional opportunities are plentiful. Job titles can vary and may include marketing manager, digital marketing manager, copywriter, sales manager, director of sales, director of marketing, human resources specialist, store director and public relations specialist.
Many institutions offer marketing degrees, with some offering online classes as well. To learn more, search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.
The Master of Business Administration (MBA) with a Major in Digital Marketing is designed to equip you with the skills needed to engage an audience through digital media and effectively market your business through these networks. [+]
ATMU’s MBA Accelerated Program aims to bridge the gap between theoretical knowledge and strategic application, with a focus on peer-learning and on-site implementation. Graduates of this program will be exposed to all the necessary operations of a functional organization including, but not limited to: marketing, finance, accounting, operations, and human resources. Under the tutelage of global, hand-picked faculty with considerable real-world experience from both academia and industry, ATMU students will be exposed to expertise that is tempered by real-life skill. [+]
Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market businesses through digital channels. Students will also learn how to create, implement and analyze digital marketing strategies, as well as attract customers in innovative ways. [+]
A marketer weaponed with principles of responsibility and skepticism is devoted to establishing value network, which can connect the national market with international ones and support mutually beneficial exchange. [+]
The Master of Business Administration (MBA), has become the academic career boost for both entrepreneurs and corporate workers. Globalization demands MBA graduates with a truly international business education. [+]
Northwest’s MBA program gives you an opportunity to be a business leader by developing skills in ethical decision making, financial planning, quantitative analysis, policy formulation and interpersonal relationships, as well as an understanding of the emerging global economy. The program focuses on developing business foundations and then applying this background to business problems in functional areas. You will discover how management skills are applied to achieving business and organizational goals. By learning how to recognize and solve operational problems, the MBA graduate obtains the maximum flexibility vital in today’s dynamic society and multinational environment. [+]
The Digital Marketing professions focus on technical, commercial and marketing aspects with an excellent knowledge of e-marketing levers, Its main mission is to generate and increase the number of visitors to the site, and therefore its sales, but also to unite a community around a brand. [+]
The Penn State Smeal marketing concentration features a set of courses designed to enhance your knowledge of consumer behavior, brand development, and equity, frameworks for strategic management and communications, as well as technologies that enhance marketing functions and processes. [+]
The future of marketing is undeniably digital. Today's rapidly advancing technologies are transforming the business landscape in a way that requires a shift in the marketing paradigm. Marketing budgets are increasingly shifting from traditional marketing and advertising to digital as mobile, social media and video spending continue to increase and change the face of the media market. [+]
The MBA with a concentration in marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. This option is ideal for grooming students for a senior marketing role. The specialist subjects build on the core subjects to provide comprehensive marketing knowledge. [+]
The Marketing concentration will provide you with the advanced-level skills required to effectively plan, develop and implement strategic marketing techniques. The program examines how companies access the market and apply marketing processes and practices to achieve competitive advantage. It considers issues such as consumer behavior, market segmentation, and consumer loyalty, and teaches the theory and practice of the marketing lifecycle, from research and product development to communication, supply chains, and strategic management. [+]
ISC Paris has decided to reinforce its commitment to marketing management by opening this MSc. This program is aiming at international markets and products, as an MSc in marketing techniques in an international environment. Consumer behavior is changing fast as information is easily available and worldwide product supply has already entered our homes. International influence is shaping our environment and we have to better understand changes in consumer expectations. ISC Paris has decided to reinforce its commitment to marketing management by opening this MSc. This program is aiming at international markets and products, as an MSc in marketing techniques in an international environment. [+]
The marketing of products and services is an important aspect of any business. Understanding consumers’ needs and effectively delivering a company’s offer are key to its success. This program provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective. You will learn about the latest developments in e-marketing strategies, advertising and media to prepare you for a career in international marketing. [+]
The MBA marketing specialization prepares you to better understand the strategies associated with creating customer value. You'll broaden your marketing entrepreneurial skills, and strengthen your analytical skills. You will be introduced to the fast-changing world of marketing communications and digital media that is transforming how customers engage with brands. [+]
You will head international marketing and advertising campaigns and work with partners, colleagues, and agencies across the globe. An MBA in Marketing will open the door for a career as a marketing manager for a global company. [+]
