A Master in Business Administration degree, or MBA, is a popular choice among students seeking a graduate degree. It helps students further their education, learn more about the business world, and gain an edge in a competitive job market. Many students choose to seek an MBA in a specialized area, such as marketing. However, many students wonder, what is an MBA in Marketing.
An MBA in Marketing is a business graduate degree that focuses on marketing and communication with customers and clients. The general goal of marketing is to increase sales and build a company, which often involves corporate branding, communication, advertising, public relations, and market research. An MBA might also include courses in building campaigns, strategic planning, consumer behavior, analysis of demand, and cost volume and profit. Curriculums and programs can vary.
Students that obtain an MBA in Marketing gain a number of benefits. For one, they are better equipped to do their current jobs and have greater marketing abilities. However, they also have a number of secondary benefits, since an MBA indicates that a job candidate is more qualified than a comparable job candidate without an MBA. This not only helps the graduate obtain a job, but it can also improve his or her opportunities for career advancement.
The cost of an MBA can vary from school to school, and may also depend on factors such as financial aid, the nationality of the institution, and the time it takes to complete the degree. Prospective students should thoroughly research a program to ensure that it is a good fit before enrolling.
Obtaining an MBA in Marketing opens up a number of possible career opportunities, such as market researcher, analyst, branding specialist, public relations manager, or social media marketer. In addition, those with degrees in marketing can seek non-corporate jobs; they might work in government, join a non-profit organization, or even start their own businesses.
There are a number of different marketing MBA programs, ranging from large foreign universities to online courses. If you’re interested in an MBA in Marketing, it’s time to begin your search. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.
The MBA ESLSCA Management and Marketing of Luxury and Fashion is now known after 13 years of existence and recognized as one of the best input means in such activities. It aims to give students, beyond the wealth of knowledge and analysis of these sectors in the economic tools, arts and culture, the skills deemed essential to any person having or wishing to have a professional management activity in these areas regardless of the function: manager, product manager, purchasing manager, operations manager, retail manager, director of visual merchandising, communication director, event manager, director of retail training. [+]
The four day-long miniMBA programme focuses around gaining the confidence, competence and skills to succeed in managerial positions. The programme will incorporate presentations, practical team workshops and case studies. [+]
As marketing continues to develop alongside a range of new technological advancements, the need for professionals who understand the changing online landscape is greater than ever. [+]
Companies that make a difference in their markets have managed ways to effectively let marketing and sales join forces to serve their customers and delight them. Our cutting-edge program allows participants to enhance their knowledge and skills to master marketing challenges and to reap the benefits through sales excellence. The Professional MBA Marketing & Sales provides participants with the latest immediately applicable expertise and key tools to enable them to plan and implement effective marketing and to reap real benefits in terms of increased sales. [+]
Marketing & sales join forces
Companies that make a difference in their markets have managed ways to effectively let marketing and sales join forces to serve their customers and delight them. Our cutting-edge MBA program allows participants to enhance their knowledge and skills to master marketing challenges and to reap the benefits through sales excellence.
Immediately applicable expertise & key toolsThe Professional MBA Marketing & Sales provides participants with the latest immediately applicable expertise and key tools to enable them to plan and implement effective marketing and to reap real benefits in terms of increased sales.
AccreditationEQUIS AMBA AACSB ... [-]
Industry Developed Curriculum. Real world experience and interactive academic approach. [+]
The energy sector is an enormous market characterized by colossal turnovers. Understanding the different types of energy and knowing how to position them in a market is a complex issue in this environment that opens up to competition. The marketing and commercial approach can only be understood by controlling the energy dimension, the characteristics of the sector, its players and, of course, its technological dimension. [+]
Luxury cosmetics and perfume make people feel better about themselves. [+]
The master programme Business Administration consists of 120 ECTS- (European Credit Transfer System) Points and is designed as a 4-semester full-time programme. It is a consecutive master degree based on a bachelor degree within the field of business administration. [+]
The Emerging Leaders MBA at the Bentley Graduate Business School is a two-year, full-time program designed for students with relatively little or no work experience. [+]
The Penn State Smeal marketing concentration features a set of courses designed to enhance your knowledge of consumer behavior, brand development and equity, frameworks for strategic management and communications, as well as technologies that enhance marketing functions and processes. [+]
The Denver MBA is a game changer in management education. It flips the traditional MBA model on its head. A set of real-world core business challenges form the center of gravity instead of the traditional core courses. That means everything—every academic subject, every competency-developing lesson—is practiced, coached and honed in real-world environments. [+]
The EMBA Sales Management program offers its participants valuable knowledge necessary for developing a sales force and coordinating sales operations. Participation in this program will promote employees’ motivation and improve their sales-boosting attitude towards customers. [+]
The University of Nicosia MBA programme aims to provide students with a solid foundation of business education enabling them to become effective managers anywhere in today’s globally competitive fast changing environment. [+]
Luxury brands communications are rapidly changing and so are changing skills required in those industries: invest in new technologies in order to improve brand experience, apply the most appropriate segmentation, and benefit from digital [+]
The Full-Time MBA is designed for early career professionals, preparing them to flourish as future business leaders locally, nationally and globally. Our 21-month program includes concentrations in Entrepreneurship, Finance, International Business and Marketing. [+]