Marketing and sales are two closely related fields that, when combined correctly, can help a business dominate its industry. Understanding consumer behavior and effectively targeting and closing the sale is key to a business’ success. Similarly, students who earn a master’s degree in this area become a competitive candidate in a burgeoning field.
So, what is an MBA in Marketing and Sales? It is a degree that hones a student’s skills when it comes to strategy and basic business principles. People who take courses at this level get a chance to dive deeply into marketing challenges and learn about the most recent applications and technology used in the field. Upon completion, graduates have acquired the skills to implement creative marketing and grow their sales numbers.
There are many benefits to earning a master’s degree, such as making yourself more marketable for coveted jobs. Additionally, students get to grow their capabilities, participating in courses such as financial reporting, innovation, ethics, operations and data analysis.
Depending on the institution a student wishes to attend, the cost of earning an MBA in sales and marketing may vary. For those on a budget with a desire to further their education and learn more about “What is an MBA in Marketing and Sales?” searching several institutions and comparing programs and pricing is a good idea.
Once a student earns a master’s in marketing and sales, there are a number of career opportunities available. Some people go on to management and executive positions, and some gain the know-how to launch their own business. Others enjoy working for international marketing companies in brand management, sales strategizing and public relations.
Through the Masterstudies programs, there are options for both on-campus and online learning. Online courses provide students with flexibility to work around employment and busy schedules. Additionally, it gives students access to classes when they may not live close enough to attend an institution with a qualifying program. Internet-based learning is a great way to earn an MBA in sales and marketing and enhance your career. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.
This specialty presents the student with the function, theory and modern practices of the element of trade within organizations. In addition, promote the technical competition and the development of an ability to make market investigations, marketing planning, sales forecast and promotion campaign. [+]
This specialty presents the student with the function, theory and modern practices of the element of trade within organizations. In addition, promote the technical competition and the development of an ability to make market investigations, marketing planning, sales forecast and promotion campaign.Core courses Managing Organizations Technology and Information Management Marketing Management Managerial Finance* Accounting for Decision Making* Business Economics Quantitative Methods andBusiness Statistics Specialization courses Integrated Marketing Communications Marketing Research CRM: Increasing Customer Value Sales Management Consumer Behavior Elective courses International Marketing Services Marketing Brand Management Supply Chain Management for Marketing Capstone course Knowledge Integration in Business Administration [-]
This specialization allows students to pinpoint and adapt to current trends, to anticipate new ones using different themes: e-marketing, negotiations, and promotional announcements, new media management and social networking... applied not only to the hospitality industry but also to tourism. [+]
In the past ten years, changes in new technologies have impacted consumers’ purchasing habits as well as the way they see brands. The hospitality and tourism fields are no exception to this rule and hotel and tourism managers have to take another look at their marketing strategies, brand name targets and distribution of their products and services through today’s new media. This specialization allows students to pinpoint and adapt to current trends, to anticipate new ones using different themes: e-marketing, negotiations, and promotional announcements, new media management, and social networking... applied not only to the hospitality industry but also to tourism.... [-]