Master in Business Administration in Marketing Studies in Europe

Find MBA Programs in Marketing Studies in Europe 2018

Marketing Studies

Earning a master of business administration (MBA) is accomplished by fulfilling the requirements of a graduate program at a business school. Many schools offer full-time, part-time, or online options to earn your degree in business management.

An MBA in Marketing is an advanced degree with concentrated studies in communications and marketing principles in the pursuit of business goals. Curriculums will vary depending on the location but can include courses in market research, advertising, and social media strategies, among others.

There are more than four thousand higher education organizations in Europe, from leading research institutions to small, teaching-focused universities. Europe itself is not as much different than other continents, reaching from the Arctic Circle to the coast of Africa.

View all MBA Programs in Marketing Studies in Europe 2018

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MBA in Digital Marketing

Geneva Business School Barcelona Campus
Campus Full time 18 months September 2018 Spain Barcelona

The Master of Business Administration (MBA) with a Major in Digital Marketing is designed to equip you with the skills needed to engage an audience through digital media and effectively market your business through these networks. [+]

Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market businesses through digital channels. Students will also learn how to create, implement and analyze digital marketing strategies, as well as attract customers in innovative ways.

Over the course of the program students will:

Be able to effectively publish and manage content for business growth.

Acquire expertise in using Google analytics and various data analysis software.

Gain familiarity with online legalities and rights management.

Become an expert in designing and implementing online marketing campaigns.... [-]


Master of Business Administration (MBA) in International Business - Marketing Specialization

New European College
Campus Full time 3 semesters October 2018 Germany Munich

The Master of Business Administration (MBA), has become the academic career boost for both entrepreneurs and corporate workers. Globalization demands MBA graduates with a truly international business education. [+]

The Master of Business Administration (MBA), has become the academic career boost for both entrepreneurs and corporate workers. Globalization demands MBA graduates with a truly international business education.

With our MBA in International Business, you will gain the necessary skills and tools to be able to take over challenging positions with managerial responsibility. For students without previous education in Business, the MBA is the perfect program to qualify yourself for managerial positions.

Our MBA in International Business is connecting theory and practice and is taught by instructors with significant experience in their profession. Small groups allow for a very interactive education. As our MBA students need to have job experience to be able to enroll, the individual experiences and backgrounds of each and every student make classes even more enjoyable. Our faculty members use activating elements such as case studies, simulations, projects and presentations to give every student an opportunity to easily connect the gained knowledge with their personal experiences.... [-]


MBA Digital Marketing

Nottingham Business School, Nottingham Trent University
Campus Full time Part time 1 - 2 years August 2018 United Kingdom Nottingham + 1 more

Our outstanding MBA Digital Marketing course offers you a truly life-changing experience and an exceptional opportunity to realize your full potential. The Master of Business Administration (MBA) is the most coveted and internationally recognized postgraduate management degree in the world, and there's a good reason why. It is widely recognized as a passport to a successful management career, enabling managers with a functionalist role to take on a more senior, strategic position, and empowering senior managers to gain the in-depth, strategic knowledge they need to climb even higher. [+]

Our outstanding MBA Digital Marketing course offers you a truly life-changing experience and an exceptional opportunity to realize your full potential. The Master of Business Administration (MBA) is the most coveted and internationally recognized postgraduate management degree in the world, and there's a good reason why. It is widely recognized as a passport to a successful management career, enabling managers with a functionalist role to take on a more senior, strategic position, and empowering senior managers to gain the in-depth, strategic knowledge they need to climb even higher.

The MBA Digital Marketing will allow you to develop a critical understanding of the theoretical techniques, concepts, and methods employed in digital marketing. You will assess how contemporary digital marketing practices are applied to support communication objectives through the application of theory, research and established a practice.... [-]


MBA in Digital Marketing

Geneva Business School (GBS)
Campus Full time 18 months September 2018 Switzerland Geneva Spain Barcelona + 2 more

Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market businesses through digital channels. Students will also learn how to create, implement and analyze digital marketing strategies, as well as attract customers in innovative ways. [+]

Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market businesses through digital channels. Students will also learn how to create, implement and analyze digital marketing strategies, as well as attract customers in innovative ways.

Over the course of the program students will:

Be able to effectively publish and manage content for business growth.

Acquire expertise in using Google analytics and various data analysis software.

Gain familiarity with online legalities and rights management.

Become an expert in designing and implementing online marketing campaigns.... [-]


MBA Digital Society

Estonian Business School (EBS)
Campus Full time 2 years September 2018 Estonia Tallinn

The unique Master programme in Digital Society at Estonian Business School provides you with the knowledge, skills and experience to manage and lead the digital transformation in businesses, organisations and in society at large. You will learn the management of digital transformation in the environment which is one of the world’s most digital societies – Estonia, and at EBS which is one of the leading business schools with more than 25 years of experience in business and management education in the region with campuses in Estonia and Finland. In strong collaboration with industry and public sector, you will learn and experience how digital transformation initiatives are created, developed and managed. How it has changed the nature of how businesses and organisations operate and create value for stakeholders in a new reality. [+]

MBA in Digital Society is a masters programme that aims

To give managers, specialists and consultants knowledge and skills in corporate and organisation management in a digitalizing society. To simplify the development of new business and digital technologies and their implementation in the main operations of a company or organisation. To enable the programme participants to create an international network of students, companies and organisations. To support the implementation of the Smart Specialisation Strategy and the internationalisation of a country as a digital society by developing digital and business technology management competencies in companies and organisations. We expect managers, area managers and specialists in companies and public organisations, consultants to take part in the studies. ... [-]

MBA in International Business and Marketing

ISC Paris Business School
Campus Full time 12 - 16 months October 2018 France Paris

ISC Paris has decided to reinforce its commitment to marketing management by opening this MBA. This program is aiming at international markets and products, as an MBA in marketing techniques in an international environment. Consumer behavior is changing fast as information is easily available and worldwide product supply has already entered our homes. International influence is shaping our environment and we have to better understand changes in consumer expectations. ISC Paris has decided to reinforce its commitment to marketing management by opening this MBA. This program is aiming at international markets and products, as an MBA in marketing techniques in an international environment. [+]

The key points of the MBA ISC Paris:

Full-Time program 12 or 16 months (6 months practical mission) AACSB accredited, recognized by the French Ministry of Education Network of official partners (RALPH LAURENT, GALERIE LAFAYETTE, HAVAS EVENTS, PEPSICO, RENAULT, FIAT CHRYSLER AUTOMOBILE etc) Companies relations department and 60,000 job offers each year The strength of the network of more than 16,000 alumni of ISC Paris International dimension: high cultural diversity and profiles, high-level international faculty Campus: Paris

ADMISSIONS REQUIREMENTS This program is for: Students who have graduated from a three to five-year university program in France (Bac+3 – Bac+5 or higher), or another country’s equivalent Mid-career professionals... [-]


Specialized MBA - Digital Marketing

EDC Ecole des Dirigeants & Créateurs d’Enterprise
Campus Full time 2 years April 2019 France Paris

The constant evolution of the market requires innovative and agile management approaches: mastering the modes of communication adapted to new exchange networks; exploration of Big Data and its implications in digital strategies; optimization of the chain of acquisition and customer loyalty; value creation and sustainable customer relationship monitoring. [+]

A dynamic, growing sector

The constant evolution of the market requires innovative and agile management approaches:

Mastery of the modes of communication adapted to the new networks of exchanges Exploring Big Data and its Implications in Digital Strategies Optimization of the chain of acquisition and customer loyalty Value creation and sustainable customer relationship monitoring

Strong hiring of graduates in digital:

Companies specializing in analytics, big data, Internet data, advertisers, digital or interactive agencies, media agencies, ad-exchanges, web publishers, search engines, control rooms and desks trading ...

The traditional trades disrupted by digital require new skills, for example:... [-]


MBA in Communication & Public Relations

EU Business School
Campus Full time Part time 1 - 2 years January 2019 Switzerland Geneva Spain Barcelona Montreux Germany Munich + 6 more

This major will cover various topics such as structuring public relations campaigns, media strategy, organizational communication, and ethics while addressing a wide range of communication and publicity concerns. [+]

Consumers have become active participants in the digital world and have blurred the line between brand and consumer. A company’s communication and public relations professionals are vital to any organization and are key in establishing and maintaining relationships with the target audience. This major will cover various topics such as structuring public relations campaigns, media strategy, organizational communication, and ethics while addressing a wide range of communication and publicity concerns.

Duration: Three terms Credits: 68 CH/90 ECTS Start Dates: October, January, March Locations: Barcelona, Geneva, Montreux Teaching Language: English Degree Awarded: EU Switzerland private accredited MBA degree Dual Degree On Campus ... [-]

MBA / MSc. in Marketing & Brand Management M2 October

INSEEC Chambéry campus
Campus Full time 2 semesters October 2018 France Chambéry

The MBA / MSc. Marketing & Brand Management M2 is a three-period course with 357 hours of face-to-face training which is worth 60 ECTS or 26 US credits. All classes are taught in English. [+]

The MSc. / MBA Marketing & Brand Management M2 is a three-period course with 371 hours of face-to-face training which is worth 60 ECTS or 26 US credits.

All classes are taught in English.

This course aims to provide international students with the knowledge and skills required to work efficiently in a global environment focusing on:

Brand Management, Digital Strategy and Leading Business and Company Strategies as well as in-depth knowledge of Management and Marketing. Mobile Marketing Skills to develop practical skills needed for operating in a professional working environment: managing multicultural teams on different sites using effective decision-making abilities.Community Management, Editorial Strategy. CAREER OPPORTUNITIES ... [-]

MBA with a Concentration in Marketing

University of New York in Prague (UNYP)
Campus Full time 18 months September 2018 Czech Republic Prague

The MBA with a concentration in Marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. [+]

MBA with a Concentration in Marketing

The MBA with a concentration in Marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. This option is ideal for grooming students for a senior marketing role. The specialist subjects build on the core subjects to provide comprehensive marketing knowledge.

This 18-month lifelong education MBA program of weekend study (2 weekends per month)* leads to an IACBE-accredited Master's of Business Administration (MBA) degree from the University of New York in Prague. You will take a core set of 10 courses providing you with a solid foundation in international business and then 4 additional courses in Marketing.... [-]


Master of Science Business Administration (Major Finance, Marketing und CD)

University of Cologne Faculty of Management, Economics and Social Sciences
Campus Full time 4 semesters October 2018 Germany Cologne

The master program Business Administration consists of 120 ECTS- (European Credit Transfer System) Points and is designed as a 4-semester full-time programme. It is a consecutive master degree based on a bachelor degree in the field of business administration. [+]

The master program Business Administration consists of 120 ECTS- (European Credit Transfer System) Points and is designed as a 4-semester full-time program. It is a consecutive master degree based on a bachelor degree in the field of business administration.

Being able to choose from six different special fields, you will select one major and start the focus on that respective field from the beginning. The focus can be put on the following disciplines within the business administration:

Accounting and Taxation (program taught in English and German language) Corporate Development(program totally taught in the English language) Finance(program totally taught in the English language) Marketing (program totally taught in the English language) Supply Chain Management(program taught in English and German language) ... [-]

MBA in Marketing

Zagreb School of Economics and Management
Campus Full time 2 semesters September 2018 Croatia Croatia Online Zagreb + 1 more

ZSEM's MBA in Marketing prepares students for senior marketing positions in a variety of organizations, while also transferring ethical business values. The program fully taught in English by local faculty and many international lecturers from well-known universities worldwide combine an optimal number of courses in marketing theory (i.e. Consumer Behavior, Product Management and Design, Services Marketing, International Marketing) and qualitative courses (i.e. Marketing Research, Marketing Metrics, and Price Management.) [+]

Marketing is a central function in all successful modern organizations, regardless if they’re corporations, small or medium-size businesses, charities, and even in some government institutions. The importance of marketing in today’s society cannot be overstated; as technological advancements have made it easier for companies to find customers and markets in different parts of the world, marketing has become a complex activity that transcends the 4P’s; successful marketing is the key to the survival of many organizations.

Career options in marketing can also be very diverse. If you decide to make the leap and specialize your skills in this field, you can work for companies that engage in marketing activities such as brand management, strategic management, or new product development. Also, you can work for organizations that provide marketing services such as marketing research, advertising, public relations, or consulting.... [-]


MBA Online - Specialty Digital Marketing With Specialty In E-commerce Or Sales

Instituto Europeo de Posgrado - España
Online Campus Part time 1500 hours September 2018 Spain Madrid + 1 more

Our online methodology incorporates the latest technological developments that make e-learning a simple, comfortable and effective learning. [+]

Methodology

Our online methodology incorporates the latest technological developments that make e-learning a simple, comfortable and effective learning.

With an innovative online platform that allows the realization of interactive exercises and the discussion of practical cases to develop management skills and analysis.With an advanced business simulator that recreates the reality of a company and the real consequences of the decisions taken to manage it.With virtual face-to-face sessions that allow the exchange of doubts and experiences in real time with colleagues and with the teacher.With explanatory videos of the teachers in each module that will facilitate learning and allow you to better consolidate the concepts.... [-]

Mba Online - Specialty In Corporate Communication: Public Relations, Protocol And Events

ESERP Business School online
Online Part time 15 months Open Enrollment Spain Spain Online

You will learn how to draw communication strategies using the digital medium, you will train in the marketing of public relations, as well as acquire notions about the general direction of the company. [+]

The Online MBA - Corporate Communication Specialty: Public Relations, Protocol and Events Of ESERP is a great opportunity to continue training you. And it is that in it you will realize the importance of the communication of the companies. Not in vain, the Communication strategies Are essential for business to be fruitful. That is why you will learn to draw them, using the Digital media, And to relate to the media. You will also be Public relations marketing And in the management of events, you will know the legal aspects and you will dominate the Internal and external communication In order to solve possible crises. The range of work exits is very wide. You may direct or belong to Communication and public relations departments Of any company, large or small. In addition, you can work in Different agencies: Communication, advertising, public relations or marketing. You will be able to exercise as Advisor or intermediary In business crises and working in the media. It has a duration of 15 months. Once you finish the Online MBA - Corporate Communication Specialty: Public Relations, Protocol and Events, Besides obtaining a private title of ESERP, you will have the recognition of the Universitat de Vic - Universitat Central de Catalunya, Which will also grant you a university degree of your own. ... [-]


Masters in Business Administration – Fort Hays State University

Exeed School of Business and Finance
Online Campus Full time September 2018 United Arab Emirates Sharjah Oman Oman Online Saudi Arabia Saudi Arabia Online Singapore Singapore Online Bahrain Bahrain Online India India Online Dubai Canada Canada Online Nigeria Nigeria Online Mumbai Bengaluru Abu Dhabi Malaysia Malaysia Online United Kingdom London Riyadh Jeddah Dammam + 25 more

A globally accredited MBA program from a top US university. The flexibility of selecting multiple specializations and a choice of selecting the specialization among marketing, finance, operations, health care, education, and technology. [+]

Masters in Business Administration

A dual certification Masters in Business Administration Program from a leading US University.

A globally accredited MBA program from a top US university. The flexibility of selecting multiple specializations and a choice of selecting the specialization among marketing, finance, operations, health care, education, and technology.

MBA/MSc/Postgraduate Diploma

In order to prepare you for a professional transformation, Exceed School of Business and Finance brought in uniquely blended academic programs, in partnership with a leading US University. These programs are designed to equip you in realizing your management and leadership potential.

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