Master in Business Administration in Marketing Studies in Europe

Find MBA Programs in Marketing Studies in Europe 2018

Marketing Studies

Earning a master of business administration (MBA) is accomplished by fulfilling the requirements of a graduate program at a business school. Many schools offer full-time, part-time, or online options to earn your degree in business management.

An MBA in Marketing is an advanced degree with concentrated studies in communications and marketing principles in the pursuit of business goals. Curriculums will vary depending on the location but can include courses in market research, advertising, and social media strategies, among others.

There are more than four thousand higher education organizations in Europe, from leading research institutions to small, teaching-focused universities. Europe itself is not as much different than other continents, reaching from the Arctic Circle to the coast of Africa.

View all MBA Programs in Marketing Studies in Europe 2018

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Master of Business Administration (MBA) in International Business - Marketing Specialization

New European College
Campus Full time 3 semesters February 2018 Germany Munich

The Master of Business Administration (MBA), has become the academic career boost for both entrepreneurs and corporate workers. Globalization demands MBA graduates with a truly international business education. [+]

The Master of Business Administration (MBA), has become the academic career boost for both entrepreneurs and corporate workers. Globalization demands MBA graduates with a truly international business education.

With our MBA in International Business, you will gain the necessary skills and tools to be able to take over challenging positions with managerial responsibility. For students without previous education in Business, the MBA is the perfect program to qualify yourself for managerial positions.

Our MBA in International Business is connecting theory and practice and is taught by instructors with significant experience in their profession. Small groups allow for a very interactive education. As our MBA students need to have job experience to be able to enroll, the individual experiences and backgrounds of each and every student make classes even more enjoyable. Our faculty members use activating elements such as case studies, simulations, projects and presentations to give every student an opportunity to easily connect the gained knowledge with their personal experiences.... [-]


Mba Spécialisémarketing Digital And E-business

ESLSCA Business School
Campus Full time October 2018 France Paris

Specialized MBA Digital Marketing and E-Business is designed for students with a general education, scientific, economic, legal, commercial, management who wish to deepen their knowledge or acquire dual skills as well as professionals, with some years of experience, seeking to advance their craft. [+]

The wealth of information available on the Internet and on the mobile, the development of social networks and forums have given power to a consumer increasingly demanding. In a decade we have seen the emergence of the smartphone, the tablet, connected objects ... In "New Economy"The Digital has created new uses, clients are connected, mobility is part of their daily lives, they have an expectation of increasingly strong immediacy.

Enterprises are forced to reconsider their mode of operation and make their digital revolution. Marketing, communication, sales, advertising, distribution, are at the heart of this revolution and companies are forced to develop new strategies, innovate and transform their organizations.... [-]


Specialized MBA - Digital Marketing

EDC Ecole des Dirigeants & Créateurs d’Enterprise
Campus Full time 2 years April 2018 France Paris

The constant evolution of the market requires innovative and agile management approaches: mastering the modes of communication adapted to new exchange networks; exploration of Big Data and its implications in digital strategies; optimization of the chain of acquisition and customer loyalty; value creation and sustainable customer relationship monitoring. [+]

A dynamic, growing sector

The constant evolution of the market requires innovative and agile management approaches:

Mastery of the modes of communication adapted to the new networks of exchanges Exploring Big Data and its Implications in Digital Strategies Optimization of the chain of acquisition and customer loyalty Value creation and sustainable customer relationship monitoring

Strong hiring of graduates in digital:

Companies specializing in analytics, big data, Internet data, advertisers, digital or interactive agencies, media agencies, ad-exchanges, web publishers, search engines, control rooms and desks trading ...

The traditional trades disrupted by digital require new skills, for example:... [-]


MBA Digital Marketing

Nottingham Business School, Nottingham Trent University
Campus Full time Part time 1 - 2 years August 2018 United Kingdom Nottingham + 1 more

Our outstanding MBA Digital Marketing course offers you a truly life-changing experience and an exceptional opportunity to realise your full potential. The Master of Business Administration (MBA) is the most coveted and internationally recognised postgraduate management degree in the world, and there's a good reason why. It is widely recognised as a passport to a successful management career, enabling managers with a functionalist role to take on a more senior, strategic position, and empowering senior managers to gain the in-depth, strategic knowledge they need to climb even higher. [+]

Our outstanding MBA Digital Marketing course offers you a truly life-changing experience and an exceptional opportunity to realise your full potential. The Master of Business Administration (MBA) is the most coveted and internationally recognised postgraduate management degree in the world, and there's a good reason why. It is widely recognised as a passport to a successful management career, enabling managers with a functionalist role to take on a more senior, strategic position, and empowering senior managers to gain the in-depth, strategic knowledge they need to climb even higher.

The MBA Digital Marketing will allow you to develop a critical understanding of the theoretical techniques, concepts and methods employed in digital marketing. You will assess how contemporary digital marketing practices are applied to support communication objectives through the application of theory, research and established a practice.... [-]


MBA International Business SMART ENTRY - International Marketing (90 ECTS)

IUBH Campus Studies (for NON-EU students)
Online & Campus Combined Full time 3 semesters Open Enrollment Germany Berlin Bad Honnef + 1 more

By focusing on the multinational and global challenges of managing a market- and customer oriented company, the international marketing specialisation deepens your understanding of the sales and marketing issues and gives you the necessary leadership skills to take your career to the next level. [+]

Career branding: increase your marketing expertise

In the context of globalisation and the international orientation of companies, the career prospects for MBA graduates are excellent. This programme offers both business and non-business graduates the opportunity to extend their managerial skills. With an MBA in International Business, you will, therefore, develop and strengthen your entrepreneurial mindset and gain the leadership skills required to increase your value in the job market and future-proof your career. The MBA International Business – Marketing can be a very beneficial qualification to take as it enhances both skills and knowledge in the marketing sector. By focusing on the multinational and global challenges of managing a market- and customer oriented company, the international marketing specialisation deepens your understanding of the sales and marketing issues and gives you the necessary leadership skills to take your career to the next level.... [-]


MBA Marketing

IAE Nice Graduate School of Management
Campus Full time 6 - 18 months September 2018 France Nice

You want to change your professional life or give a different shape to your career, but you do not have any business background? The French Riviera MBA is the program you need. The fast-track program is a 6-month degree designed for executives and students willing to specialize and gain in-depth knowledge in the area of Marketing. The 18-month full MBA program, designed for executives and students without any previous business background, offers from the general introductory business fundamentals to the most specialized courses in the area of marketing. [+]

MBA Marketing Fast-Track

This Master of Business Administration is a 6-month degree designed for executives and students willing to specialize and gain in-depth knowledge in the area of Marketing.

You have achieved a solid experience in business, completed business graduate studies, and you want to step up to higher management positions in the marketing sector or become a global consultant in marketing: this is the degree you need.

Our MBA is conceived to give you the ability to take your career to the next level. You will gain more than expertise in business administration: you will acquire lifelong tools to achieve your ambitions and dreams.

Cohorts are composed of a maximum of 18 students per major, 35 for the core courses. 80% of your fellow students and 60% of your instructors are international. 40% of the MBA candidates are executives and 70% of the Faculty members are hands-on business practitioners.... [-]


MBA in Communication & Public Relations

EU Business School
Campus Full time Part time 1 - 2 years January 2018 Switzerland Geneva Spain Barcelona Montreux Germany Munich + 6 more

This major will cover various topics such as structuring public relations campaigns, media strategy, organizational communication, and ethics while addressing a wide range of communication and publicity concerns. [+]

Consumers have become active participants in the digital world and have blurred the line between brand and consumer. A company’s communication and public relations professionals are vital to any organization and are key in establishing and maintaining relationships with the target audience. This major will cover various topics such as structuring public relations campaigns, media strategy, organizational communication, and ethics while addressing a wide range of communication and publicity concerns.

Duration: Three terms Credits: 68 CH/90 ECTS Start Dates: October, January, March Locations: Barcelona, Geneva, Montreux Teaching Language: English Degree Awarded: EU Switzerland private accredited MBA degree Dual Degree On Campus ... [-]

MBA in Digital Marketing

Geneva Business School (GBS)
Campus Full time 18 months February 2018 Switzerland Geneva Spain Barcelona + 2 more

This program will teach students a technological approach to marketing, achieving high levels of innovation and creativity. Working with key industry professionals, students will have the opportunity to create marketing campaigns and apply their knowledge and skills in real life settings. [+]

The Master of Business Administration (MBA) with a Major in Digital Marketing is designed to equip you with the skills needed to engage an audience through digital media and effectively market your business through these networks.

Over the course of the program you will:

Be able to effectively publish and manage content for business growth. Acquire expertise in using Google analytics and various data analysis software. Gain familiarity with online legalities and rights management. Become an expert in designing and implementing online marketing campaigns. Program

The program requires the successful completion of 90 credits. The program consists of 4 groups of courses common for all Masters, from which students may select the desired subjects to study: Core Courses (21 ECTS), Elective Courses (15 ECTS), the Orientation Courses (18 ECTS) and the Master Thesis (36 ECTS), which are mandatory to complete the selected major. Beyond the principal Business modules offered within each major, an example of some of the Orientation (Specialist) subjects can be found below:... [-]


MBA in International Business and Marketing

ISC Paris Business School
Campus Full time 12 - 16 months September 2018 France Paris

ISC Paris has decided to reinforce its commitment to marketing management by opening this MBA. This program is aiming at international markets and products, as an MBA in marketing techniques in an international environment. Consumer behavior is changing fast as information is easily available and worldwide product supply has already entered our homes. International influence is shaping our environment and we have to better understand changes in consumer expectations. ISC Paris has decided to reinforce its commitment to marketing management by opening this MBA. This program is aiming at international markets and products, as an MBA in marketing techniques in an international environment. [+]

The key points of the MBA ISC Paris:

Full-Time program 12 or 16 months (6 months practical mission) AACSB accredited, recognized by the French Ministry of Education Network of official partners (RALPH LAURENT, GALERIE LAFAYETTE, HAVAS EVENTS, PEPSICO, RENAULT, FIAT CHRYSLER AUTOMOBILE etc) Companies relations department and 60,000 job offers each year The strength of the network of more than 16,000 alumni of ISC Paris International dimension: high cultural diversity and profiles, high-level international faculty Campus: Paris

ADMISSIONS REQUIREMENTS This program is for: Students who have graduated from a three to five-year university program in France (Bac+3 – Bac+5 or higher), or another country’s equivalent Mid-career professionals... [-]


MBA with a Concentration in Marketing

University of New York in Prague (UNYP)
Campus Full time 18 months September 2018 Czech Republic Prague

The MBA with a concentration in Marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. [+]

MBA with a Concentration in Marketing

The MBA with a concentration in Marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. This option is ideal for grooming students for a senior marketing role. The specialist subjects build on the core subjects to provide comprehensive marketing knowledge.

This 18-month lifelong education MBA program of weekend study (2 weekends per month)* leads to an IACBE-accredited Master's of Business Administration (MBA) degree from the University of New York in Prague. You will take a core set of 10 courses providing you with a solid foundation in international business and then 4 additional courses in Marketing.... [-]


Master of Science Business Administration (Major Finance, Marketing und CD)

University of Cologne Faculty of Management, Economics and Social Sciences
Campus Full time 4 semesters October 2018 Germany Cologne

The master program Business Administration consists of 120 ECTS- (European Credit Transfer System) Points and is designed as a 4-semester full-time programme. It is a consecutive master degree based on a bachelor degree in the field of business administration. [+]

The master program Business Administration consists of 120 ECTS- (European Credit Transfer System) Points and is designed as a 4-semester full-time program. It is a consecutive master degree based on a bachelor degree in the field of business administration.

Being able to choose from six different special fields, you will select one major and start the focus on that respective field from the beginning. The focus can be put on the following disciplines within the business administration:

Accounting and Taxation (program taught in English and German language) Corporate Development(program totally taught in the English language) Finance(program totally taught in the English language) Marketing (program totally taught in the English language) Media and Technology Management (program taught in English and German language) Supply Chain Management(program taught in English and German language) ... [-]

MBA in Business Administration: Marketing

University of Nicosia
Campus Full time Part time 3 semesters September 2018 Cyprus Nicosia + 1 more

The University of Nicosia MBA programme aims to provide students with a solid foundation of business education enabling them to become effective managers anywhere in today’s globally competitive fast-changing environment. [+]

Duration (years): 1.5 years Qualification Awarded: Master of Business Administration Level of Qualification: Master Degree (2nd Cycle) Language of Instruction: English and Greek Mode of Study: Full-time or Part-time Minimum ECTS Credits: 90 Profile of the Programme

The University of Nicosia MBA programme aims to provide students with a solid foundation of business education enabling them to become effective managers anywhere in today’s globally competitive fast-changing environment. This programme aims to be highly integrated into context and practical by remaining close to actual business practice. It aspires to assist students to develop their management and leadership skills, operate effectively in a multicultural environment and to adapt quickly to changing social, political, legal and economic conditions.... [-]


MBA Digital Society

Estonian Business School (EBS)
Campus Full time 2 years September 2018 Estonia Tallinn

The unique Master programme in Digital Society at Estonian Business School provides you with the knowledge, skills and experience to manage and lead the digital transformation in businesses, organisations and in society at large. You will learn the management of digital transformation in the environment which is one of the world’s most digital societies – Estonia, and at EBS which is one of the leading business schools with more than 25 years of experience in business and management education in the region with campuses in Estonia and Finland. In strong collaboration with industry and public sector, you will learn and experience how digital transformation initiatives are created, developed and managed. How it has changed the nature of how businesses and organisations operate and create value for stakeholders in a new reality. [+]

MBA in Digital Society is a masters programme that aims

To give managers, specialists and consultants knowledge and skills in corporate and organisation management in a digitalizing society. To simplify the development of new business and digital technologies and their implementation in the main operations of a company or organisation. To enable the programme participants to create an international network of students, companies and organisations. To support the implementation of the Smart Specialisation Strategy and the internationalisation of a country as a digital society by developing digital and business technology management competencies in companies and organisations. We expect managers, area managers and specialists in companies and public organisations, consultants to take part in the studies. ... [-]

MBA /MSc in Digital Marketing & Brand Management M2 October

INSEEC Chambéry campus
Campus Full time 2 semesters October 2018 France Chambéry-le-Vieux

The MBA/MSc Digital Marketing & Brand Management M2 is a three-period course with 357 hours of face-to-face training which is worth 60 ECTS or 26 US credits. All classes are taught in English. [+]

The MSc/MBA Digital Marketing & Brand Management M2 is a three-period course with 371 hours of face-to-face training which is worth 60 ECTS or 26 US credits.

All classes are taught in English.

This course aims to provide international students with the knowledge and skills required to work efficiently in a global environment focusing on:

Brand Management, Digital Strategy and Leading Business and Company Strategies as well as in-depth knowledge of Management and Marketing. Mobile Marketing Skills to develop practical skills needed for operating in a professional working environment: managing multicultural teams on different sites using effective decision-making abilities.Community Management, Editorial Strategy. CAREER OPPORTUNITIES ... [-]

Double Degree In Business Management And Marketing + Master In Business Management And Marketing

CESMA Business School
Campus Full time 4 years September 2018 Spain Madrid

The Double Degree in Commercial Management and Marketing + Master's Degree in Commercial Management and Marketing or Specialization Master's Degree, in any of the areas of knowledge offered by CESMA, has been designed to respond to the challenges that today arise in the business world. [+]

The Double Degree in Commercial Management and Marketing + Master's Degree in Commercial Management and Marketing or Specialization Master's Degree , in any of the areas of knowledge offered by CESMA, has been designed to respond to the challenges that today arise in the business world.

It is aimed at young people with an initiative who wish to study business, developing their skills in teamwork and leadership, as a basis for the future performance of positions of responsibility.

CESMA Business School proposes a rigorous and comprehensive four-year program that enhances the development of the skills of the attendees for the analysis and solution of problems in the field of commercial management and marketing.... [-]