A Master in Business Administration degree, or MBA, is a popular choice among students seeking a graduate degree. It helps students further their education, learn more about the business world, and gain an edge in a competitive job market. Many students choose to seek an MBA in a specialized area, such as marketing. However, many students wonder, what is an MBA in Marketing.
An MBA in Marketing is a business graduate degree that focuses on marketing and communication with customers and clients. The general goal of marketing is to increase sales and build a company, which often involves corporate branding, communication, advertising, public relations, and market research. An MBA might also include courses in building campaigns, strategic planning, consumer behavior, analysis of demand, and cost volume and profit. Curriculums and programs can vary.
Students that obtain an MBA in Marketing gain a number of benefits. For one, they are better equipped to do their current jobs and have greater marketing abilities. However, they also have a number of secondary benefits, since an MBA indicates that a job candidate is more qualified than a comparable job candidate without an MBA. This not only helps the graduate obtain a job, but it can also improve his or her opportunities for career advancement.
The cost of an MBA can vary from school to school, and may also depend on factors such as financial aid, the nationality of the institution, and the time it takes to complete the degree. Prospective students should thoroughly research a program to ensure that it is a good fit before enrolling.
Obtaining an MBA in Marketing opens up a number of possible career opportunities, such as market researcher, analyst, branding specialist, public relations manager, or social media marketer. In addition, those with degrees in marketing can seek non-corporate jobs; they might work in government, join a non-profit organization, or even start their own businesses.
There are a number of different marketing MBA programs, ranging from large foreign universities to online courses. If you’re interested in an MBA in Marketing, it’s time to begin your search. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.
Specialized MBA Digital Marketing and E-Business is designed for students with a general education, scientific, economic, legal, commercial, management who wish to deepen their knowledge or acquire dual skills as well as professionals, with some years of experience, seeking to advance their craft. [+]
You will gain cutting-edge knowledge on strategic social media, search engine positioning, and digital law, which will allow you to participate effectively in the digital and business worlds. [+]
This major will cover various topics such as structuring public relations campaigns, media strategy, organizational communication and ethics, while addressing a wide range of communication and publicity concerns. [+]
The Master of Business Administration (MBA), has become the academic career boost for both entrepreneurs and corporate workers. Globalization demands MBA graduates with a truly international business education. [+]
Northwest’s MBA program gives you an opportunity to be a business leader by developing skills in ethical decision making, financial planning, quantitative analysis, policy formulation and interpersonal relationships, as well as an understanding of the emerging global economy. The program focuses on developing business foundations and then applying this background to business problems in functional areas. You will discover how management skills are applied in achieving business and organizational goals. By learning how to recognize and solve operational problems, the MBA graduate obtains the maximum flexibility vital in today’s dynamic society and multinational environment. [+]
The MBA Marketing & Biology trains experts who master the marketing and commercial dimensions of biotech products, while understanding their scientific and technical aspects. [+]
Our outstanding MBA course offers you a truly life-changing experience and an exceptional opportunity to realise you full potential. The Master of Business Administration (MBA) is the most coveted and internationally recognised postgraduate management degree in the world, and there's a good reason why. [+]
Our full-time MBA is designed to challenge and transform you. After one year you will emerge a different person with a thorough understanding of your unique leadership qualities and potential. [+]
The MBA program prepares students for managerial positions in various types of organizations. The program builds on core business competencies and functional specialization to impart to its students decision analysis skills and a strategic perspective of business problems. [+]
This program addresses the interface of marketing logistics and cultural phenomena as they exist in a contemporary global environment. [+]
By focusing on the multinational and global challenges of managing a market- and customer oriented company, the international marketing specialisation deepens your understanding of the sales and marketing issues and gives you the necessary leadership skills to take your career to the next level. [+]
Companies that make a difference in their markets have managed ways to effectively let marketing and sales join forces to serve their customers and delight them. Our cutting-edge program allows participants to enhance their knowledge and skills to master marketing challenges and to reap the benefits through sales excellence. The Professional MBA Marketing & Sales provides participants with the latest immediately applicable expertise and key tools to enable them to plan and implement effective marketing and to reap real benefits in terms of increased sales. [+]
The programme will also develop students’ knowledge and skills across a broader range of business and management subjects, including organisations, their management and the changing external environment in which they operate and develop students’ ability to take a strategic overview of business and organisational issues... [+]
The Marketing concentration will provide you with the advanced-level skills required to effectively plan, develop and implement strategic marketing techniques. The program examines how companies access the market and apply marketing processes and practices to achieve competitive advantage. It considers issues such as consumer behaviour, market segmentation and consumer loyalty, and teaches the theory and practice of the marketing lifecycle, from research and product development to communication, supply chains and strategic management. [+]
You want to change your professional life or give a different shape to your career, but you do not have any business background? The French Riviera MBA is the program you need. The fast track program is a 6-month degree designed for executives and students willing to specialise and gain in-depth knowledge in the area of Marketing. The 18-month full MBA program, designed for executives and students without any previous business background, offers from the general introductory business fundamentals, to the most specialised courses in the area of marketing. [+]
