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Compare 46 MBA Programs in Marketing Studies

A Master in Business Administration degree, or MBA, is a popular choice among students seeking a graduate degree. It helps students further their education, learn more about the business world, and gain an edge in a competitive job market. Many students choose to seek an MBA in a specialized area, such as marketing. However, many students wonder, what is an MBA in Marketing.

An MBA in Marketing is a business graduate degree that focuses on marketing and communication with customers and clients. The general goal of marketing is to increase sales and build a company, which often involves corporate branding, communication, advertising, public relations, and market research. An MBA might also include courses in building campaigns, strategic planning, consumer behavior, analysis of demand, and cost volume and profit. Curriculums and programs can vary.

Students that obtain an MBA in Marketing gain a number of benefits. For one, they are better equipped to do their current jobs and have greater marketing abilities. However, they also have a number of secondary benefits, since an MBA indicates that a job candidate is more qualified than a comparable job candidate without an MBA. This not only helps the graduate obtain a job, but it can also improve his or her opportunities for career advancement.

The cost of an MBA can vary from school to school, and may also depend on factors such as financial aid, the nationality of the institution, and the time it takes to complete the degree. Prospective students should thoroughly research a program to ensure that it is a good fit before enrolling.

Obtaining an MBA in Marketing opens up a number of possible career opportunities, such as market researcher, analyst, branding specialist, public relations manager, or social media marketer. In addition, those with degrees in marketing can seek non-corporate jobs; they might work in government, join a non-profit organization, or even start their own businesses.

There are a number of different marketing MBA programs, ranging from large foreign universities to online courses. If you’re interested in an MBA in Marketing, it’s time to begin your search. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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46 Results in Marketing Studies

Geneva Business School Barcelona Campus

The Master of Business Administration (MBA) with a Major in Digital Marketing is designed to equip you with the skills needed to engage an audience through digital media ... [+]

Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market businesses through digital channels. Students will also learn how to create, implement and analyze digital marketing strategies, as well as attract customers in innovative ways.

Over the course of the program students will:

Be able to effectively publish and manage content for business growth.

Acquire expertise in using Google analytics and various data analysis software.

Gain familiarity with online legalities and rights management.

Become an expert in designing and implementing online marketing campaigns.... [-]

Spain Barcelona
September 2019
Full-time
18 months
Campus
Geneva Business School Madrid Campus

The Master of Business Administration (MBA) with a Major in Digital Marketing is designed to equip you with the skills needed to engage an audience through digital media ... [+]

The Master of Business Administration (MBA) with a Major in Digital Marketing is designed to equip you with the skills needed to engage an audience through digital media and effectively market your business through these networks. You will be capable of actively working to develop marketing strategies and learn effective business planning for digital marketing. In addition to becoming experts in leveraging social media for business growth.

Be able to effectively publish and manage content for business growth. Acquire expertise in using Google analytics and various data analysis software. Gain familiarity with online legalities and rights management. Become an expert in designing and implementing online marketing campaigns. Facts Duration: 18 months Evening Learning: Yes Credits: 90 ECTS Language: English Intakes: February and September Degree Awarded: Master of Business Administration with a Major in Digital Marketing Transfer Opportunities: We offer our students the option to transfer for a semester between our Geneva, Barcelona and Madrid campuses Internships: We provide access to internship opportunities in national and international companies and organizations Locations: Geneva, Barcelona and Madrid* ... [-]
Spain Madrid
September 2019
Full-time
Part-time
18 months
Campus
Al Falah University

The College of Business Administration at Al Falah University in Dubai aims to become a competitive College and internationally recognized for its competent education, co ... [+]

MBA Programs in Marketing Studies. About

The College of Business Administration at Al Falah University in Dubai aims to become a competitive College and internationally recognized for its competent education, consultancy, and research services. The College provides the students with the vision and practical tools to enable them to become distinguished leaders in business, management, human resources, accounting and marketing; some at the undergraduate levels and others at the graduate level. The students are nurtured with the intense foundation in both the theoretical and applied aspects of the relevant courses in their specialized program of study. At the graduate level, the students are secured by being exposed to teaching at an advanced level to distinguish them among others in their majors.... [-]

United Arab Emirates Dubai
September 2019
2 years
Campus
American Tech and Management University

ATMU’s MBA Accelerated Program aims to bridge the gap between theoretical knowledge and strategic application, with a focus on peer-learning and on-site implementation. G ... [+]

ATMU’s MBA Accelerated Program aims to bridge the gap between theoretical knowledge and strategic application, with a focus on peer-learning and on-site implementation. Graduates of this program will be exposed to all the necessary operations of a functional organization including, but not limited to: marketing, finance, accounting, operations, and human resources. Under the tutelage of global, hand-picked faculty with considerable real-world experience from both academia and industry, ATMU students will be exposed to expertise that is tempered by real-life skill.

The ATMU Master of Business Administration (MBA) is intended to address student competencies of excellence locally and internationally, to provide a broadly educated student, through the provision of knowledge creation, research skills, and competencies based on scientific process and findings.... [-]

USA Pleasanton
September 2019
Full-time
Part-time
12 - 18 months
Online
Online & Campus Combined
Geneva Business School (GBS)

Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market busines ... [+]

Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market businesses through digital channels. Students will also learn how to create, implement and analyze digital marketing strategies, as well as attract customers in innovative ways.

Over the course of the program students will:

Be able to effectively publish and manage content for business growth.

Acquire expertise in using Google analytics and various data analysis software.

Gain familiarity with online legalities and rights management.

Become an expert in designing and implementing online marketing campaigns.... [-]

Switzerland Geneva Spain Barcelona Madrid  + 1 More
September 2019
Full-time
18 months
Campus
New European College

The Master of Business Administration (MBA), has become the academic career boost for both entrepreneurs and corporate workers. Globalization demands MBA graduates with a ... [+]

The Master of Business Administration (MBA), has become the academic career boost for both entrepreneurs and corporate workers. Globalization demands MBA graduates with a truly international business education.

With our MBA in International Business, you will gain the necessary skills and tools to be able to take over challenging positions with managerial responsibility. For students without previous education in Business, the MBA is the perfect program to qualify yourself for managerial positions.

Our MBA in International Business is connecting theory and practice and is taught by instructors with significant experience in their profession. Small groups allow for a very interactive education. As our MBA students need to have job experience to be able to enroll, the individual experiences and backgrounds of each and every student make classes even more enjoyable. Our faculty members use activating elements such as case studies, simulations, projects and presentations to give every student an opportunity to easily connect the gained knowledge with their personal experiences.... [-]

Germany Munich
October 2019
Full-time
3 semesters
Campus
California Intercontinental University

The Master of Business Administration in International Management and Marketing (MBAIMM) program is designed to prepare students for careers in the fields of internationa ... [+]

Overview

The Master of Business Administration in International Management and Marketing (MBAIMM) program is designed to prepare students for careers in the fields of international management consulting, managing multicultural and multinational workforce management, and provides a global perspective of business marketing. Students pursuing this specialization will focus on theories, practices, and ethics of leadership, risk management, global business management, and marketing. Individuals with leadership inclinations and eager for a business venture will benefit from this specialization.

Program Competencies and Learning Objectives

Upon Successful completion of this program, students will be able to:... [-]

USA Irvine
September 2019
18 months
Campus
Caucasus International University

A marketer weaponed with principles of responsibility and skepticism is devoted to establishing value network, which can connect the national market with international on ... [+]

“If you don’t think as a customer, you don’t think at all” – these words of famous businessman Jeck Welch create impression on the type of international marketer we have to bring up today. In light of marketing and time demands, the leader of marketing should think like a customer.

A marketer weaponed with principles of responsibility and skepticism is devoted to establishing value network, which can connect the national market with international ones and support mutually beneficial exchange.

Accordingly, the main goal of the program is to bring up a marketer distinguished by knowledge and experience of the international market and equipped with practical skills enabling him to support and facilitate rapid development of various fields of Georgia and the entire Caucasian region having export potentials. Bringing up professional of international marketing in the 21st century is the accumulation of biggest intellectual potential in one person who can well influence beneficial connections between national and international markets and the whole economy, the positive development of the international relations.... [-]

Georgia Tbilisi
August 2019
Full-time
2 years
Campus
Northwest Missouri State University

Northwest’s MBA program gives you an opportunity to be a business leader by developing skills in ethical decision making, financial planning, quantitative analysis, polic ... [+]

A master’s degree in Business Administration involves the study of management – that is, the process of organizing and directing resources, which includes people, finances, materials, and information.

Managers must not only understand these functions and their interrelationships but also how a rapidly changing marketplace affects them. As described by the Graduate Management Admissions Council, “the modern manager is a part forecaster, part problem-solver, part supervisor, and part personal example to others.” Northwest’s MBA program will help you prepare for the challenges you will face in the new millennium.

Northwest’s MBA program gives you an opportunity to be a business leader by developing skills in ethical decision making, financial planning, quantitative analysis, policy formulation and interpersonal relationships, as well as an understanding of the emerging global economy. The program focuses on developing business foundations and then applying this background to business problems in functional areas. You will discover how management skills are applied to achieving business and organizational goals. By learning how to recognize and solve operational problems, the MBA graduate obtains the maximum flexibility vital in today’s dynamic society and multinational environment. ... [-]

USA Maryville
August 2019
Full-time
Part-time
1 - 2 years
Campus
ISC Paris Business School

ISC Paris has decided to reinforce its commitment to marketing management by opening this MSc. This program is aiming at international markets and products, as an MSc in ... [+]

The key points of the MSc ISC Paris:

16-month or 12-month Full-Time program (6 months practical project) AACSB accredited Network of official partners (RALPH LAURENT, GALERIE LAFAYETTE, HAVAS EVENTS, PEPSICO, RENAULT, FIAT CHRYSLER AUTOMOBILE etc) Companies relations department and 60,000 job offers each year Alumni network (more than 16,000 members) International dimension: high cultural diversity and profiles, high-level international faculty Full English Campus: Paris

ADMISSIONS REQUIREMENTS

a minimum of 3 years' of Higher education

CAREER & JOB OPPORTUNITIES

Export Business Manager, International Product Manager, International Marketing Analyst, International Trader... [-]

France Paris
October 2019
Full-time
12 - 16 months
Campus
Concordia University Chicago

The future of marketing is undeniably digital. Today's rapidly advancing technologies are transforming the business landscape in a way that requires a shift in the market ... [+]

The future of marketing is undeniably digital. Today's rapidly advancing technologies are transforming the business landscape in a way that requires a shift in the marketing paradigm. Marketing budgets are increasingly shifting from traditional marketing and advertising to digital as mobile, social media and video spending continue to increase and change the face of the media market.

Learning Objectives

Concordia University Chicago's MBA specialization in digital marketing provides you with the strategic and analytical skills to guide organizations in a digital world that is overflowing with data on customers, products, and interactions. The four courses within this specialization are designed to help you understand digital marketing strategy and planning, mobile marketing and social media strategies as well as digital marketing analytics. Your organizations are demanding that you understand important and appropriate digital metrics and how to use them to analyze and improve digital marketing initiatives and marketing ROI. Graduates will successfully champion digital marketing campaigns while achieving their organization’s growth initiatives.... [-]

USA River Forest
August 2019
Full-time
Online
IUBH Online

You will head international marketing and advertising campaigns and work with partners, colleagues, and agencies across the globe. An MBA in Marketing will open the door ... [+]

MBA in Marketing

Design successful branding.

Your door to the business world

You will head international marketing and advertising campaigns and work with partners, colleagues, and agencies across the globe. An MBA in Marketing will open the door for a career as a marketing manager for a global company.

This MBA program expands your knowledge of marketing specifically in the areas of international branding and marketing of products and services. Among other things, you will learn how to implement systematic relationship marketing (Customer Relationship Marketing) and increase customer lifetime value through an understanding and knowledge of long-term customer loyalty.

A short overview of your study Degree: Master of Business Administration (MBA) Credits: 90 ECTS Start of study: Anytime (no fixed start date or enrolment deadlines) Study duration: a standard period of study: 18 months. Different time models possible Study model: Online study incl. online exams 24/7 Post-study work option: 18 months post-study work visa, EU Blue card Fees: starting from 439 euros per month* (scholarships available) Let's get started ... [-]
Germany Bad Honnef
Open Enrollment
Full-time
Part-time
18 - 36 months
Online
Canadian University Dubai

The Marketing concentration will provide you with the advanced-level skills required to effectively plan, develop and implement strategic marketing techniques. The progra ... [+]

The structure of the Master of Business Administration reflects the findings of a research survey conducted by the School of Business Administration focusing on the current and future needs of a cross-section of organizations across the UAE.

Therefore, the program is of great strategic relevance and offers practical and analytical solutions for the problems and challenges facing industry and other organizations in the Gulf region. Our Key Strengths

Our MBA program, offered by the School of Business Administration, focuses on meeting the current and future needs of business and government leaders in the Gulf region. The dynamic and competitive business environment of the 21st century calls for new management and leadership skills – our MBA will prepare you today, for the challenges of tomorrow.... [-]

United Arab Emirates Dubai
September 2019
Full-time
3 semesters
Campus
University of Baltimore, Merrick School of Business

The MBA marketing specialization prepares you to better understand the strategies associated with creating customer value. You'll broaden your marketing entrepreneurial s ... [+]

The Baltimore MBA – Powerful, Flexible and Designed by YOU.

The University of Baltimore MBA is designed with you (and your employer) in mind. You have the option to take classes in a traditional classroom, online or both—it's your choice. Whatever you decide, you'll learn alongside other students who are looking to grow professionally, just like you.

Program Requirements

36-48 credit program including a Capstone and a choice of 11 areas of specialization.

Flexible Options

Available fully online, in a traditional classroom, or as a mix of both.

Program Costs

Tuition is $840 per credit in-state, $1,172 out-of-state. Online MBA students and regional residents pay the in-state rate.... [-]

USA Mount Vernon
September 2019
Campus
Online
Online & Campus Combined
Universidad del Turabo

Marketing is a social process involving groups and individuals that seek to satisfy what they need and want through the creation, supply and free exchange of products and ... [+]

Description

Marketing is a social process involving groups and individuals that seek to satisfy what they need and want through the creation, supply and free exchange of products and services that others value. The Master's Degree in Marketing enables the student to master the theoretical and practical marketing functions of companies and other current organizations. This program trains specialists with management skills, in the identification of market opportunities, with the ability to implement marketing strategies, which contribute to an increase in competitiveness for the company.

Curriculum

Core courses

ACCO 501 Management Accounting ECON 519 Management Economics FINA 503 Management Finance MANA 501 Organizational Behavior MANA 600 Research Methods MARK 511 Management Marketing STAT 555 Statistics for Decision Making ... [-]
Puerto Rico Puerto Rico (US) Online
January 2020
Part-time
Online