A Master in Business Administration degree, or MBA, is a popular choice among students seeking a graduate degree. It helps students further their education, learn more about the business world, and gain an edge in a competitive job market. Many students choose to seek an MBA in a specialized area, such as marketing. However, many students wonder, what is an MBA in Marketing.
An MBA in Marketing is a business graduate degree that focuses on marketing and communication with customers and clients. The general goal of marketing is to increase sales and build a company, which often involves corporate branding, communication, advertising, public relations, and market research. An MBA might also include courses in building campaigns, strategic planning, consumer behavior, analysis of demand, and cost volume and profit. Curriculums and programs can vary.
Students that obtain an MBA in Marketing gain a number of benefits. For one, they are better equipped to do their current jobs and have greater marketing abilities. However, they also have a number of secondary benefits, since an MBA indicates that a job candidate is more qualified than a comparable job candidate without an MBA. This not only helps the graduate obtain a job, but it can also improve his or her opportunities for career advancement.
The cost of an MBA can vary from school to school, and may also depend on factors such as financial aid, the nationality of the institution, and the time it takes to complete the degree. Prospective students should thoroughly research a program to ensure that it is a good fit before enrolling.
Obtaining an MBA in Marketing opens up a number of possible career opportunities, such as market researcher, analyst, branding specialist, public relations manager, or social media marketer. In addition, those with degrees in marketing can seek non-corporate jobs; they might work in government, join a non-profit organization, or even start their own businesses.
There are a number of different marketing MBA programs, ranging from large foreign universities to online courses. If you’re interested in an MBA in Marketing, it’s time to begin your search. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.
The four day-long miniMBA programme focuses around gaining the confidence, competence and skills to succeed in managerial positions. The programme will incorporate lectures, presentations, practical team workshops, role playing and case studies. [+]
As marketing continues to develop alongside a range of new technological advancements, the need for professionals who understand the changing online landscape is greater than ever. This program will give you the skills to create, develop, and manage successful digital marketing strategies. [+]
The MBA Football Industries (FIMBA) program is the original, and still the only, Football Industries MBA. As an MBA program, it has the real business focus that management positions in modern sport demand. Focusing on the professionalism and business of the beautiful game, if you want to work in the global football industry—with clubs, governing bodies or related marketing, media and sponsorship companies—this is the MBA program for you. [+]
Under the academic supervision of Pierre Keller, former director of ECAL (École Cantonale d'Art de Lausanne), the Design Management MBA program is the first of its kind at EU. Participants will gain a general understanding of design history and esthetics, as well as learning how to best apply them to good business and management practices. [+]
The Master of Business Administration (MBA) in Sales & Marketing is designed for professionals who wish to progress their career in sales & Marketing. The program builds managers who master the marketing and sales process: how to design successful sales & marketing strategies? How to effectively address marketing and sales decisions? How to implement different sales & marketing tools? [+]
For the tech-savvy, innovation-minded, the Lally MBA program helps develop students' expertise in the management of technological innovation and in the use of the latest technologies to aid business functions. [+]
For the tech-savvy, innovation-minded, the Lally MBA program helps develop students' expertise in the management of technological innovation and in the use of the latest technologies to aid business functions. Why Choose the Lally MBA?Learn to manage innovation that is driven by novel technology. Become a person of influence in growing, technology based companies. Immerse yourself in an entrepreneurial environment. Learn how the basics of business are enhanced through the use of technology. Pursue a variety of courses and gain depth in one or two concentration areas. Apply a portfolio of technology management tools. Develop an entrepreneurial mindset that you can use in start-ups or established businesses. Develop expertise through internships and partnerships with well-respected business organizations Return to the job market in a timely manner to apply new knowledge and skills. Benefit from career resources and professional development support and workshops. ... [-]
Industry Developed Curriculum. Real world experience and interactive academic approach. [+]
Companies that make a difference in their markets have managed ways to effectively let marketing and sales join forces to serve their customers and delight them. Our cutting-edge program allows participants to enhance their knowledge and skills to master marketing challenges and to reap the benefits through sales excellence. The Professional MBA Marketing & Sales provides participants with the latest immediately applicable expertise and key tools to enable them to plan and implement effective marketing and to reap real benefits in terms of increased sales. [+]
Marketing & sales join forces
Companies that make a difference in their markets have managed ways to effectively let marketing and sales join forces to serve their customers and delight them. Our cutting-edge MBA program allows participants to enhance their knowledge and skills to master marketing challenges and to reap the benefits through sales excellence.
Immediately applicable expertise & key toolsThe Professional MBA Marketing & Sales provides participants with the latest immediately applicable expertise and key tools to enable them to plan and implement effective marketing and to reap real benefits in terms of increased sales.
AccreditationEQUIS AMBA ... [-]
This MBA is designed to build careers in Business Administration, Entrepreneurship, Project Management, Operations Management, Technology Management, General Management. The program is tailored for students to maintain the obligations of an intense work schedule, personal life and their education. [+]
By focusing on the multinational and global challenges of managing a market- and customer oriented company, the international marketing specialisation deepens your understanding of the sales and marketing issues and gives you the necessary leadership skills to take your career to the next level. [+]
Our full-time MBA is designed to challenge and transform you. After one year you will emerge a different person with a thorough understanding of your unique leadership qualities and potential. [+]
Full-time MBARanked first in the UK and 20th in the world by The Economist, the Warwick Full-time MBA, creates entrepreneurial, creative and effective leaders Our Full-time MBA is the catalyst you need to transform your career. Whether you want to change job function, sector, location or simply increase your earning potential, we will give you the confidence and skills to achieve your potential. 12 immersive months Our 12 month programme is intense, fast-paced and captivating. With international travel, unlimited coaching, in-depth work with leading companies and a peer group from a range of different industry sectors and cultures, you will grow both personally and academically. Alongside lectures, seminars, group exercises, case studies and projects, you will have the opportunity to participate in one of the most innovative learning experiences available. Constantly innovating As a proud part of the University of Warwick, we have a long standing reputation for innovation. Our desire to do things differently lies in our foundations, research and our methods of teaching. This is evidenced by our research in areas such as Big Data and Behavioural Science, in the way leadership is embedded in, rather than added on to the Warwick Full-time MBA and in our teaching which uses scenarios and elements of acting to discover new approaches to the biggest business issues. Challenging business insights with real world application Entrepreneurial in spirit and practice, we break new ground with our research. We constantly challenge ourselves to take teaching and learning beyond the classroom by bringing... [-]
The Denver MBA is a game changer in management education. It flips the traditional MBA model on its head. A set of real-world core business challenges form the center of gravity instead of the traditional core courses. That means everything—every academic subject, every competency-developing lesson—is practiced, coached and honed in real-world environments. [+]
The master programme Business Administration consists of 120 ECTS- (European Credit Transfer System) Points and is designed as a 4-semester full-time programme. It is a consecutive master degree based on a bachelor degree within the field of business administration. [+]
The MBA degree program has been designed to develop one of the MBA programs in Barcelona which looks at alternative ways of knowing and doing business. At Global Business School Barcelona we recognize that capital, trade flows, and information have become increasingly global; that countries such as Brazil, Russia, India, and China are the markets and production sites of the future; that the integration processes in Europe are irreversible; and that businesses around the world must learn to adapt to a wide variety of local, national, and regional rules, regulations, business cultures, and social norms. [+]
The programme has the following aims: To enable the advanced study of organisations, their management and the changing external context in which they operate; To introduce the on-going evolutionary aspect of e-Marketing, gaining further understanding of how businesses operate in the new age economy; ... [+]