MBA Programs in International Marketing

Compare 18 MBA Programs in International Marketing

International Marketing

An MBA is an advanced degree that is highly regarded for its applications and marketability. Programs provide in-depth instruction in general management or a specialized area of business. An undergraduate degree is usually required as a prerequisite to admission.

What is an MBA in International Marketing? This dynamic field deals with production, trade, consumerism, and competition on a worldwide scale, analyzing trends and creating innovative strategies for market management. Graduates will be able to provide leadership in the global marketplace. Courses include managing processes, research methods, international communication, global integration processes, finance and funding, consumer behavior, and digital marketing. Students learn about supply chain management and organization, study foreign marketing, and develop skills in adapting to cultural differences. Emphasis is placed on strategic thinking and problem solving. Some programs offer specialization in management of luxury sectors such as fashion, beauty, jewelry, oenology, gastronomy, tourism, and hospitality.

Among the advantages of the program are increased salary and career advancement. Personal growth can also be realized in the areas of leadership and problem solving. Students learn to apply creative thinking in developing strategies and addressing difficulties.

Opportunities for studies in international marketing are available worldwide. Cost varies according to location and course requirements. Students should research their options to determine the best curriculum to meet their personal goals.

Graduates can expect plentiful career possibilities on a global scale. Marketing managers, business researchers, and corporate leaders are employed in both domestic and foreign sectors. Governments, organizations, and regulatory agencies require experts in areas such as customs and international commerce. Consultants are needed to provide professional advice and guidance on marketing issues. Students receive a solid basis of knowledge and skills to start their own businesses. The degree also lays the groundwork for continuation of studies at the doctoral level.

Your career could take a giant step forward with an MBA in International Marketing. For entry into this growing field, search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

Read More

MBA International Business SMART ENTRY - International Marketing (90 ECTS)

IUBH Campus Studies (for non-EU students)
Online & Campus Combined Full time 3 semesters Open Enrollment Germany Berlin Bad Honnef + 1 more

By focusing on the multinational and global challenges of managing a market- and customer oriented company, the international marketing specialisation deepens your understanding of the sales and marketing issues and gives you the necessary leadership skills to take your career to the next level. [+]

MBA Programs in International Marketing. Career branding: increase your marketing expertise In the context of globalisation and the international orientation of companies, the career prospects for MBA graduates are excellent. This programme offers both business and non-business graduates the opportunity to extend their managerial skills. With an MBA in International Business you will therefore develop and strengthen your entrepreneurial mind-set and gain the leadership skills required to increase your value in the job market and future proof your career. The MBA International Business – Marketing can be a very beneficial qualification to take as it enhances both skills and knowledge in the marketing sector. By focusing on the multinational and global challenges of managing a market- and customer oriented company, the international marketing specialisation deepens your understanding of the sales and marketing issues and gives you the necessary leadership skills to take your career to the next level. Use our SMART ENTRY option for greater flexibility No need to put your career on hold for 1 year or more to do an MBA: With our flexible Smart Entry study model you can benefit from both online and on campus interaction. After starting your first semester online, and once you are ready to relocate, you take your studies to Berlin - Germany’s hot spot n° 1 and the leading European city in terms of innovation and start-ups. On our recently opened Campus Berlin you will study in state-of-the-art classrooms, network with other international students and dive into the local culture of... [-]

MBA International Marketing, Coventry University, UK

INTI International University & Colleges, Malaysia
Campus Full time Part time 1 - 2 years September 2018 Malaysia Subang Jaya Batu Pahat + 2 more

The MBA in International Marketing has been designed for students to undertake the academic modules along with either an individual project based on internship, consultancy or an academic dissertation. We equips graduates with profound knowledge in strategy, marketing, leadership, finance, global business and creativity. [+]

Highlights Identical award from Coventry University(cU), UK Teaching and learning materials used are from Coventry University, UK Coursework are moderated by the faculty members from the UK to ensure the graduate outcome quality Focused on developing employability skills Dedicated modules focused on building essential soft skills for better career prospects Gain real work experience through INTI employer’s project Professional workshop series Industry engagements via employer projects Guaranteed internships placement* Flexible programme structure 100% coursework Options to complete with dissertations, internship or consulting project Global exposure via option to transfer to Coventry University London campus for degree completion Overview The MBA in International Marketing has been designed for students to undertake the academic modules along with either an individual project based on internship, consultancy or an academic dissertation. We equips graduates with profound knowledge in strategy, marketing, leadership, finance, global business and creativity. We emphasise on the application of knowledge through teamwork, case studies, simulations and real life projects. Programme Structure Term 1 Academic and Professional Skills Sustainable Strategy from Planning to Implemention Market in a Global Age Leading in a Changing World Finance, Funding and Legislative Frameworks for Success Term 2 Employability and Consulting Skills Retail and Service Marketing Business and Management Research Methods Digital Marketing Buyer Behavior Analysis - The Psychology of Buying Term 3 Creativity Organisation Internship or Consulting Project or Dissertation Cost & Fees Local Students RM 35,226 International Students $ 12,360 Entry Requirements Bachelor's Degree (Level 6 - MQF) with minimum CGPA of 2.50 Other qualifications... [-]

Master of Business Administration in International Marketing (Awarded by Bangor University, UK)

Management Development Institute of Singapore (MDIS)
Campus Full time Part time 12 - 18 months August 2018 Singapore

The programme will also develop students’ knowledge and skills across a broader range of business and management subjects, including organisations, their management and the changing external environment in which they operate and develop students’ ability to take a strategic overview of business and organisational issues... [+]

MBA Programs in International Marketing. This degree is designed for graduates wishing to start, or further develop, careers in marketing. It explores the principles, theoretical concepts and practice of marketing within the context of business and management and will focus on developing academic and applied skills in Marketing including advertising, brand management and loyalty, customer service, public relations and market research. The programme will also develop students’ knowledge and skills across a broader range of business and management subjects, including organisations, their management and the changing external environment in which they operate and develop students’ ability to take a strategic overview of business and organisational issues. An important objective is to provide relevant analytical training in the latest strategic, managerial and industrial developments in Marketing both the public and private sectors. We look at marketing at local, national and global levels developing skills in strategic analysis, problem-solving and decision making. Award Students who successfully complete the programme will be awarded the Master of Business Administration in International Marketing from Bangor University, UK. Modules Organisations and People (15 credits) Marketing Strategy (15 credits) International Strategic Management (15 credits) Management Research (15 credits) Finance for Managers (15 credits) International Marketing Communication (15 credits) Consumer Behaviour in a Global & Digital World (15 credits) International Marketing (15 credits) Applied Business Projects (60 credits) Admission Requirements All applicants must be of age 21 and above At least a Lower Second Class Honours degree or higher Equivalent overseas qualification and grade A suitable professional qualification... [-]

MBA in Luxury Marketing: Cosmetics & Perfume

EIML Paris Ecole Internationale de Marketing du Luxe
Campus Full time September 2018 France Paris

Luxury cosmetics and perfume make people feel better about themselves. [+]

Luxury cosmetics and perfume make people feel better about themselves. But how do you create and manage a cosmetic or perfume range of products? Learn how to innovate in cosmetic strategies, how to package, distribute and promote perfumes in this specific volume industry where the issue is to retain customers. Luxury codes and market players Luxury brands and cosmetics industry Luxury codes and brand identity History of perfumes History of arts Marketing and digital marketing Luxury marketing Brand management in cosmetics and perfume sector Selling techniques Retail management in cosmetics and perfume industry Customer relationship management Public relations, communication and advertising E business and digital marketing Social media and e reputation Mediaplanning and KPI Management Starting your own label Building a business plan Forecasting and logistics in cosmetics Corporate strategy Human resources, team Building and leadership Intellectual property law and licensing Ethics and sustainability Cosmetic and perfume skills Packaging and design Innovations and trends New product development Rules and regulation, production and quality Material workshop: recognize fragrances, olfaction and creation Workshop in cosmetics: make-up and skin care Consulting project [-]

MBA Concentration in Marketing

William Paterson University of New Jersey
Campus Full time September 2018 USA Wayne

The Marketing concentration will combine the leading-edge marketing principles wih modern technology and tools to prepare our graduates to become a marketing leader... [+]

MBA Programs in International Marketing. MBA Concentration in Marketing The Marketing concentration will combine the leading-edge marketing principles wih modern technology and tools to prepare our graduates to become a marketing leader. The Master of Business Administration (MBA) program features a cross-functional pedagogical approach. As such, textural components embodied within the business environment are interwoven throughout the curriculum. These components, or perspectives, include but are not limited to ethical, political, regulatory and social influences on organizations. An emphasis is placed on the acquisition of and/or refinement of communication skills, quantitative analysis, and technological applications within the context of business. Areas of core competency are emphasized in the eighteen lower core credit hours: these areas include financial reporting, analysis and markets, domestic and global economic environments of organizations, management information systems, and human behavior in organizations. The upper core courses (either 15 credit hours or 12 credit hours depending on your choice of concentration) focus on the integration of the lower core areas with the application of cross-functional approaches into organizational issues. The MBA curriculum also offers a broad range of elective courses in each of the schools’ four departments: Accounting and Law; Economics, Finance, and Global Business; Marketing and Management Sciences, and Professional Sales. The program’s rigorous coursework requires a familiarity with requisite quantitative and technological concepts. Upon enrollment, students are encouraged to take screening examinations in 1) quantitative analysis and 2) technology, and are advised on taking introductory courses in those areas if necessary. The Cotsakos College of Business... [-]

Master in Business Administration (MBA)

European School of Economics Italy
Campus Full time Part time 12 months October 2018 Italy Rome Milan Florence + 3 more

The ESE MBA* takes a distinctive approach to business education and leadership by combining the most current business management theory with best business practices with a special focus on helping students to achieve their dreams and aspirations. [+]

Master in Business Administration (MBA)

The ESE MBA* takes a distinctive approach to business education and leadership by combining the most current business management theory with best business practices with a special focus on helping students to achieve their dreams and aspirations. Ours is not an ordinary MBA…the ESE MBA transforms its graduates into visionary individuals and leaders prepared to live an enriched life and enhanced careers. If you are looking to expand the horizons of what is possible, acquire some thoughts and tools to take on your life’s journey, the first step is to enroll in the ESE MBA. The aim of the ESE MBA programme is to provide an inter-disciplinary and integrative educational programme for individuals seeking to consolidate their managerial achievements to date and prepare for a career in senior management, ultimately at the highest strategic levels. The programme is designed to expose programme participants to the latest thinking and practice across a wide range of management disciplines. Teaching materials are derived from cutting-edge academic research in order to develop critical powers of analysis and reflection, and practical and inter-personal skills in preparation for key leadership positions in industry, commerce and the public sector. The MBA will equip students with an understanding of organisations, their management, and the changing global environment in which they operate. Students will build on their existing understanding of management and organisation within a framework that enables them to relate their business experience to contemporary management ideas and practices. This is achieved trough... [-]


MBA with International Marketing (University of Chester)

Global College Malta
Campus Full time Part time 1 - 2 years December 2017 Malta Ricasoli + 1 more

University of Chester's MBA with a specialisation in International Marketing [+]

MBA Programs in International Marketing. A Master’s in Business Administration teaches what graduates need to know in order to perform in a number of business sectors. Nearly every imaginable industry requires some kind business administration in order to function smoothly and effectively. Consisting of diversely ranging topics in areas related to technology, marketing, communication and human resources- business administration has the diversity to enable graduates to work in many different institutions and job roles. Students who specialise in International Marketing will be able to craft marketing campaigns on an international level, and recognise how marketing materials will be received in different global sectors. Global branding, and cultural awareness will be just some of the skills covered. [-]

MBA in Marketing

Talal Abu-Ghazaleh Graduate School of Business
Campus Full time September 2018 Jordan Amman

The Marketing concentration provides candidates with the appropriate skills and requirements needed to qualify for marketing jobs. This program is ideal for candidates working in this field as they can use their newly-acquired skills for progression into managerial roles. [+]

The Marketing concentration provides candidates with the appropriate skills and requirements needed to qualify for marketing jobs. This program is ideal for candidates working in this field as they can use their newly-acquired skills for progression into managerial roles. Marketing professionals are greatly in demand, and a career in marketing can be very rewarding in terms of job satisfaction and monetary compensation. The industrialization of the Arab countries, along with tremendous growth in business activity, require that there be professionals to help move products and services to their intended recipients. Core Requirements – 30 Credit Hours Research Methodology Management Information Systems Financial Accounting Management and Cost Accounting Corporate Finance Managerial Economics Organizational Behavior and Human Resources Strategic Management and Business Policy Operations Management Marketing and Sales Management Elective Courses in Marketing – 12 Credit Hours Consumer Behavior Marketing Research Services Marketing Marketing Strategy Admission TAG-SB enforces the same admission and graduation policies for its entire graduate program. Admission to the MBA program is open to any qualified holder of a Bachelor’s Degree from a recognized university regardless of the undergraduate major field of study. Graduates of universities where enrollment is not required do not qualify for admission. The School’s admission policy is to select those candidates who have the greatest potential for academic and professional success. [-]

MBA in Marketing

Ajman University
Campus Full time Part time 2 - 4 years September 2018 United Arab Emirates Ajman + 1 more

The AUST MBA program seeks to satisfy the quality assurance standards set by world-class business programs accreditation organizations such as AACSB and the Association of MBAs. [+]

MBA Programs in International Marketing. Overview Distinguishing Features The AUST MBA program seeks to satisfy the quality assurance standards set by world-class business programs accreditation organizations such as AACSB and the Association of MBAs. Program Objectives To train students in the theoretical and applied aspects of the core business functions such as accounting, marketing, finance, information systems and operations management. To train students thoroughly in one of the subject area specializations such as Marketing, Financial Management, and Human Resource Management. To ensure, with the help of course offering and case studies, that the students communicate effectively, and provide leadership ability, and team-building skills. To train students to manage ethical issues and multicultural diversity. To equip students with the techniques and strategic tools to recognize, comprehend and analyze the various dimensions of business environment. To promote scholarly research for finding solutions for real-life business problems for the benefit of the academia, business organizations, community and the nation. Curriculum Core Courses (21 Credits) 471004 Operations Management 471005 Business Research Methods 471006 International Business 472002 Financial Accounting 472003 Corporate Finance 473001 Marketing Management 474001 Human Resource Management Track Options (12 Credits) Marketing 473002 Service Marketing 473003 International Marketing 473004 Marketing Strategy (Capstone Course) 473005 Retail Management 473006 Promotion Management Capstone Course (3 credit hours) 471007 Strategic Management Learning Resources Students have access to all the learning resources offered by AUST – library, computer labs, Internet and web platforms, online international business game competitions with students of other eminent institutions, databases for academic journals,... [-]

International MBA

Renmin University of China, School of Business
Campus Full time 2 years September 2018 China Beijing

The IMBA program offers an Inspiration Track where students engage in experiential learning through Company visits (at least 5/semester) and connections to industry. [+]

International MBA Overview English 2 Year Full-Time Inspiration Track The IMBA program offers an Inspiration Track where students engage in experiential learning through Company visits (at least 5/semester) and connections to industry. Guest lecturers and CEOs are invited to the classroom to directly interact with MBA students. IMBA classes and company visits are often merged together to create the optimal learning environment for our students. Financing Your MBA The School of Business offers students with many merit-based scholarships, GMAT rewards, financial aid and exchange subsidies. Over 85% of our international students are offered some type of scholarship/financial aid. MBA Business Mentor Program The MBA Business Mentor Program (MBM) matches students with senior managers to help students develop their networks and expose them to frontline business practices. International Exchanges Globally, RBS has established over 30 MBA exchange partnerships with leading business schools, allowing students to study overseas for one semester free of additional tuition fees. RBS MBA/Yale MAM Students may apply for the RBS MBA/Yale MAM dual degree after their first semester in the IMBA program.Successful candidates will study for two master 's degrees at the same time and gain invaluable insight into both western and eastern management approaches. Business Competitions Business competitions held throughout the school year offer students opportunities to develop innovative ideas and teamwork skills. Furthermore,there's the annual NUS Case Competition, Yale Case Competition and Yale Video Competition. Team Action Project The Team Action Project (TAP) is a distinctive managerial consulting program where students combine knowledge with practice... [-]

Mba International Sports Marketing

ISCID-CO : Institut Supérieur de Commerce International de Dunkerque - Côte d’Opale
Campus Full time Part time 2 years September 2018 France Dunkirk Longuenesse + 2 more

The MBA ISM offers all the courses to develop a sports brand and / or to federate a community around a major sporting event. At the end of the course, you will be able to carry out functions such as Sports Marketing Studies Manager, Sports Event Manager, Brand Specialist, Advisor Sport Partnership ... [+]

MBA Programs in International Marketing. The MBA ISM offers all the courses to develop a sports brand and / or to federate a community around a major sporting event. At the end of the course, you will be able to carry out functions such as Sports Marketing Studies Manager, Sports Event Manager, Brand Specialist, Advisor Sport Partnership ... STRONG POINTS Courses to train high-level decision-makers; The deployment of managerial skills in line with the needs of the sporting environment; Co-graduation with the MCI Master (Management and International Trade) MMI course (Management and International Marketing); Implementation of what has been achieved through numerous large-scale sports associations TRAINING CONTENT MBA 1 Geo-political approach to sport in Asia and North America Study of sports bodies and powers Sports Merchandising event logistics Digital and advertising communication Intercultural negotiation Sport and territorial development Strategic Marketing Financing of sports events MBA 2 Geopolitical approach to sport in Africa Middle East and South America Social Ethics of Sport State Sports Policies Event Strategy Media law (communication) Intercultural management Trademark Strategies Sports partnership law International Logistics Policy for Sport This curriculum is offered in classical and alternating training (contract of professionalisation or internship agreement) ** CONDITIONS OF ADMISSION Open to holders of a BAC + 3 (Bachelor's Degree in Management Science, Management of Sport ...) BAC +4 (Master 1 Sport Management, International Affairs ...). Dossier (transcripts, letter of recommendation, cover letter) + interview. ** The opening of the courses in initial or alternate training is conditioned by the... [-]

Mba Marketing Specialist In Madrid

Madrid School of Marketing
Campus Full time 750 hours April 2018 Spain Madrid

The MBA in Marketing- Face (Madrid) of MSMK, prepares you to assume positions management responsibility and manage new professional scenarios from the perspective of a manager at the same time will strengthen the professional performance, confidence and decisiveness, which will transform your career. [+]

PRESENTATION The MBA in Marketing- Face (Madrid) of MSMK, prepares you to assume positions management responsibility and manage new professional scenarios from the perspective of a manager at the same time will strengthen the professional performance, confidence and decisiveness, which will transform your career. The highly specialized in Management and Marketing program gives you the competence and skills to become a leader at the same time will develop a deep understanding of business, human resources, project management, finance and especially strategies and tactics. The Specialized MBA in Marketing- Face (Madrid), allows you to develop the program in the facilities of the emblematic street Principe de Vergara in Madrid, allowing you to combine your profession with your highly specialized training in Management and Marketing You can attend lectures, seminars and workshops by prestigious speakers, you will work in small and faculty quality managers composed of national and multinational companies and where you will benefit from an Employment Lifetime groups. PROGRAM STRUCTURE 01.DIRECCIÓN GENERAL 1. Legal Environment Legal environment of the company. Trade Law. 2. Economic Environment National Economic Environment. International Economic Environment. 3. Strategic Direction Introduction to the concept of competitive strategy. Generic Competitive Strategies. Industry structural analysis. Growth strategies. Corporate strategy. Business strategy and organizational structure. Analysis of the value chain. 4. Technological Environment E-Business. The technological factor. 5. Management Skills Paradigmatic thought - Learning to Learn. Effective communication. Assertiveness. Teamwork. Motivation and contingency management. Negotiation. 02.DIRECCIÓN HUMAN RESOURCES 1. Planning and Human Resources Policy Workforce planning. Description and evaluation... [-]

MBA Marketing

International Study Experts
Campus Full time September 2018 United Arab Emirates Dubai

The Marketing concentration will provide you with the advanced-level skills required to effectively plan, develop and implement strategic marketing techniques. The program examines how companies access the market and apply marketing processes and practices to achieve competitive advantage. It considers issues such as consumer behavior, market segmentation and consumer loyalty, and teaches the theory and... [+]

MBA Programs in International Marketing. The Marketing concentration will provide you with the advanced-level skills required to effectively plan, develop and implement strategic marketing techniques. The program examines how companies access the market and apply marketing processes and practices to achieve competitive advantage. It considers issues such as consumer behavior, market segmentation and consumer loyalty, and teaches the theory and practice of the marketing lifecycle, from research and product development to communication, supply chains and strategic management. We offer an education based on the Canadian curriculum, giving us internationally recognized quality and credibility. As a portal to Canadian Higher Education, we offer many unique options for students wishing to study or research in Canada. All of our programs are accredited by the UAE Ministry of Higher Education and Scientific Research (MOHESR). We have a convenient downtown location with state of the art academic and recreational facilities. We offer flexible schedules ‒ evening and weekend classes are available for undergraduate and graduate programs. We have a truly multicultural learning environment, with students from 100 nationalities. Student visa is provided to full time students. Start Dates Fall, Spring and Summer For more information on the programs and the fees kindly fill out the inquiry form and we will get back to you as soon as possible. [-]

MBA -- Luxury Brand Marketing and International Marketing

EDC Ecole des Dirigeants & Créateurs d’Enterprise
Campus Full time September 2018 France Paris

Created by CARTIER in 1990, the Institut Supérieur du Marketing du Luxe offers to students and young professionals specialised MBA courses in LUXURY BRAND MARKETING AND INTERNATIONAL MANAGEMENT. [+]

MBA -- Luxury Brand Marketing and International Marketing

 

Once the preserve of a privileged few, luxury is now accessible to most people and is present in all fields that deal with beauty and entertainment, as well as cars, fashion and restaurants. As heir to a longstanding tradition, France holds the first place on the international market of luxury goods. The immense potentialities of this sector on the economic plane goes hand in hand with the fierce competition – present and to come – involving the prestigious brands and the large groups.

Young managers who wish to succeed in this field must master the art of marketing and its specific applications to the international distribution of luxury products.... [-]


MBA in Digital Marketing

Geneva Business School (GBS)
Campus Full time 18 months February 2018 Switzerland Geneva Spain Barcelona + 2 more

This program will teach students a technological approach to marketing, achieving high levels of innovation and creativity. Working with key industry professionals, students will have the opportunity to create marketing campaigns and apply their knowledge and skills in real life settings. [+]

The Master of Business Administration (MBA) with a Major in Digital Marketing is designed to equip you with the skills needed to engage an audience through digital media and effectively market your business through these networks.

Over the course of the program you will:

Be able to effectively publish and manage content for business growth. Acquire expertise in using Google analytics and various data analysis software. Gain familiarity with online legalities and rights management. Become an expert in designing and implementing online marketing campaigns. Program

The program requires the successful completion of 90 credits. The program consists of 4 groups of courses common for all Masters, from which students may select the desired subjects to study: Core Courses (21 ECTS), Elective Courses (15 ECTS), the Orientation Courses (18 ECTS) and the Master Thesis (36 ECTS), which are mandatory to complete the selected major. Beyond the principal Business modules offered within each major, an example of some of the Orientation (Specialist) subjects can be found below:... [-]