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Compare 16 MBA Programs in Digital Marketing

Today’s world demands a solid integrated marketing strategy. Online networking sites, Internet advertising and other technological advances have prompted many businesses to explore digital marketing. People who wish to advance their careers in this field benefit from earning a master’s degree.

What is an MBA in Digital Marketing? It is more than just learning the foundations of online applications. Through the coursework, students will learn business basics and further enhance their professional skills. In many programs, people get the opportunity to learn from well-known practitioners and professors from around the world. A master’s degree in this field dives deeply into integrated marketing strategies and enables students to hone the skills they learned as an undergraduate.

In addition to furthering education, a student benefits from a master’s level program because of its real-world simulations and exposure to industry-leading instructors and professionals. People can brush up on basic principles such as finance, communication and ethics while learning more about digital strategy and application.

Students choosing to explore an MBA may find that the cost of a program depends on the institution providing it. Depending on the location, course length and requirements, cost may vary. Most digital marketing master’s degree programs require a student to have an undergraduate degree in business, marketing or a related field.

Once a student earns his or her degree, doors begin opening for exciting careers. People in digital marketing may work for local or international companies in both the public and private sectors. An MBA typically qualifies a person for middle-level management and executive positions in the marketing world.

 

While some students prefer to take courses at an institution, others enjoy the flexibility and accessibility of an online program. Internet-based instruction is great for someone who does not have access to an institution or has a busy schedule to work around. Masterstudies has a comprehensive list of international programs offering degrees. To learn more about “What is an MBA in Digital Marketing?” search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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16 Results in Digital Marketing

IMF Business School Portugal

Specialists in the training of business management professionals in all its specialties (human resources, marketing, strategic direction, commercial, information systems, ... [+]

The current labor market makes it essential for companies to differentiate themselves from competition: this is where the qualification of human capital gains strength, to ensure, above all, the satisfaction of the client's needs.

For this reason, it is necessary that the Management of the company has a complete preparation in the several areas that influence its competitive positioning.

Specialists in the training of business management professionals in all its specialties (human resources, marketing, strategic direction, commercial, information systems, finance, etc.), IMF Business School in partnership with Camilo José Cela University, presents the MBA For Directors of Digital Marketing, in which he studies in detail all the necessary aspects to become Digital Marketing Director in the communication area of ​​a company, dominating the management of the different digital channels that grow in parallel with the digital marketing exhibition, such as Alternative to traditional means.... [-]

Portugal Portugal Online
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1
Open Enrollment
Part-time
720 hours
Online
National American University

Graduates of the E-marketing concentration can pursue careers in e-commerce, online marketing, and social media marketing. According to ONET Online, positions in the fiel ... [+]

The Master of Business Administration program provides students with the opportunity to advance their knowledge and skills in the field of business. Students may come from a business undergraduate degree or may elect to complete the foundational courses in order to ensure that all students enter the program with a solid background in the field of business. The core program courses provide students with an opportunity to enhance their analytical and practical skills in the areas of accounting, finance, economics, information systems, marketing, quantitative methods, and leadership. The emphasis areas provide students with an opportunity to tailor the program to help them to meet their specific career goals.... [-]

USA Austin
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1
September 2019
Full-time
Part-time
Campus
Asian Center of Education and Training

The University of America is authorized by the State of Florida Department of Education Commission on Independent Education by Section 1005.06(1)(f), Florida Statutes and ... [+]

One-year intensive program for working professionals.

University of America has validated this program under the Validation Agreement between University of America and Asian Center of Education and Training. Students who successfully finish the program and meet the University requirement will receive the University diploma.

Admission Requirement

1. Possess at least a Bachelor degree in a related field of study 2. Able to prove efficiency of the English language

Assessment Method and Duration

With online modules and continuous assessments, the study pace is totally up to you but at US$3,480, you are required to complete in ONE year. If more than a year is required, you will need to pay the annual registration fee at US$250 to continue.... [-]

India Chennai
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1
Open Enrollment
Part-time
1 year
Online
Montclair State University

In 2015, more than $67 billion was spent on digital advertising in the United States alone, and PricewaterhouseCoopers predicts that this number will increase to $240 bil ... [+]

In 2015, more than $67 billion was spent on digital advertising in the United States alone, and PricewaterhouseCoopers predicts that this number will increase to $240 billion by 2019. As the digital advertising industry continues to expand, the need for qualified digital marketers grows. Earning an online MBA with a specialization in Digital Marketing from Montclair State University is the perfect next step for your marketing career. Participants in the program can combine their passion for creativity with the business acumen needed to succeed in the digital advertising environment. Become a digital marketing leader in your organization by pursuing an online MBA with a Digital Marketing Specialization from the Feliciano School of Business at Montclair State University.... [-]

USA USA Online
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1
Full-time
Online
ESLSCA Business School

Specialized MBA Digital Marketing and E-Business is designed for students with a general education, scientific, economic, legal, commercial, management who wish to deepen ... [+]

The wealth of information available on the Internet and on the mobile, the development of social networks and forums have given power to a consumer increasingly demanding. In a decade we have seen the emergence of the smartphone, the tablet, connected objects ... In "New Economy"The Digital has created new uses, clients are connected, mobility is part of their daily lives, they have an expectation of increasingly strong immediacy.

Enterprises are forced to reconsider their mode of operation and make their digital revolution. Marketing, communication, sales, advertising, distribution, are at the heart of this revolution and companies are forced to develop new strategies, innovate and transform their organizations.... [-]

France Paris
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1
October 2019
Full-time
Campus
UNIR - Mexico

With the MBA aimed at Digital Marketing, you will have access to all the tools you need, both theoretically and practically, with which you will acquire a strategic visio ... [+]

MBA with Double Mexican and European Degree Digital Marketing Orientation

The Master in Business Management and Administration is the university degree aimed at those who seek professional improvement within the business market. With the MBA aimed at Digital Marketing, you will have access to all the tools you need, both theoretically and practically, with which you will acquire a strategic vision for business, develop managerial skills and provide you with leadership skills and entrepreneurial initiative. In addition, as you will specialize in Marketing, you will monitor all current trends at the international level related to marketing.

The duration of the Master's degree with European quality is 18 months, so on the one hand you can get an official degree in less time and, on the other hand, by being online, you can combine your personal and working life with the university. The classes will be recorded, so there will be no problem if you can not access them for personal reasons.... [-]

Mexico Mexico City
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1
October 2019
Full-time
18 months
Online
IONISx

Master the strategic challenges of the digital and global transformation of the economy, and develop a 360 ° vision of the company to gain height. ... [+]

Earn leadership to accelerate your career or launch your business project, with an Executive MBA focused on innovation and business-tech.

WHY IS THIS MBA ISG EPITA ONLINE?

This Online MBA is for managers and future managers who wish to consolidate their skills, assert their leadership or propel their own entrepreneurial project. Fully accessible online, it was created to meet your expectations of evolution, ambition, freedom and flexibility.

His program condenses the best of the Executive MBA created jointly by the ISG and EPITA schools, rehabilitated to allow you to follow him at your own pace, whether you are traveling, at work or at home, from your computer, tablet and on your smartphone.... [-]

France France Online Algeria Algeria Online Belgium Belgium Online Canada Canada Online Congo Congo ROC (Brazzaville) Online Côte d'Ivoire Cote d'Ivoire Online French Guiana French Guiana Online French Polynesia French Polynesia Online Gabon Gabon Online Lebanon Lebanon Online Liechtenstein Liechtenstein Online Luxembourg Luxembourg Online Madagascar Madagascar Online Martinique (Fr.) Martinique Online Mauritius Mauritius Online Niger Niger Online Reunion (Fr.) Reunion Online Switzerland Switzerland Online  + 32 More
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1
Open Enrollment
Part-time
18 months
Online
OUS Royal Academy of Economics and Technology in Switzerland

The Master (MBA) in e-Business and e-Marketing (including Social Media studies) is a study program that is ideal for students who are looking for managerial skills in the ... [+]

3 TOP UNIVERSITIES = 1 EUROPEAN DEGREE All students will have in addition to ABMS Diploma a Joint Diploma with University of Dąbrowa Górnicza (WSB) and Taras Shevchenko National University. 3 Top European Universities = Best Virtual/Distance Program = 1 Top European Diploma SWITZERLAND + EU + TOP RANKED 500 Advance Your Expertise at ABMS Connect with learners and leaders just like you in our online master's programs. You will go as far as your mind will take you as a master's student at ABMS. For Professionals The Master's of e-Business and e-Marketing (including Social Media studies; MBA) signifies the next level of achievement in any academic discipline. The Master (MBA) in e-Business and e-Marketing (including Social Media studies) is a study program that is ideal for students who are looking for managerial skills in the new electronic business world. This study program will shape students to become the leaders that employees will be looking for. At the end of Master study program, the graduates will combine theory with their own work experience and display a sound knowledge of e-Business and e-Marketing industry. Students are equipped with useful e-Business and e-Marketing tools and theories to enter the labor market and contribute more effectively and efficiently to organizations within their chosen field. In our master's programs, you will:... [-]

Switzerland Zürich
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1
Open Enrollment
Full-time
Part-time
16 - 20 months
Online
Instituto Europeo de Posgrado

Our online methodology incorporates the latest technological developments that make e-learning a simple, comfortable and effective learning. ... [+]

Methodology

Our online methodology incorporates the latest technological developments that make e-learning a simple, comfortable and effective learning.

With an innovative online platform that allows the realization of interactive exercises and the discussion of practical cases to develop management skills and analysis.With an advanced business simulator that recreates the reality of a company and the real consequences of the decisions taken to manage it.With virtual face-to-face sessions that allow the exchange of doubts and experiences in real time with colleagues and with the teacher.With explanatory videos of the teachers in each module that will facilitate learning and allow you to better consolidate the concepts.... [-]
Spain Madrid Spain Online
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1
September 2019
Part-time
1500 hours
Online
Campus
Instituto Europeo de Posgrado - España

Our online methodology incorporates the latest technological developments that make e-learning a simple, comfortable and effective learning. ... [+]

Methodology

Our online methodology incorporates the latest technological developments that make e-learning a simple, comfortable and effective learning.

With an innovative online platform that allows the realization of interactive exercises and the discussion of practical cases to develop management skills and analysis.With an advanced business simulator that recreates the reality of a company and the real consequences of the decisions taken to manage it.With virtual face-to-face sessions that allow the exchange of doubts and experiences in real time with colleagues and with the teacher.With explanatory videos of the teachers in each module that will facilitate learning and allow you to better consolidate the concepts.... [-]
Spain Madrid
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1
September 2019
Part-time
1500 hours
Online
Campus
INSEEC Chambéry campus

The MBA / MSc. Marketing & Brand Management M2 is a three-period course with 357 hours of face-to-face training which is worth 60 ECTS or 26 US credits. All classes a ... [+]

The MSc. / MBA Marketing & Brand Management M2 is a three-period course with 371 hours of face-to-face training which is worth 60 ECTS or 26 US credits.

All classes are taught in English.

This course aims to provide international students with the knowledge and skills required to work efficiently in a global environment focusing on:

Brand Management, Digital Strategy and Leading Business and Company Strategies as well as in-depth knowledge of Management and Marketing. Mobile Marketing Skills to develop practical skills needed for operating in a professional working environment: managing multicultural teams on different sites using effective decision-making abilities.Community Management, Editorial Strategy. CAREER OPPORTUNITIES ... [-]
France Chambéry
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1
October 2019
Full-time
2 semesters
Campus
Concordia University Chicago

The future of marketing is undeniably digital. Today's rapidly advancing technologies are transforming the business landscape in a way that requires a shift in the market ... [+]

The future of marketing is undeniably digital. Today's rapidly advancing technologies are transforming the business landscape in a way that requires a shift in the marketing paradigm. Marketing budgets are increasingly shifting from traditional marketing and advertising to digital as mobile, social media and video spending continue to increase and change the face of the media market.

Learning Objectives

Concordia University Chicago's MBA specialization in digital marketing provides you with the strategic and analytical skills to guide organizations in a digital world that is overflowing with data on customers, products, and interactions. The four courses within this specialization are designed to help you understand digital marketing strategy and planning, mobile marketing and social media strategies as well as digital marketing analytics. Your organizations are demanding that you understand important and appropriate digital metrics and how to use them to analyze and improve digital marketing initiatives and marketing ROI. Graduates will successfully champion digital marketing campaigns while achieving their organization’s growth initiatives.... [-]

USA River Forest
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1
August 2019
Full-time
Online
EDC Ecole des Dirigeants & Créateurs d’Enterprise

The constant evolution of the market requires innovative and agile management approaches: mastering the modes of communication adapted to new exchange networks; explorati ... [+]

A dynamic, growing sector

The constant evolution of the market requires innovative and agile management approaches:

Mastery of the modes of communication adapted to the new networks of exchanges Exploring Big Data and its Implications in Digital Strategies Optimization of the chain of acquisition and customer loyalty Value creation and sustainable customer relationship monitoring

Strong hiring of graduates in digital:

Companies specializing in analytics, big data, Internet data, advertisers, digital or interactive agencies, media agencies, ad-exchanges, web publishers, search engines, control rooms and desks trading ...

The traditional trades disrupted by digital require new skills, for example:... [-]

France Paris
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1
April 2019
Full-time
2 years
Campus
Geneva Business School (GBS)

Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market busines ... [+]

Our MBA in Digital Marketing is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market businesses through digital channels. Students will also learn how to create, implement and analyze digital marketing strategies, as well as attract customers in innovative ways.

Over the course of the program students will:

Be able to effectively publish and manage content for business growth.

Acquire expertise in using Google analytics and various data analysis software.

Gain familiarity with online legalities and rights management.

Become an expert in designing and implementing online marketing campaigns.... [-]

Switzerland Geneva Spain Barcelona Madrid  + 1 More
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1
February 2019
Full-time
18 months
Campus
Geneva Business School Madrid Campus

The Master of Business Administration (MBA) with a Major in Digital Marketing is designed to equip you with the skills needed to engage an audience through digital media ... [+]

The Master of Business Administration (MBA) with a Major in Digital Marketing is designed to equip you with the skills needed to engage an audience through digital media and effectively market your business through these networks. You will be capable of actively working to develop marketing strategies and learn effective business planning for digital marketing. In addition to becoming experts in leveraging social media for business growth.

Be able to effectively publish and manage content for business growth. Acquire expertise in using Google analytics and various data analysis software. Gain familiarity with online legalities and rights management. Become an expert in designing and implementing online marketing campaigns. Facts Duration: 18 months Evening Learning: Yes Credits: 90 ECTS Language: English Intakes: February and September Degree Awarded: Master of Business Administration with a Major in Digital Marketing Transfer Opportunities: We offer our students the option to transfer for a semester between our Geneva, Barcelona and Madrid campuses Internships: We provide access to internship opportunities in national and international companies and organizations Locations: Geneva, Barcelona and Madrid* ... [-]
Spain Madrid
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1
September 2019
Full-time
Part-time
18 months
Campus