View all MBA Programs in Business Studies in Czech Republic 2019

We offer our students the unique opportunity to transfer their credits to our partner universities in USA and UK, thus giving them unmatched international exposure

Analyzing the Competition

When assessing the market positioning of your company or your product there are many areas of research required. One of these is to review your competitors, examine what they are doing, how they are doing it, how they compete with you or differ from you. This module will introduce many investigative techniques. By the end of the module, students will be conversant with research techniques and associated exercises to enable such analysis.

Creativity and Problem Solving... [-]

As the only university in Central Europe offering an MBA with a concentration in entrepreneurship, UNYP graduates have the upper hand in creating businesses based upon the needs and wants of the market. Students will learn to create a full business plan, including market research, financial projections, cash flow statements, budgeting, cost analysis, risk management, and measurement systems. They will then learn how to use this business plan to tap into the world of private financing, including learning directly from successful entrepreneurs, venture capitalists, equity fund managers, and other leading business strategists. Once the student finishes their concentration classes, they will use their consultancy project to actually create and start their business.... [-]