MBA in International Hotel Management with specialization in Revenue Management • LYON (FRANCE)
Revenue Management and strategies included in this field are very important in hospitality and tourism industry. The goal is to optimize turnover and profitability by working on different leverage effects, which require strategy and tactical skills. Revenue Managers must have extensive knowledge of the market, client segments, the hotel’s marketing mix, distribution, as well as being extremely proactive.
Directeur d'Hôtellerie internationale
- Level I degree registered at RNCP by Ministerial order
- Total Credits: 120 ECTS (European Credit Transfer System)
- Length of studies: 2 ans
In France: Baccalauréat + 3 additional studies**
**Students without any prior knowledge in the hospitality field must take the 3-month Professional Course at Vatel
English Proficiency: TOEFL 580 (90 IBT) or IELTS 6.0 (academic) + one-page personal essay or a cover letter was written in English
Aim: Acquiring analytic and decision-making methods, as well as practical managerial experience. Developing an open mindset on business in general in order to cultivate entrepreneurial qualities, especially in the fields of tourism and the international hospitality industry.
MBA year 1: Step by step students acquire analytical and decision-making methods as well as experience as a manager.
MBA year 2: Students study key strategic rules and then apply them to Hotel Management.
The student has the opportunity to complete the degree by a specialization for the 5th year
Program taught in: