MBA Marketing

IAE Nice Graduate School of Management

Program Description
AACSB Accredited

MBA Marketing

IAE Nice Graduate School of Management

MBA Marketing Fast-Track

This Master of Business Administration is a 6-month degree designed for executives and students willing to specialise and gain in-depth knowledge in the area of Marketing.

You have achieved a solid experience in business, completed business graduate studies, and you want to step up to higher management positions in the marketing sector, or become a global consultant in marketing: this is the degree you need.

Our MBA is conceived to give you the ability to take your career to the next level. You will gain more than expertise in business administration: you will acquire lifelong tools to achieve your ambitions and dreams.

Cohorts are composed of a maximum of 18 students per major, 35 for the core courses. 80% of your fellow students and 60% of your instructors are international. 40% of the MBA candidates are executives and 70% of the Faculty members are hands-on business practitioners.

This environment ensures you effective and high interactive lectures, where scholars from different horizons, backgrounds, ages and countries meet and share their knowledge and experience.

Your courses are scheduled three days a week over twenty-five weeks, in order to allow you to study and work at the same time if you so choose. International candidates holding a student VISA are allowed to work up to 20 hours per week during their stay in France.

If you are an executive or an employee, you may complete your MBA without leaving your actual position. The total coursework is composed of 48 week-days and 24 weekend-days. Using your 25 bank holidays (in France), only a reduction of your workload to 80% during 6 months is to be negotiated with your employer.

During Fall you join students majoring in Finance to broaden and deepen your knowledge in the core courses, towards the general management domains of project management, international business, financial reporting and so forth. During Spring you attend your major courses, exploring specialized areas such as marketing of innovation, global advertising management, CRM...

Throughout the year, you conduct a research project on a specific business topic or professional experience under the guidance of an academic supervisor, and defend it at the end of the year before the Degree Award Committee.

Objectives

  • Go deeper on fundamental acquired in sciences of management, marketing, and train student in the expectations of the market,
  • Give you the ability to take your career to the next level and gain more than expertise in Business Administration
  • Acquire lifelong tools to achieve your ambitions and dreams.
  • Conduct a research project on a specific business topic or professional experience
  • Enhance your leadership potential by Business Games

Key points

  • Cohorts are composed of a maximum of 18 students per major, 70% of the Faculty members are hands-on business practitioners.
  • Courses are scheduled three days a week (thursday, friday, saturday) over twenty-five weeks, in order to allow you to study and work at the same time if you so choose
  • Development and activation of a professional network
  • You can Continue to work and study: The total coursework is composed of 48 week-days and 24 weekend-days. Using your 25 bank holidays (in France), only a reduction of your workload to 80% during 6 months is to be negotiated with your employer.
  • Support in the construction of Your professional project
  • Practitioners and guest speakers in the realm of Marketing

Admission requirements

  • Graduate degree IN BUSINESS: your degree must last a minimum of 4 years and grant a minimum of 240 ECTS credits, or 120 US credits, or equivalent.
  • English proficiency: one of the following
    • TOEIC > 800
    • TOEFL iBT > 81
    • TOEFL CBT > 217
    • TOEFL PBT > 553
    • IELTS > 6.5
  • Good academic record and professional experience
  • Interview before the Admissions Committee

MBA Marketing Full-Time

You want to change your professional life or give a different shape to your career, but you do not have any business background? The French Riviera MBA is the program you need.

This 18-month full MBA program, designed for executives and students without any previous business background, offers from the general introductory business fundamentals, to the most specialised courses in the area of marketing.

  • Year 1 (GDBA): During the first 6 months of instruction, from September to March, you are provided with a solid grounding in business. From April to September you conduct your internship and defend a dissertation at the end of your experience.
  • Year 2 (MBA): The following Fall, from October to December you complete your instruction on general management fundamentals. The last 3 months of instruction are devoted to tailor your manager profile specialising in the area of Global Marketing. A range of elective courses, a business simulation role-play and a research project complete this comprehensive curriculum.

Your courses are scheduled three days a week in order to allow you to study and work at the same time if you so choose. International candidates holding a student VISA are allowed to work up to 20 hours per week during their stay in France.

Cohorts are composed of a maximum of 35 students. 80% of your cohort mates and 60% of your instructors are international. 35% of the MBA candidates are executives and 70% of the Faculty members are hands-on business practitioners. This environment ensures you effective and high interactive lectures, where students and instructors from different horizons, backgrounds, ages and countries meet and share their knowledge and experience.

Second most attractive destination in France - after Paris - with 164 different nationalities represented, the French Riviera will provide you with a true international experience going beyond your classes, and lead you to become a real global manager prepared to nowadays’ business world.

Nice-Côte-d’Azur international airport, second busiest of France, offers you rapid and low-cost connections not only to tourist destinations for your weekends, but also to your next career opportunities around Europe and worldwide.

Objectives

  • Go deeper on fundamental acquired in sciences of management, marketing, and train student in the expectations of the market,
  • Give you the ability to take your career to the next level and gain more than expertise in Business Administration
  • Acquire lifelong tools to achieve your ambitions and dreams.
  • Conduct a research project on a specific business topic or professional experience
  • Enhance your leadership potential by Business Games

Key points

  • Cohorts are composed of a maximum of 18 students per major, 70% of the Faculty members are hands-on business practitioners.
  • Courses are scheduled three days a week, in order to allow you to study and work at the same time if you so choose
  • Development and activation of a professional network
  • Support in the construction of Your professional project
  • Practitioners and guest speakers in the realm of Marketing

Admission requirements

  • Undergraduate degree in ANY FIELD (no business degree required): your degree must last a minimum of 3 years and grant a minimum of 180 ECTS credits, or 90 US credits, or equivalent
  • English proficiency: one of the following
    • TOEIC > 800
    • TOEFL iBT > 81
    • TOEFL CBT > 217
    • TOEFL PBT > 553
    • IELTS > 6.5
  • Good academic record
  • Interview before the Admissions Committee

Cost & Fees

The French Republic is known throughout the world for making high investments in public education and dedicating a consistent part of the State budget to instruction.

Should you be accepted into the program, you would automatically benefit from a State subsidiary disbursed by the French Ministry of National Education to the School.

No need to apply for this, the tuition fees you are charged would be consequently reduced.

Following the well-known French principle of "égalité", resident, non-resident and international students are granted the same amount and charged the same tuition fees.

Other scholarships you may be eligible for can be cumulated (European Union, CROUS, PRAME, MESR, CampusFrance, etc.)

Fast track

Cost of the program* 11,630 €
Participation of the French State - 3,630 €
Tuition you are charged 8,000 €
Full-time
Cost of the program* 23,260 €
Participation of the French State - 9,260 €
Tuition you are charged 14,000 €
*Source: "MEN-MESR-DEPP - Compte de l'éducation"
This school offers programs in:
  • English


Last updated September 28, 2017
Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2018
Duration
Duration
6 - 18 months
Full time
Price
Price
-
Information
Deadline
Locations
France - Nice, Provence-Alpes-Cote d'Azur
Start date: Sept. 2018
Application deadline Request Info
End date Request Info
Dates
Sept. 2018
France - Nice, Provence-Alpes-Cote d'Azur
Application deadline Request Info
End date Request Info
Price Fast track: 8,000 €; Full-time: 14,000 €