Participants in this postgraduate degree program are trained as management executives for the hotel and spa sector. Meeting the challenges along with the ever-growing wellness trend, this unique program focuses on both day-to-day management as well as long-term strategic planning. The part-time structure of the program enables participants to immediately put what they have learned into practice.
The core modules include: Spa Management, Quality Management, Hospitality Management, International Law in Tourism, International Management in Tourism, Social Skills, Leadership, Strategic and Operative Management, Wellness, Workplace Health Promotion, Sales, eTourism, Social Media, Business Planning, Cross Cultural Marketing, Entrepreneurship, and Final Project Work.
Graduates will have an integrative understanding of the diverse requirements for operative and strategic tasks in hospitality and spa management and will continually expand this expertise through their professional activities. With the focus on managing the interface between health and tourism, graduates will go on to successful careers in a variety of professional roles, such as spa manager, marketing and sales manager in hotels, strategic corporate planning expert, coordinator of human resources, project manager, self-employed consultant and many more.
Academic Degree: Master of Business Administration (MBA)
Mode of Study: Part-time / 4 Semesters / 120 ECTS
Language of Instruction: English
Head of Degree Program: Mag. (FH) Daniel Binder Person
Campus: FH JOANNEUM Bad Gleichenberg
Tuition fee: 5000 € per Semester
Next Start: October 2017
Application deadline: end of June 2017
Our Industry Supporters’ Testimonials
"Today's hospitality industry leaders require a better understanding of the new competitive landscape, such as dealing with institutional owners, developing e-commerce strategies, revenue management, international law and strategic management, rather than just tactical operational issues. The newly established master degree in International Hospitality and Spa Management covers exactly these and other important topics. It ensures that its students are well equipped with the latest industry knowledge to further enhance their career opportunities in the future."
General Manager ANA InterContinental Tokyo
"With 180,000 spa managers working in the industry and only 4,000 in education, there is no doubt that we are lacking qualified spa managers. I truly welcome FH JOANNEUM's comprehensive and accomplished spa management program and look forward to see it evolve."
Raison d’Etre, Six Senses
"Our graduates can manage a spa as a business unit or as an independent company, but they are also prepared to manage hotels and in that context to make spa-related business decisions."
Daniel Binder, Head of Program
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Last updated March 29, 2017