2 business environments
Internationally Accredited by AMBA and EPAS
6 months after completing the program: 87%
1 year after completing the program: 97%
Functional areas of our alumni
27% International development
26% Business Development
Geographical areas where our alumni work
The methodology of the course is focused on student learning through the combination of sufficient individual effort, proven ability, and involvement in teamwork.
Tutors, mentors, and lecturers facilitate the process of understanding and applying knowledge and the transmission of skills.
The purpose of our methodology is to create a virtuous circle of action - feedback -analysis - action in the students on our course.
Our strategy is based on the following three principles: development of critical thinking, promotion of independent learning (student-centered learning), and providing guidance and professional and academic support.
Sessions oriented to decision-making with the right balance of the theoretical and the practical.
Individual demand based on assessments, cases, and exercises.
Defense through the team-based presentation of company cases with incremental complexity.
Group-based preparation, presentation, and defense of a final project or business plan, with individual assessment.
Work and Cases
International Master in Business Administration (IMBA). ESIC Business and Marketing School (ESIC) and Shanghai International Studies University (SISU) have joined forces to create a unique and pioneering International MBA (IMBA) for businesswomen/men designed to enhance their management and leadership skills and provide them with the expertise to solve complex challenges in an increasingly globalized environment. Upon completion, participants will receive two MBA degrees from two prestigious institutions: ESIC IMBA + SISU MBA.
Management value generation
Economics for walking the world
Economic models and economic systems
Understanding markets and consumers
Defining and developing unique different business models
Growth and value generation beyond home
The marketing function
Information and analysis for decision making
Big data and analytics management
Stakeholders value & finance measure (triple bottom line)
Founding & investments
Management in the XXI century
Digital marketing methods
Digital marketing strategies and operations
Selling models: omnichannel
Neuroscience applied to business
New trends in consumption
Innovating in a disruptive environment
People and processes
Managing market-oriented & responsible organization
Trends in work models
Delivering value on/offline
Enhance diverse talents and human capital
Skills and self-development
Empowering creative thinking
Responsible leadership and art of decision making
Critical thinking, problem-solving, and in deep learning
Ethics and values
Global corporate citizenship
Becoming a global ethical manager
World Market Workshops and specific seminars
Enhancing Diverse Talents and human capital
Data modeling & Decision Making
Funding & investments
Digital marketing methods: search engine and social marketing
Digital marketing operations
Fashion and brand management
Luxury and fashion products and services management
Pricing, distribution, and retail in luxury and fashion
Los programas MBA Full time de ESIC se sitúan entre los mejores de España, Europa y el Mundo:
- The Economist #87 Worldwide
- Bloomberg Businessweek #22 Europa
- QS #49 Europa
- Poets #64 Worldwide
- America Economia #27 Worldwide
- Expansión #48 Worldwide