Program Description

Differentiate yourself. Give yourself a Global Edge.
Give yourself the China Edge.

CEIBS offers a world-class, 18-month, full-time MBA program taught in English and designed to prepare talented professionals with strong career aspirations, promising managerial potential, and clear international orientation for post-graduation roles as a global business thought leaders. The CEIBS MBA program primarily aims to enhance students' ability to identify and utilize business opportunities, solve complex business problems, motivate people, and develop organizations. The program focuses on developing participants' leadership, professionalism, sense of social responsibility, cross-cultural competence, and entrepreneurial spirit.

Established in Shanghai in 1994 as a non-profit joint venture between the Chinese government and the European Union, CEIBS has a mission to prepare highly competent, internationally oriented managers able to adapt to the driving forces of globalization, international competition, and international cooperation.

Following a unique positioning of China Depth, Global Breadth, CEIBS offers the richest China expertise available from top-tier international business schools worldwide, while also providing the broadest global perspective from among all China-based business schools. The CEIBS MBA is the first, among the largest and the highest-ranked within mainland China; it is a shining example of successful China-EU cooperation and a showcase to the achievements of China's economic development and reform.

Curriculum structure

In a global and constantly changing environment, business leaders must be equipped with extremely broad skills. They must be able to adopt both global and local perspectives, capable of dealing with complexity and change, and skilled at leading innovation. They must be able to communicate effectively with diverse stakeholders in order to generate a shared vision and enthusiasm for their firms’ activities. By delivering solid business training and encouraging independent thought, team collaboration and open communication, CEIBS provide its graduates with the essential tools for success in many career paths.

Your Academic Journey

The 64-credit full-time program consists of compulsory courses totaling 33 credits and elective courses totaling 31 credits. The program is designed to lay a solid foundation of management fundamentals while providing the flexibility of tailored programs to fit individual interests and career ambitions. Students can choose to focus on general business management or select one of four concentrations in Finance, Marketing, Digital Business or Entrepreneurship. Furthermore, students are required to gain international experience either through the school's impressive international exchange program, one of three coordinated degree programs and/or one of five overseas electives.

China Focus

One of CEIBS’ most significant features is its clear China focus, encapsulated in our positioning statement: "China Depth, Global Breadth”. CEIBS teaches the most advanced international business theories while attaching great importance to the practical application of these skills in China.

Basic Chinese language competency is compulsory for foreign students in order to improve their marketability in China’s dramatically growing economy. Those who do not speak Chinese when applying for admission will be recommended to attend a Chinese language course in the summer before MBA classes begin. Chinese language courses of different levels will be offered for foreign students during the first year of the program.

Once classes are underway, many of the cases discussed in core courses and electives are taken from CEIBS’ own pool of China-specific cases written by faculty and staff of the Case Development Centre. In addition, the school dedicates significant resources to staging the 'China Discovery Series' every year – an intensive elective series that aims to deepen students’ understanding of China’s business environment and offers an opportunity to analyze perspectives on China’s history, international relations, and economic development.

Given the dynamic business environment developing outside the walls of the campus, the school brings students closer to the opportunities and challenges through initiatives such as the ‘Integrated China Strategy Project', China modules and Real Situational Learning Method, ensuring both a rigorous and experiential business education is provided.

Global Reach

Although teaching methods vary by subject, lectures and case studies come alive thanks to our professors' extensive experience in the business world. Many cases are selected from top schools such as Harvard, IMD, etc. and taught by a faculty base with approximately 1/3 originating from Europe, 1/3 from the USA and 1/3 from China.

A series of five overseas electives, each with a unique industry focus, is also arranged in order to broaden students’ global perspectives through lectures, company visits, and cultural exploration.

Flexibility and Choice

CEIBS' current MBA curriculum gives you the flexibility to personally tailor the second year of your studies. In the autumn of Year Two, you can choose to go on an international exchange or stay at CEIBS to study with a large number of inbound students from the world’s top business schools. The length of the MBA is 18 months, but an intensive 12-month option is also available to those who will return to their family business, sponsor company or plan to start their own venture after graduation.

Strategy Project

Integrated China Strategy Project (ICSP)

The ICSP is a major part of the CEIBS MBA program in which all second-year students are required to participate. It is a high-level group consulting project which CEIBS MBA students undertake for CEIBS sponsor firms and others. Under the guidance of CEIBS senior faculty advisers and with the advice of senior company executive mentors, students work in teams to help companies to address important strategic issues from a new perspective and develop innovative, effective and practical solutions. It also provides students with insight into the realities of specific industries and specializations that could help shape their career plans and help them understand the unique challenges of operating in China's business environment.

Typical Projects

  • Develop the entry strategy for a new market.
  • Evaluate business unit R&D portfolio.
  • Improve and expand supplier relationships.
  • Clarify competitive positioning for a business unit.
  • Recommend entry options into a new business sector.


International Exchange Program

The international exchange program at CEIBS is one of the best among top business schools. As an important element of the school's internationalization, this program offers a unique opportunity for students to participate in a bilateral exchange with 40 partner schools, most of which are among the Financial Times' global top 50 list.

CEIBS is a member of Partnership in International Management (PIM), a global network of exchange universities. PIM provides a standard set of governing principals, under which exchange students are exempted from tuition fees at the host institutions while they pay regular tuition to their home institution. All other expenses incurred by students for traveling, accommodation, living, additional health insurance, etc., shall be borne by the students themselves.

Over the past decade, more than 1200 CEIBS students have taken advantage of this highly rewarding program. Students who choose to stay at CEIBS also benefit as they study with a large number of inbound exchange students from the world's top business schools. In 2018, around 42% of MBA2019 intakes went on international exchange while the two-way flow brought approximately 110 inbound exchange students to CEIBS.

The exchange program usually takes place in the fall term of the second year, from September to December.

Admissions Requirements

All candidates are expected to meet the following requirements:

  • A bachelor's degree or above
  • Full-time work experience of two years or longer
  • A GMAT/GRE score (GMAT code: MDQ-HH-39; GRE code: 3654) or CEIBS Admission Test score
  • Proficiency in English


The Graduate Management Admission Test (GMAT) consists of four parts: the Analytical Writing Assessment (AWA) Section, the Quantitative Section, the Verbal Section, and the Integrated Reasoning Section. All four sections are administered in a computer-adaptive format. The GMAT Institution Code for CEIBS is MDQ-HH-39 and CEIBS students usually have a total score of more than 600 for the Quantitative and Verbal Sections.


The General Test of Graduate Record Examination (GRE) is composed of three parts – verbal, quantitative, and analytical writing. The maximum score for verbal and quantitative is 170. The analytical writing score will be reported on a 0-6 score scale, in half-point increments. GRE scores are valid for 5 years. The GRE Institution Code for CEIBS is 3654.


Application Rounds & Deadlines

Application for entry into the MBA 2022 class is based on a 'round' admission system. Applicants need to make sure that all necessary documents are submitted to the MBA Admissions Office before the application deadline. The MBA Admissions Office will process an application only when it is completed. The final application deadline for admission is March 25, 2020. As the program is highly competitive, applicants are encouraged to apply as early as possible. Seats offered in the 3rd round are likely to be limited. The application rounds and deadlines are listed below:

Round Application Deadline Interview in Decision by
1 November 13, 2019 Shanghai, Beijing, and Shenzhen December 20, 2019
2 January 15, 2020 Shanghai, Beijing, and Shenzhen March 20, 2020
3 March 25, 2020 Shanghai, Beijing, and Shenzhen May. 22, 2020

*Please note that interviewees who choose to take the CEIBS admission test are required to have the interview in Shanghai.


Each applicant is required to answer essay questions which are included in the online application form, to demonstrate your potential as a qualified MBA student. Those who have applied previously are also required to submit updated essays as well as the online application form.


An offer of admissions to the CEIBS MBA program requires an interview. After receipt of a complete application package, the MBA Admissions Office will review all information provided and will short-list applicants for interviews. Applicants can choose their interview location, except in special cases. The interview panel will be comprised of CEIBS faculty, department directors, alumni, and admissions managers. In most cases, applicants will be interviewed by two interviewers. Each interview is approximately 30 minutes, conducted in English.

A face-to-face interview is required for all applicants who are residing in mainland China. However, for those applicants who are working or studying outside of mainland China, CEIBS may permit interviews through other arrangements such as videoconference or telephone.

Application Checklist

All application documents may be submitted online. A completed application includes:

  • MBA application form
  • 2 letters of recommendation
  • University degree and certificate
  • University transcript
  • ID or passport
  • Application fee receipt
  • Official GMAT/GRE score report
  • Business card
  • Corporate sponsor statement (if applicable)
Last updated Nov 2019

About the School

As China’s only business school to originate from government-level collaboration, CEIBS is committed to educating responsible leaders versed in “China Depth, Global Breadth” in line with its motto of ... Read More

As China’s only business school to originate from government-level collaboration, CEIBS is committed to educating responsible leaders versed in “China Depth, Global Breadth” in line with its motto of “Conscientiousness, Innovation, and Excellence”. Leaders from the Chinese central government and the EU have respectively lauded CEIBS as “a cradle of excellent executives” and “a role model of EU-China cooperation”. Read less
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