An MBA in Marketing provides individuals with advanced studies in courses such as advertising, marketing communications and research, as well as branding. Programs will vary, but are directed to assist students in the advancement of a career in the marketing field.
France is currently among the 20 best performing countries in terms of the economy due to their excellent results-oriented higher education learning. Most of the courses at universities are offered in the French language. France has 60 public and 100 private universities.
Luxury brands communications are rapidly changing and so are changing skills required in those industries: invest in new technologies in order to improve brand experience
Luxury brands communications are rapidly changing and so are changing skills required in those industries: invest in new technologies in order to improve brand experience, apply the most appropriate segmentation, and benefit from digital and social media to interact with customers.
Communicate effectively across cultures in an increasingly globalized market
Think and build innovative communications
Understand the essence of luxury
Build a unique brand experience
Interact with the customers
KEY POINTS & ADDED-VALUES
Innovation Award (From SMBG-EDUNIVERSAL)
12 months MBA Program - 2 intakes: Fall / Spring
Alternate rhythm: Internship training/Study program