MBA in International Marketing

EU Business School

Program Description

MBA in International Marketing

EU Business School

The International Marketing MBA covers fundamental approaches of understanding markets, competitors, product portfolios and consumer behavior from an international perspective. It emphasizes current developments in e-marketing strategies and changes in advertising and the use of media. This program equips graduates with the necessary tools, skills and mindset required to be effective international marketers.

Duration: Three Terms

Start Dates: October, January, March

Locations: Barcelona, Geneva, Montreux

Teaching Language: English

Campus Exchange Programs: You can transfer to any of the four main campuses after any completed term. We also have exchange programs with a long list of other universities around the world.

Dual Degrees: When studying a graduate degree at EU Business School you can also obtain a second master’s degree from Nichols College in Massachusetts and The College of Charleston in South Carolina respectively.

Career Counseling: EU has departments in each campus to help students find jobs in their field of study.

Admission Requirements: Students must have a bachelor’s degree from an accredited college or university. Students must also have an intermediate English level.

Admission period: On-going throughout the year

Graduates leave this program with all the tools they need to be effective players in the field of international marketing.



Arrange to have a bachelor’s degree and transcript showing degree completion from an accredited college or university sent to the EU Admissions Department. Transcripts are considered official if they bear an official university stamp and the signature of the college/university dean. Academic transcripts should include the school’s contact information. Records must list the subjects take and grades earned. If the documents are not in English, they must have a certified English translation accompanying them.


English fluency test results.Test of English as a Foreign Language (TOEFL) minimum score 213 (computer-based), 80 (internet-based); International English Language Testing System (IELTS) minimum 6.0; Cambridge Certificate in Advanced English (CAE) minimum C; Pearson Test of English Academic (PTE Academic) minimum 54; a passing score on the EU English exam or be an English native.


Submit two letters of recommendation from academic advisors familiar with your academic performance and potential for leadership. Any letter not written in English must be accompanied by a certified English translation.


Write an essay or record one to two minute video essay, which will help the EU Admissions Committee become acquainted with you, understand your motivation to attend EU, and determine how well you can express yourself.

In addition, applicants must satisfy any two of the following criteria:

  • A minimum grade point average (GPA) of 3.0 on a scale of 4.0 (B average)
  • A satisfactory score on the GMAT or GRE
  • 2 years or more of effective managerial or professional work experience which may include military duty
  • A Skype interview with the Dean
This school offers programs in:
  • English

Last updated June 10, 2016
Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2016
1 year
Part time
Full time
Start date Sept. 2016
Spain Barcelona
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Switzerland Geneva
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Switzerland Montreux
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Duration 1 year
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International Business School